Hasbro (NASDAQ:HAS) Upgraded by Wall Street Zen to “Strong-Buy” Rating

Wall Street Zen upgraded shares of Hasbro (NASDAQ:HAS) from a buy rating to a strong-buy rating in a research report released on Sunday morning.

HAS has been the topic of a number of other research reports. Wolfe Research raised their price objective on Hasbro from $90.00 to $124.00 and gave the company an “outperform” rating in a report on Friday, February 13th. Citigroup upped their target price on shares of Hasbro from $97.00 to $118.00 and gave the stock a “buy” rating in a report on Thursday, February 12th. Wells Fargo & Company began coverage on shares of Hasbro in a research report on Wednesday, March 11th. They issued an “equal weight” rating and a $98.00 target price for the company. Weiss Ratings reissued a “sell (d)” rating on shares of Hasbro in a research note on Monday, December 29th. Finally, BNP Paribas Exane assumed coverage on shares of Hasbro in a research note on Wednesday, February 25th. They issued an “outperform” rating and a $118.00 target price on the stock. One research analyst has rated the stock with a Strong Buy rating, eleven have issued a Buy rating, three have assigned a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, the stock presently has an average rating of “Moderate Buy” and a consensus price target of $113.07.

Hasbro Trading Down 1.8%

HAS stock opened at $93.40 on Friday. Hasbro has a 12-month low of $49.00 and a 12-month high of $106.98. The business’s 50-day moving average is $94.03 and its 200 day moving average is $83.86. The company has a current ratio of 1.38, a quick ratio of 1.24 and a debt-to-equity ratio of 4.89. The stock has a market cap of $13.14 billion, a price-to-earnings ratio of -39.74 and a beta of 0.54.

Hasbro (NASDAQ:HAS) last announced its earnings results on Tuesday, February 10th. The company reported $1.51 EPS for the quarter, beating analysts’ consensus estimates of $0.99 by $0.52. Hasbro had a positive return on equity of 127.21% and a negative net margin of 6.86%.The business had revenue of $1.45 billion during the quarter, compared to analysts’ expectations of $1.26 billion. During the same quarter in the prior year, the firm earned $0.46 earnings per share. The business’s revenue was up 31.3% compared to the same quarter last year. On average, sell-side analysts anticipate that Hasbro will post 4.33 EPS for the current fiscal year.

Hasbro Dividend Announcement

The firm also recently declared a quarterly dividend, which was paid on Wednesday, March 4th. Stockholders of record on Wednesday, February 18th were paid a $0.70 dividend. This represents a $2.80 annualized dividend and a dividend yield of 3.0%. The ex-dividend date of this dividend was Wednesday, February 18th. Hasbro’s dividend payout ratio is -119.15%.

Insider Activity at Hasbro

In other Hasbro news, EVP Tarrant L. Sibley sold 15,148 shares of Hasbro stock in a transaction dated Thursday, February 12th. The shares were sold at an average price of $104.98, for a total transaction of $1,590,237.04. Following the completion of the sale, the executive vice president directly owned 50,174 shares in the company, valued at $5,267,266.52. This trade represents a 23.19% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Also, insider Timothy J. Kilpin sold 7,773 shares of the firm’s stock in a transaction on Friday, February 13th. The stock was sold at an average price of $103.00, for a total value of $800,619.00. Following the transaction, the insider owned 36,528 shares of the company’s stock, valued at approximately $3,762,384. This represents a 17.55% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last three months, insiders sold 413,342 shares of company stock worth $42,241,679. 0.85% of the stock is owned by corporate insiders.

Institutional Trading of Hasbro

Several hedge funds have recently made changes to their positions in HAS. Brighton Jones LLC acquired a new stake in Hasbro during the 4th quarter worth approximately $317,000. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. boosted its holdings in Hasbro by 11.8% in the first quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 16,563 shares of the company’s stock valued at $1,018,000 after purchasing an additional 1,753 shares during the period. Empowered Funds LLC boosted its holdings in Hasbro by 95.8% in the first quarter. Empowered Funds LLC now owns 13,187 shares of the company’s stock valued at $811,000 after purchasing an additional 6,451 shares during the period. Woodline Partners LP grew its stake in Hasbro by 40.7% during the 1st quarter. Woodline Partners LP now owns 11,078 shares of the company’s stock worth $681,000 after purchasing an additional 3,203 shares in the last quarter. Finally, Focus Partners Wealth acquired a new position in Hasbro during the 1st quarter worth $292,000. Institutional investors and hedge funds own 91.83% of the company’s stock.

Hasbro News Roundup

Here are the key news stories impacting Hasbro this week:

• Positive Sentiment: CEO pledge to avoid generative AI in Magic: The Gathering and Dungeons & Dragons preserves brand integrity and reduces risk of community backlash or IP/legal issues — a defensive move that may protect long-term franchise value. Hasbro’s CEO Says ‘Magic: The Gathering’ and ‘Dungeons & Dragons’ Will Never Use Generative AI
• Positive Sentiment: Product pipeline update: Hasbro revealed a new Transformers “Grimlock” Studio Series Titan-class figure — incremental merchandising and collector product news that supports toy/IP revenue streams. Transformers: Age of Extinction Grimlock Studio Series figure revealed by Hasbro
• Neutral Sentiment: Wells Fargo initiated coverage of HAS — initiations can move stock depending on the published rating and price target; investors should check the note for guidance. Wells Fargo & Company Initiates Coverage on Hasbro
• Neutral Sentiment: CEO’s public response to anti–Harry Potter activists signals management’s willingness to defend key franchises — relevant to brand reputation but unlikely to move fundamentals materially. Hasbro CEO tells anti-Harry Potter activists to kick rocks!
• Neutral Sentiment: Analyst commentary: recent write-ups note HAS is down since the earnings report — useful context for momentum traders but not a new company development. Hasbro (HAS) Down 11% Since Last Earnings Report
• Negative Sentiment: Pawtucket job fair signals uncertainty and potential layoffs tied to Hasbro’s departure — raises near-term restructuring risk, local costs and employee-impact headlines that can pressure sentiment. Pawtucket to hold job fair for Hasbro workers, despite not knowing how many jobs will be lost
• Negative Sentiment: Completed $400M senior notes offering increases net debt and leverage at a time when Hasbro already shows high debt-to-equity — could weigh on credit metrics, interest expense and investor risk premium. Hasbro Completes $400 Million Senior Notes Offering

Hasbro Company Profile

Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.

The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.