Head to Head Review: Want Want China (OTCMKTS:WWNTY) and Kraft Heinz (NASDAQ:KHC)

Kraft Heinz (NASDAQ:KHC) and Want Want China (OTCMKTS:WWNTY) are both consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, risk, dividends, valuation, analyst recommendations, earnings and institutional ownership.

Valuation & Earnings

This table compares Kraft Heinz and Want Want China”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Kraft Heinz	$25.16 billion	1.11	$2.74 billion	($3.73)	-6.30
Want Want China	$3.23 billion	2.18	$600.91 million	N/A	N/A

Kraft Heinz has higher revenue and earnings than Want Want China.

Volatility and Risk

Kraft Heinz has a beta of 0.09, suggesting that its stock price is 91% less volatile than the S&P 500. Comparatively, Want Want China has a beta of 0.13, suggesting that its stock price is 87% less volatile than the S&P 500.

Institutional & Insider Ownership

78.2% of Kraft Heinz shares are held by institutional investors. 0.4% of Kraft Heinz shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Profitability

This table compares Kraft Heinz and Want Want China’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Kraft Heinz	-17.35%	7.26%	3.86%
Want Want China	N/A	N/A	N/A

Analyst Ratings

This is a summary of recent ratings and price targets for Kraft Heinz and Want Want China, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Kraft Heinz	3	18	0	1	1.95
Want Want China	0	0	0	0	0.00

Kraft Heinz currently has a consensus target price of $26.63, indicating a potential upside of 13.30%. Given Kraft Heinz’s stronger consensus rating and higher probable upside, equities research analysts plainly believe Kraft Heinz is more favorable than Want Want China.

Dividends

Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.8%. Want Want China pays an annual dividend of $0.95 per share and has a dividend yield of 3.2%. Kraft Heinz pays out -42.9% of its earnings in the form of a dividend.

Summary

Kraft Heinz beats Want Want China on 11 of the 14 factors compared between the two stocks.

About Kraft Heinz

The Kraft Heinz Company, together with its subsidiaries, manufactures and markets food and beverage products in North America and internationally. Its products include condiments and sauces, cheese and dairy products, meals, meats, refreshment beverages, coffee, and other grocery products under the Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Ore-Ida, Maxwell House, Kool-Aid, Jell-O, Heinz, ABC, Master, Quero, Kraft, Golden Circle, Wattie's, Pudliszki, and Plasmon brands. It sells its products through its own sales organizations, as well as through independent brokers, agents, and distributors to chain, wholesale, cooperative, and independent grocery accounts; convenience, value, and club stores; pharmacies and drug stores; mass merchants; foodservice distributors; institutions, including hotels, restaurants, bakeries, hospitals, health care facilities, and government agencies; and online through various e-commerce platforms and retailers. The company was formerly known as H.J. Heinz Holding Corporation and changed its name to The Kraft Heinz Company in July 2015. The Kraft Heinz Company was founded in 1869 and is based in Pittsburgh, Pennsylvania.

About Want Want China

Want Want China Holdings Limited, an investment holding company, manufactures, distributes, and sells food and beverages. The company operates through four segments: Rice Crackers, Dairy Products and Beverages, Snack Foods, and Other Products. It offers sugar coated crackers, savoury crackers, fried crackers, and gift packs; flavored milk, room temperature yogurt, yogurt drinks, ready-to-drink coffee, juice and sports drinks, herbal tea, and milk powder; candies, popsicles, ball cakes and jellies, beans, nuts, and other snacks; and wine and other food products. The company also trades in food and beverages, and related activities online, as well as raw materials, machineries, etc.; sells chemical materials and plastic films/bags; manufactures and sells machineries and related services; manufactures dehydrating, deoxidating, preservative, and related products; manufactures and sells packaging materials, packing bags, carton boxes, and cans; provides consultancy, information, business, and network technology services; processes and sells rice and oil products; and manufactures and sells rice flour. In addition, it engages in the agricultural planting and management, and livestock and poultry breeding businesses. It serves customers through a sales and distribution network primarily in the People's Republic of China. The company also exports its products to North America, East Asia, South East Asia, and Europe. Want The company was founded in 1962 and is headquartered in Kowloon Bay, Hong Kong.