Royal Bank Of Canada Increases Ford Motor (NYSE:F) Price Target to $15.00

Ford Motor (NYSE:F) had its price target hoisted by equities research analysts at Royal Bank Of Canada from $13.00 to $15.00 in a research report issued to clients and investors on Wednesday,Benzinga reports. The brokerage currently has a “sector perform” rating on the auto manufacturer’s stock. Royal Bank Of Canada’s price objective suggests a potential downside of 3.32% from the company’s current price.

Several other equities research analysts also recently commented on the stock. UBS Group upped their price target on shares of Ford Motor from $14.00 to $17.00 and gave the company a “buy” rating in a research report on Monday, June 8th. Bank of America increased their price objective on Ford Motor from $17.00 to $20.00 and gave the stock a “buy” rating in a report on Friday, May 29th. Weiss Ratings reaffirmed a “buy (b)” rating on shares of Ford Motor in a research note on Wednesday, June 24th. Wall Street Zen upgraded Ford Motor from a “hold” rating to a “buy” rating in a report on Saturday, June 13th. Finally, Wells Fargo & Company raised their price target on shares of Ford Motor from $10.00 to $11.00 and gave the company an “underweight” rating in a report on Thursday, June 25th. One analyst has rated the stock with a Strong Buy rating, seven have given a Buy rating, eight have issued a Hold rating and one has assigned a Sell rating to the stock. Based on data from MarketBeat, Ford Motor presently has a consensus rating of “Hold” and an average price target of $15.42.

Ford Motor Stock Performance

F stock traded up $0.56 during midday trading on Wednesday, reaching $15.52. The company had a trading volume of 65,004,590 shares, compared to its average volume of 61,008,324. Ford Motor has a fifty-two week low of $10.68 and a fifty-two week high of $17.78. The company has a quick ratio of 0.94, a current ratio of 1.09 and a debt-to-equity ratio of 2.84. The stock has a 50 day moving average price of $14.49 and a 200 day moving average price of $13.45. The firm has a market capitalization of $61.82 billion, a PE ratio of -9.99, a P/E/G ratio of 0.35 and a beta of 1.82.

Ford Motor (NYSE:F) last issued its quarterly earnings data on Tuesday, July 28th. The auto manufacturer reported $0.42 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.33 by $0.09. Ford Motor had a positive return on equity of 15.77% and a negative net margin of 3.22%.The business had revenue of $48.30 billion during the quarter, compared to analyst estimates of $47.24 billion. During the same period in the prior year, the company posted $0.37 EPS. The business’s revenue for the quarter was down 3.8% compared to the same quarter last year. Analysts anticipate that Ford Motor will post 1.62 earnings per share for the current year.

Institutional Investors Weigh In On Ford Motor

Several institutional investors have recently modified their holdings of the business. Bank & Trust Co raised its stake in Ford Motor by 2.6% during the 2nd quarter. Bank & Trust Co now owns 31,665 shares of the auto manufacturer’s stock worth $440,000 after buying an additional 794 shares during the period. Accel Wealth Management lifted its holdings in shares of Ford Motor by 7.5% during the 2nd quarter. Accel Wealth Management now owns 20,993 shares of the auto manufacturer’s stock valued at $292,000 after purchasing an additional 1,473 shares in the last quarter. Taylor & Morgan Wealth Management LLC bought a new stake in Ford Motor during the 2nd quarter worth approximately $168,000. Tema ETFs LLC raised its holdings in Ford Motor by 10.7% during the 2nd quarter. Tema ETFs LLC now owns 61,455 shares of the auto manufacturer’s stock worth $854,000 after buying an additional 5,945 shares during the period. Finally, William Mack & Associates Inc. boosted its holdings in shares of Ford Motor by 20.6% in the second quarter. William Mack & Associates Inc. now owns 33,874 shares of the auto manufacturer’s stock valued at $471,000 after buying an additional 5,775 shares during the period. Institutional investors and hedge funds own 58.74% of the company’s stock.

Key Stories Impacting Ford Motor

Here are the key news stories impacting Ford Motor this week:

• Positive Sentiment: Q2 earnings beat expectations: Ford reported adjusted earnings of $0.42 per share, above analyst estimates ranging from $0.30 to $0.36 and up from $0.37 a year earlier. Adjusted EBIT rose $400 million year over year to $2.5 billion. Ford Q2 Earnings Beat on Pricing & Mix, 2026 EBIT & FCF View Raised
• Positive Sentiment: Higher 2026 guidance: Management raised its full-year adjusted EBIT forecast to $10 billion-$11 billion, citing stronger pricing, improved product mix, resilient consumer demand and better performance in its core automotive business. Free cash flow expectations were also increased. Ford lifts annual guidance, citing strong pricing and resilient consumer
• Positive Sentiment: Analyst upgrades added momentum: Citigroup upgraded Ford from Neutral to Buy with a $20 price target, while Jefferies also raised its rating to Buy and set a $17.50 target. The upgrades signal greater confidence in Ford’s recovery and valuation potential.
• Positive Sentiment: Core growth opportunities: Ford highlighted continued opportunities in trucks, services, electric vehicles and energy, while higher-margin off-road vehicles supported quarterly profitability. The company also declared its regular $0.15-per-share quarterly dividend, representing an indicated yield of about 3.8%. Ford Reports Second-Quarter 2026 Financial Results
• Neutral Sentiment: Revenue was mixed: Second-quarter revenue declined 3.8% year over year to $48.3 billion. Although the figure was characterized as below some Wall Street expectations, it exceeded the estimate cited in the company earnings summary, reinforcing that investors are prioritizing margins and cash flow over sales growth.
• Negative Sentiment: Net loss remains a concern: Ford posted a $1.3 billion quarterly net loss, resulting in a negative net margin. The loss, along with elevated leverage and the ongoing challenges of balancing combustion-engine, hybrid and EV investments, remains a risk despite the improved adjusted results. Why is Ford stock surging despite a $1.3 billion loss?

Ford Motor Company Profile

Ford Motor Company (NYSE: F) is an American multinational automaker headquartered in Dearborn, Michigan. Founded by Henry Ford in 1903, the company became an early pioneer of mass-production techniques with the Model T and the adoption of the moving assembly line. Today, Ford designs, manufactures, markets and services a broad range of vehicles and mobility solutions under the Ford and Lincoln brands, spanning passenger cars, SUVs, pickup trucks and commercial vehicles.

Ford’s business activities extend beyond vehicle production to include parts and aftermarket services, fleet and commercial sales, and automotive financing through Ford Motor Credit Company.