iHeartMedia (NASDAQ:IHRT – Get Free Report) and Netflix (NASDAQ:NFLX – Get Free Report) are both consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, risk, earnings, institutional ownership, analyst recommendations, profitability and dividends.
Analyst Ratings
This is a summary of current recommendations and price targets for iHeartMedia and Netflix, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| iHeartMedia | 2 | 2 | 0 | 0 | 1.50 |
| Netflix | 0 | 12 | 36 | 2 | 2.80 |
iHeartMedia currently has a consensus target price of $4.25, suggesting a potential upside of 32.61%. Netflix has a consensus target price of $115.10, suggesting a potential upside of 16.71%. Given iHeartMedia’s higher probable upside, equities analysts plainly believe iHeartMedia is more favorable than Netflix.
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| iHeartMedia | $3.86 billion | 0.12 | -$472.87 million | ($3.07) | -1.04 |
| Netflix | $45.18 billion | 9.21 | $10.98 billion | $2.53 | 38.98 |
Netflix has higher revenue and earnings than iHeartMedia. iHeartMedia is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks.
Volatility and Risk
iHeartMedia has a beta of 1.64, suggesting that its stock price is 64% more volatile than the S&P 500. Comparatively, Netflix has a beta of 1.67, suggesting that its stock price is 67% more volatile than the S&P 500.
Institutional and Insider Ownership
93.9% of iHeartMedia shares are owned by institutional investors. Comparatively, 80.9% of Netflix shares are owned by institutional investors. 8.5% of iHeartMedia shares are owned by insiders. Comparatively, 1.4% of Netflix shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Profitability
This table compares iHeartMedia and Netflix’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| iHeartMedia | -12.24% | -1.63% | -1.46% |
| Netflix | 24.30% | 43.26% | 20.36% |
Summary
Netflix beats iHeartMedia on 12 of the 15 factors compared between the two stocks.
About iHeartMedia
iHeartMedia, Inc. operates as an audio media company in the United States and internationally. It operates through three segments: Multiplatform Group, Digital Audio Group, and Audio & Media Services Group. The Multiplatform Group segment offers broadcast radio stations, sponsorship and events, and live and virtual events; and operates Premiere Networks, a national radio network that produces, distributes, or represents syndicated radio programs and services to radio station affiliates. It also delivers real-time traffic flow and incident information, and weather updates, sports, and news. The Digital Audio Group segment provides podcasting, digital sites, newsletters, digital services, and programs; and iHeartRadio, a mobile app and web based service for radio stations, digital only stations, custom artist stations, and podcasts. The Audio and Media Services Group segment engages in the media representation business; and provides scheduling and broadcast software and services. This segment also provides RCS, a cloud and on-premises broadcast software, such as radio and television automation, music scheduling, newsroom automation, advertising sales management, disaster recovery solutions; and real-time audio recognition technology to radio and television stations, cable channels, record labels, advertisers, and agencies, as well as media streaming and research services. The company was formerly known as CC Media Holdings, Inc. and changed its name to iHeartMedia, Inc. in September 2014. The company is headquartered in San Antonio, Texas.
About Netflix
Netflix, Inc. provides entertainment services. It offers TV series, documentaries, feature films, and games across various genres and languages. The company also provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, TV set-top boxes, and mobile devices. It has operations in approximately 190 countries. The company was incorporated in 1997 and is headquartered in Los Gatos, California.
Receive News & Ratings for iHeartMedia Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for iHeartMedia and related companies with MarketBeat.com's FREE daily email newsletter.
