Adidas (ADDYY) – Analysts’ Weekly Ratings Updates

Several analysts have recently updated their ratings and price targets for Adidas (OTCMKTS: ADDYY):

• 9/14/2026 – Adidas was downgraded by Robert W. Baird from “strong-buy” to “hold”.
• 9/10/2026 – Adidas had its “overweight” rating reaffirmed by Morgan Stanley.
• 9/1/2026 – Adidas was upgraded by Citigroup Inc. from “buy” to “overweight”.
• 9/1/2026 – Adidas was upgraded by Barclays PLC from “equal weight” to “overweight”.
• 8/4/2026 – Adidas was downgraded by UBS Group AG from “buy” to “neutral”.
• 7/31/2026 – Adidas had its “outperform” rating reaffirmed by Telsey Advisory Group.

Adidas AG is a global sporting goods company headquartered in Herzogenaurach, Germany. The company designs, manufactures and markets athletic and lifestyle footwear, apparel and accessories under the adidas brand, serving consumers, athletes, teams and sports organizations worldwide.

Its products cover sports including football, running, basketball, training and outdoor activities, as well as casual and streetwear categories. Adidas distributes its products through wholesale partners, company-operated stores and digital commerce channels across markets in Europe, North America, Asia-Pacific, Latin America and other regions.

The company was founded by Adolf “Adi” Dassler in 1949, following his earlier work developing sports shoes.