Head-To-Head Survey: BlackBerry (NYSE:BB) and Lectra (OTC:LCTSF)

BlackBerry (NYSE:BB) and Lectra (OTC:LCTSF) are both computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, analyst recommendations, dividends, profitability, risk, institutional ownership and earnings.

Analyst Ratings

This is a summary of current recommendations and price targets for BlackBerry and Lectra, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
BlackBerry	1	6	1	0	2.00
Lectra	0	0	0	0	0.00

BlackBerry currently has a consensus target price of $5.10, suggesting a potential upside of 35.49%. Given BlackBerry’s stronger consensus rating and higher probable upside, equities research analysts plainly believe BlackBerry is more favorable than Lectra.

Earnings & Valuation

This table compares BlackBerry and Lectra”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
BlackBerry	$534.90 million	4.15	-$79.00 million	($0.01)	-376.40
Lectra	N/A	N/A	N/A	$0.77	37.11

Lectra has lower revenue, but higher earnings than BlackBerry. BlackBerry is trading at a lower price-to-earnings ratio than Lectra, indicating that it is currently the more affordable of the two stocks.

Insider and Institutional Ownership

54.5% of BlackBerry shares are held by institutional investors. 0.4% of BlackBerry shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares BlackBerry and Lectra’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
BlackBerry	4.02%	8.10%	4.76%
Lectra	N/A	N/A	N/A

Summary

BlackBerry beats Lectra on 10 of the 11 factors compared between the two stocks.

About BlackBerry

BlackBerry Limited provides intelligent security software and services to enterprises and governments worldwide. The company operates through three segments: Cybersecurity, IoT, and Licensing and Other. The company offers CylanceENDPOINT, an integrated endpoint security solution; CylanceGUARD, a managed detection and response solution; CylanceEDGE, an AI-powered continuous authentication zero trust network access solution; CylanceINTELLIGENCE, a contextual cyber threat intelligence service; BlackBerry Dynamics offers a development platform and secure container for mobile applications; BlackBerry Workspaces a secure Enterprise File Sync and Share (EFSS) solution; BlackBerry Messenger (BBM) Enterprise, an enterprise-grade secure instant messaging solution for messaging, voice and video; BlackBerry SecuSUITE is a certified, multi-OS voice and text messaging solution; BlackBerry AtHoc, a secure networked critical event management solution; and BlackBerry unified endpoint management (UEM) solutions. It also provides BlackBerry Technology Solutions (BTS); BlackBerry Certicom, a patented elliptic curve cryptography, which provides device security, anti-counterfeiting and product authentication solutions; BlackBerry Radar offers monitoring and telematics solutions; BlackBerry Professional; and cyber security consulting services. In addition, the company is involved in the patent licensing and legacy service access fees business. The company was formerly known as Research In Motion Limited and changed its name to BlackBerry Limited in July 2013. BlackBerry Limited was incorporated in 1984 and is headquartered in Waterloo, Canada.

About Lectra

Lectra SA provides industrial intelligence solutions for fashion, automotive, and furniture markets. The company's solutions include software, automated cutting equipment, data, and related services, which enable customers to automate and optimize product design, development, and manufacture of garments, car seats and interiors, airbags, and sofas, as well as to digitalize their processes. It also offers technical maintenance, support, training, and consulting services; and sells consumables and parts. The company operates in Europe, the Americas, the Asia-Pacific, and internationally. Lectra SA was incorporated in 1973 and is headquartered in Paris, France.