Amazon.com’s (AMZN) “Buy” Rating Reiterated at JPMorgan Chase & Co.

Amazon.com (NASDAQ:AMZN)‘s stock had its “buy” rating reiterated by stock analysts at JPMorgan Chase & Co. in a research report issued on Wednesday,MarketScreener reports.

A number of other equities analysts have also weighed in on AMZN. President Capital reduced their target price on shares of Amazon.com from $320.00 to $296.00 and set a “buy” rating for the company in a research note on Tuesday, February 10th. DA Davidson reaffirmed a “neutral” rating and set a $175.00 price objective (down from $300.00) on shares of Amazon.com in a research report on Friday, February 6th. Argus reiterated a “buy” rating and set a $325.00 price objective on shares of Amazon.com in a report on Friday, February 6th. TD Cowen reissued a “buy” rating and issued a $300.00 target price on shares of Amazon.com in a research report on Monday. Finally, Citizens Jmp upped their price target on Amazon.com from $300.00 to $315.00 and gave the stock an “outperform” rating in a research report on Monday, February 2nd. One investment analyst has rated the stock with a Strong Buy rating, fifty-three have assigned a Buy rating and four have given a Hold rating to the company. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $286.93.

Amazon.com Price Performance

NASDAQ AMZN opened at $212.70 on Wednesday. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16. The company has a market cap of $2.28 trillion, a P/E ratio of 29.59, a P/E/G ratio of 1.57 and a beta of 1.40. The company has a fifty day simple moving average of $218.33 and a 200 day simple moving average of $225.68. Amazon.com has a 1 year low of $161.38 and a 1 year high of $258.60.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The business had revenue of $213.39 billion during the quarter, compared to the consensus estimate of $211.02 billion. During the same period last year, the firm earned $1.86 EPS. The company’s quarterly revenue was up 13.6% compared to the same quarter last year. On average, sell-side analysts predict that Amazon.com will post 6.31 EPS for the current year.

Insider Activity

In other news, CEO Matthew S. Garman sold 17,751 shares of the stock in a transaction on Monday, February 23rd. The stock was sold at an average price of $205.22, for a total value of $3,642,860.22. Following the completion of the transaction, the chief executive officer directly owned 9,405 shares in the company, valued at approximately $1,930,094.10. This represents a 65.37% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, SVP David Zapolsky sold 10,649 shares of the firm’s stock in a transaction on Tuesday, February 24th. The shares were sold at an average price of $205.43, for a total value of $2,187,624.07. Following the sale, the senior vice president directly owned 41,190 shares in the company, valued at approximately $8,461,661.70. This trade represents a 20.54% decrease in their position. The SEC filing for this sale provides additional information. Over the last ninety days, insiders sold 71,686 shares of company stock valued at $14,688,739. Corporate insiders own 10.80% of the company’s stock.

Institutional Investors Weigh In On Amazon.com

Institutional investors and hedge funds have recently made changes to their positions in the stock. Fairway Wealth LLC raised its holdings in shares of Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after acquiring an additional 60 shares during the last quarter. Sellwood Investment Partners LLC bought a new stake in Amazon.com during the 3rd quarter worth approximately $27,000. MilWealth Group LLC increased its holdings in Amazon.com by 79.0% during the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock worth $41,000 after purchasing an additional 79 shares in the last quarter. Lifetime Wealth Management P.C. purchased a new stake in shares of Amazon.com in the fourth quarter worth approximately $45,000. Finally, Elkhorn Partners Limited Partnership lifted its holdings in shares of Amazon.com by 900.0% in the fourth quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant’s stock valued at $46,000 after purchasing an additional 180 shares in the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Key Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Wall Street support: investors got fresh confirmation of bullish analyst views (dual $300 price targets from major firms), which underpin upside thesis around AWS and AI monetization. Amazon (AMZN) Stock Soars 3% Following Dual $300 Price Target Endorsements
• Positive Sentiment: AI-driven AWS momentum: analysts note accelerating AI demand, large cloud deals (OpenAI/Nvidia tie‑ins) are shifting investor focus to higher‑margin cloud and ads growth — a key long‑term earnings driver. Is Surging AI-Driven AWS Demand Altering The Investment Case For Amazon.com (AMZN)?
• Positive Sentiment: Autonomy & robotics expansion: Zoox is widening its robotaxi footprint (SF, Vegas, Austin, Miami), which supports long‑term mobility/transport revenue optionality for Amazon. Zoox to widen US robotaxi footprint with San Francisco, Vegas expansion
• Positive Sentiment: Consumer humanoid push: Amazon confirmed acquisition of Fauna Robotics (kid‑size humanoid robots), signaling further investment in consumer robotics/automation that could open new product and service lines. Amazon just bought a startup making kid-size humanoid robots
• Neutral Sentiment: Ad demand / DSP expansion: Shirofune integration with Amazon DSP broadens programmatic ad access in Japan — incremental growth for Amazon Advertising but likely modest near term. Shirofune Integrates with Amazon DSP to Offer Flexible Programmatic Advertising
• Neutral Sentiment: Options and income trade interest: market pieces highlighting shorting OTM AMZN puts reflect investor appetite for yield and rangebound trading strategies — a signal of confidence from income‑oriented traders but not a fundamental endorsement. Shorting Out-of-the-Money Amazon Puts Generates Attractive One-Month Yields
• Negative Sentiment: AWS interruptions: the Bahrain AWS region was disrupted after drone activity tied to regional conflict — repeated outages raise cloud resiliency concerns and could trigger customer migrations or short‑term revenue/earnings risk. Amazon says AWS’s Bahrain region ‘disrupted’ following drone activity
• Negative Sentiment: Logistics pressure: fracturing talks with USPS and intensifying same‑day competition from carriers like FedEx raise delivery costs and execution risk for retail margins. Monitor contract outcomes and cost guidance. Amazon and USPS Negotiations Are Crumbling. Will This Hurt the eCommerce Giant’s Stock?
• Negative Sentiment: Bearish technical calls & headlines: pundits/technical traders projecting big downside (e.g., $150 target) can amplify volatility and trigger stop‑driven selling even if fundamentals remain intact. Trading expert sets date when Amazon stock will crash to $150

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.