Baozun (NASDAQ:BZUN) Downgraded by Wall Street Zen to “Buy”

Wall Street Zen downgraded shares of Baozun (NASDAQ:BZUN) from a strong-buy rating to a buy rating in a research report sent to investors on Saturday,Wall Street Zen reports.

Several other research analysts have also recently issued reports on BZUN. Citigroup restated a “buy” rating on shares of Baozun in a research note on Thursday, August 27th. CLSA upgraded Baozun from a “hold” rating to an “outperform” rating and upped their target price for the company from $3.20 to $3.80 in a research report on Friday, August 28th. Finally, Weiss Ratings reiterated a “sell (d-)” rating on shares of Baozun in a report on Thursday, October 15th. Two analysts have rated the stock with a Buy rating, one has assigned a Hold rating and one has issued a Sell rating to the stock. According to data from MarketBeat, Baozun presently has a consensus rating of “Hold” and an average price target of $3.80.

Baozun Price Performance

Shares of BZUN stock opened at $3.27 on Friday. The firm has a market capitalization of $190.12 million, a price-to-earnings ratio of -9.91 and a beta of 0.39. The business has a fifty day moving average of $3.12 and a 200 day moving average of $2.78. Baozun has a 1 year low of $2.07 and a 1 year high of $3.92.

Baozun (NASDAQ:BZUN) last posted its quarterly earnings results on Friday, August 14th. The technology company reported $0.19 earnings per share for the quarter. The business had revenue of $403.74 million for the quarter. Baozun had a positive return on equity of 2.55% and a negative net margin of 1.26%.

Baozun declared that its board has initiated a share repurchase plan on Thursday, September 24th that allows the company to repurchase $10 million in shares. This buyback authorization allows the technology company to purchase up to 4.8% of its shares through open market purchases. Stock buyback plans are usually an indication that the company’s leadership believes its stock is undervalued.

Insider Buying and Selling

In other Baozun news, insider Junhua Wu purchased 13,900 shares of the stock in a transaction on Tuesday, September 15th. The shares were bought at an average cost of $2.73 per share, with a total value of $37,947.00. Following the completion of the acquisition, the insider owned 281,170 shares in the company, valued at $767,594.10. This trade represents a 5.20% increase in their ownership of the stock. The purchase was disclosed in a filing with the SEC, which is accessible through the SEC website. Insiders have acquired 80,500 shares of company stock valued at $236,531 over the last 90 days. 59.20% of the stock is currently owned by corporate insiders.

Institutional Investors Weigh In On Baozun

A hedge fund recently raised its stake in Baozun stock. Cetera Investment Advisers grew its stake in Baozun Inc. (NASDAQ:BZUN) by 23.6% in the 1st quarter, according to the company in its most recent filing with the Securities & Exchange Commission. The firm owned 38,238 shares of the technology company’s stock after buying an additional 7,289 shares during the quarter. Cetera Investment Advisers owned 0.07% of Baozun worth $91,000 as of its most recent SEC filing. Hedge funds and other institutional investors own 47.29% of the company’s stock.

About Baozun

Baozun Inc (NASDAQ: BZUN) is a China-based e-commerce services company that helps domestic and international brands establish, operate and grow their online businesses. The company provides an integrated suite of services covering digital storefront development, online sales operations, digital marketing, customer service, warehousing and logistics.

Baozun supports brands across major Chinese e-commerce platforms and other digital channels. Its services may be delivered through different operating models, including technology and service arrangements, distribution and online retail solutions.