Comparing Mobility Global (NYSE:MBGL) and Niu Technologies (NASDAQ:NIU)

Niu Technologies (NASDAQ:NIU) and Mobility Global (NYSE:MBGL) are both consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, risk, dividends, profitability, institutional ownership and valuation.

Analyst Ratings

This is a summary of recent ratings and recommmendations for Niu Technologies and Mobility Global, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Niu Technologies	1	1	0	0	1.50
Mobility Global	0	2	1	1	2.75

Niu Technologies currently has a consensus price target of $3.50, suggesting a potential upside of 31.58%. Mobility Global has a consensus price target of $24.00, suggesting a potential upside of 15.70%. Given Niu Technologies’ higher possible upside, analysts plainly believe Niu Technologies is more favorable than Mobility Global.

Institutional & Insider Ownership

75.1% of Niu Technologies shares are held by institutional investors. 10.2% of Niu Technologies shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Valuation & Earnings

This table compares Niu Technologies and Mobility Global”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Niu Technologies	$616.02 million	0.34	-$5.63 million	($0.18)	-14.78
Mobility Global	$1.78 billion	3.44	N/A	N/A	N/A

Mobility Global has higher revenue and earnings than Niu Technologies.

Profitability

This table compares Niu Technologies and Mobility Global’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Niu Technologies	-2.17%	-10.85%	-3.12%
Mobility Global	N/A	N/A	N/A

Summary

Mobility Global beats Niu Technologies on 8 of the 11 factors compared between the two stocks.

About Niu Technologies

Niu Technologies designs, manufactures, and sells electric scooters in the People’s Republic of China, Europe, and internationally. The company offers RQi, NQi, MQi, SQi, UQi, F, and Gova series smart electric scooters, motorcycles, mopeds, and bicycles; KQi series kick-scooters; BQi series e-bikes; and Niu Aero Sports Bicycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, jeans, hats, bags, jewelry, notebooks, badges, key chain, and mugs; and performance upgrade components consisting of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company operates NIU app, which provides online repair request, service station locator, theft reporting, smart check, smart services, scooter status, historical riding data, and key diagnostics, as well as NIU cover, which provides insurance services. It sells and services its products through city partners and franchised stores, distributors, third-party e-commerce platforms, and its online store. The company was incorporated in 2014 and is headquartered in Beijing, the People’s Republic of China.