Harley-Davidson (NYSE:HOG) CFO Sells $37,979.76 in Stock

Harley-Davidson, Inc. (NYSE:HOG) CFO Jonathan Root sold 1,554 shares of the firm’s stock in a transaction on Wednesday, July 1st. The stock was sold at an average price of $24.44, for a total value of $37,979.76. Following the completion of the transaction, the chief financial officer directly owned 29,400 shares of the company’s stock, valued at $718,536. The trade was a 5.02% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Harley-Davidson Price Performance

Shares of NYSE HOG opened at $25.37 on Thursday. The company has a debt-to-equity ratio of 0.37, a quick ratio of 1.66 and a current ratio of 1.91. Harley-Davidson, Inc. has a fifty-two week low of $17.09 and a fifty-two week high of $31.25. The stock has a market cap of $2.67 billion, a PE ratio of 14.41, a price-to-earnings-growth ratio of 15.43 and a beta of 1.26. The stock has a fifty day moving average of $24.76 and a 200-day moving average of $21.90.

Harley-Davidson (NYSE:HOG) last issued its quarterly earnings data on Tuesday, May 5th. The company reported $0.22 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.34 by ($0.12). The company had revenue of $1.17 billion for the quarter, compared to analysts’ expectations of $1.01 billion. Harley-Davidson had a return on equity of 7.03% and a net margin of 5.68%.The business’s revenue for the quarter was down 11.7% on a year-over-year basis. During the same period last year, the company posted $1.07 EPS. Equities research analysts anticipate that Harley-Davidson, Inc. will post 0.4 earnings per share for the current year.

Harley-Davidson Announces Dividend

The company also recently disclosed a quarterly dividend, which was paid on Thursday, June 25th. Stockholders of record on Monday, June 8th were given a $0.1875 dividend. This represents a $0.75 dividend on an annualized basis and a dividend yield of 3.0%. The ex-dividend date was Monday, June 8th. Harley-Davidson’s dividend payout ratio (DPR) is 42.61%.

Institutional Inflows and Outflows

Several institutional investors have recently modified their holdings of the stock. EverSource Wealth Advisors LLC lifted its position in Harley-Davidson by 139.0% during the third quarter. EverSource Wealth Advisors LLC now owns 944 shares of the company’s stock valued at $26,000 after purchasing an additional 549 shares during the last quarter. Pinnacle Holdings LLC bought a new position in shares of Harley-Davidson in the 4th quarter worth $30,000. Fifth Third Bancorp raised its position in shares of Harley-Davidson by 48.9% during the 4th quarter. Fifth Third Bancorp now owns 1,764 shares of the company’s stock valued at $36,000 after buying an additional 579 shares in the last quarter. Versant Capital Management Inc raised its position in shares of Harley-Davidson by 858.2% during the 2nd quarter. Versant Capital Management Inc now owns 1,629 shares of the company’s stock valued at $40,000 after buying an additional 1,459 shares in the last quarter. Finally, Geneos Wealth Management Inc. lifted its holdings in shares of Harley-Davidson by 153.8% during the 1st quarter. Geneos Wealth Management Inc. now owns 2,109 shares of the company’s stock worth $53,000 after acquiring an additional 1,278 shares during the last quarter. 85.10% of the stock is currently owned by institutional investors.

Analyst Upgrades and Downgrades

HOG has been the topic of a number of analyst reports. Morgan Stanley upped their target price on shares of Harley-Davidson from $12.00 to $15.00 and gave the stock an “underweight” rating in a report on Tuesday, May 19th. Wells Fargo & Company raised their price target on shares of Harley-Davidson from $15.00 to $19.00 and gave the company an “underweight” rating in a report on Wednesday, May 6th. Zacks Research upgraded shares of Harley-Davidson from a “strong sell” rating to a “hold” rating in a research report on Monday, April 27th. Wolfe Research reaffirmed an “outperform” rating on shares of Harley-Davidson in a report on Monday, June 15th. Finally, UBS Group increased their price objective on Harley-Davidson from $19.00 to $26.00 and gave the stock a “neutral” rating in a research report on Monday, May 11th. One analyst has rated the stock with a Strong Buy rating, three have given a Buy rating, five have assigned a Hold rating and two have issued a Sell rating to the company. According to MarketBeat, the company presently has a consensus rating of “Hold” and a consensus price target of $24.33.

Harley-Davidson Company Profile

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.