Alphabet (GOOGL) – Investment Analysts’ Recent Ratings Updates

Alphabet (NASDAQ: GOOGL) has recently received a number of price target changes and ratings updates:

• 12/19/2025 – Alphabet had its “outperform” rating reaffirmed by analysts at Wedbush. They now have a $350.00 price target on the stock, up previously from $320.00.
• 12/19/2025 – Alphabet had its price target raised by analysts at Citigroup Inc. from $343.00 to $350.00. They now have a “buy” rating on the stock.
• 12/16/2025 – Alphabet had its price target raised by analysts at BMO Capital Markets from $340.00 to $343.00. They now have an “outperform” rating on the stock.
• 12/12/2025 – Alphabet had its price target raised by analysts at JPMorgan Chase & Co. from $340.00 to $385.00. They now have an “overweight” rating on the stock.
• 12/11/2025 – Alphabet had its “overweight” rating reaffirmed by analysts at Piper Sandler. They now have a $365.00 price target on the stock, up previously from $330.00.
• 12/5/2025 – Alphabet was given a new $350.00 price target on by analysts at Truist Financial Corporation. They now have a “buy” rating on the stock.
• 12/2/2025 – Alphabet had its price target raised by analysts at Arete Research from $300.00 to $380.00. They now have a “buy” rating on the stock.
• 12/2/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Royal Bank Of Canada. They now have a $315.00 price target on the stock.
• 12/2/2025 – Alphabet had its price target raised by analysts at HSBC Holdings plc from $335.00 to $370.00. They now have a “buy” rating on the stock.
• 12/1/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Guggenheim. They now have a $375.00 price target on the stock, up previously from $330.00.
• 11/25/2025 – Alphabet had its “neutral” rating reaffirmed by analysts at DA Davidson. They now have a $300.00 price target on the stock.
• 11/25/2025 – Alphabet had its price target raised by analysts at Moffett Nathanson from $305.00 to $315.00. They now have a “buy” rating on the stock.
• 11/24/2025 – Alphabet is now covered by analysts at BNP Paribas. They set an “outperform” rating and a $355.00 price target on the stock.
• 11/24/2025 – Alphabet is now covered by analysts at BNP Paribas. They set an “outperform” rating on the stock.
• 11/24/2025 – Alphabet had its price target raised by analysts at Arete Research from $220.00 to $300.00. They now have a “buy” rating on the stock.
• 11/24/2025 – Alphabet is now covered by analysts at BNP Paribas Exane. They set an “outperform” rating and a $355.00 price target on the stock.
• 11/20/2025 – Alphabet had its “buy” rating reaffirmed by analysts at DZ Bank AG.
• 11/18/2025 – Alphabet was upgraded by analysts at Loop Capital from a “hold” rating to a “buy” rating. They now have a $320.00 price target on the stock, up previously from $260.00.
• 11/7/2025 – Alphabet was upgraded by analysts at Phillip Securities from a “moderate buy” rating to a “strong-buy” rating.
• 11/6/2025 – Alphabet had its price target raised by analysts at Daiwa Capital Markets from $233.00 to $333.00. They now have a “buy” rating on the stock.
• 11/6/2025 – Alphabet had its price target raised by analysts at President Capital from $258.00 to $323.00. They now have a “buy” rating on the stock.
• 11/3/2025 – Alphabet had its price target raised by analysts at BNP Paribas Exane from $247.00 to $281.00. They now have a “neutral” rating on the stock.
• 11/3/2025 – Alphabet had its price target raised by analysts at Citic Securities from $230.00 to $310.00. They now have a “buy” rating on the stock.
• 11/1/2025 – Alphabet was upgraded by analysts at Wall Street Zen from a “hold” rating to a “buy” rating.
• 10/31/2025 – Alphabet had its price target raised by analysts at CICC Research from $240.00 to $303.00. They now have an “outperform” rating on the stock.
• 10/31/2025 – Alphabet had its price target raised by analysts at China Renaissance from $207.00 to $330.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its “outperform” rating reaffirmed by analysts at Wedbush. They now have a $320.00 price target on the stock, up previously from $245.00.
• 10/30/2025 – Alphabet had its “neutral” rating reaffirmed by analysts at UBS Group AG. They now have a $306.00 price target on the stock, up previously from $255.00.
• 10/30/2025 – Alphabet was given a new $310.00 price target on by analysts at UBS Group AG.
• 10/30/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Citigroup Inc.. They now have a $343.00 price target on the stock, up previously from $280.00.
• 10/30/2025 – Alphabet was given a new $333.00 price target on by analysts at Stifel Nicolaus.
• 10/30/2025 – Alphabet was given a new $325.00 price target on by analysts at Mizuho.
• 10/30/2025 – Alphabet had its “overweight” rating reaffirmed by analysts at Piper Sandler. They now have a $330.00 price target on the stock, up previously from $285.00.
• 10/30/2025 – Alphabet had its “overweight” rating reaffirmed by analysts at Barclays PLC. They now have a $315.00 price target on the stock, up previously from $250.00.
• 10/30/2025 – Alphabet had its “outperform” rating reaffirmed by analysts at Wolfe Research. They now have a $350.00 price target on the stock, up previously from $290.00.
• 10/30/2025 – Alphabet had its price target raised by analysts at Moffett Nathanson from $295.00 to $305.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its “buy” rating reaffirmed by analysts at DZ Bank AG.
• 10/30/2025 – Alphabet had its price target raised by analysts at HSBC Holdings plc from $295.00 to $335.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Wells Fargo & Company from $236.00 to $268.00. They now have an “equal weight” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at The Goldman Sachs Group, Inc. from $288.00 to $330.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Canaccord Genuity Group Inc. from $270.00 to $330.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Cantor Fitzgerald from $265.00 to $310.00. They now have a “neutral” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Sanford C. Bernstein from $260.00 to $305.00. They now have a “market perform” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Guggenheim from $280.00 to $330.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at DA Davidson from $190.00 to $300.00. They now have a “neutral” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Evercore ISI from $300.00 to $325.00. They now have an “outperform” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Deutsche Bank Aktiengesellschaft from $260.00 to $340.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Morgan Stanley from $270.00 to $330.00. They now have an “overweight” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at JPMorgan Chase & Co. from $300.00 to $340.00. They now have an “overweight” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Susquehanna from $225.00 to $350.00. They now have a “positive” rating on the stock.
• 10/30/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Royal Bank Of Canada.
• 10/30/2025 – Alphabet had its price target raised by analysts at Truist Financial Corporation from $285.00 to $320.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Bank of America Corporation from $280.00 to $335.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Rosenblatt Securities from $224.00 to $279.00. They now have a “neutral” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Needham & Company LLC from $260.00 to $330.00. They now have a “buy” rating on the stock.
• 10/30/2025 – Alphabet had its price target raised by analysts at Jefferies Financial Group Inc. from $285.00 to $320.00. They now have a “buy” rating on the stock.
• 10/27/2025 – Alphabet had its “overweight” rating reaffirmed by analysts at KeyCorp. They now have a $300.00 price target on the stock, up previously from $265.00.
• 10/27/2025 – Alphabet had its “buy” rating reaffirmed by analysts at JPMorgan Chase & Co..
• 10/24/2025 – Alphabet had its price target raised by analysts at Wedbush from $245.00 to $260.00. They now have an “outperform” rating on the stock.
• 10/24/2025 – Alphabet had its price target raised by analysts at Stifel Nicolaus from $222.00 to $292.00. They now have a “buy” rating on the stock.
• 10/24/2025 – Alphabet had its price target raised by analysts at Loop Capital from $190.00 to $260.00. They now have a “hold” rating on the stock.
• 10/24/2025 – Alphabet had its price target raised by analysts at New Street Research from $275.00 to $295.00.
• 10/22/2025 – Alphabet had its “neutral” rating reaffirmed by analysts at UBS Group AG.
• 10/22/2025 – Alphabet had its price target raised by analysts at Sanford C. Bernstein from $210.00 to $260.00. They now have a “market perform” rating on the stock.
• 10/22/2025 – Alphabet had its “market outperform” rating reaffirmed by analysts at JMP Securities. They now have a $290.00 price target on the stock.
• 10/21/2025 – Alphabet had its price target raised by analysts at BNP Paribas Exane from $187.00 to $247.00. They now have a “neutral” rating on the stock.
• 10/20/2025 – Alphabet had its price target raised by analysts at CIBC to $315.00.
• 10/20/2025 – Alphabet had its price target raised by analysts at Oppenheimer Holdings, Inc. from $270.00 to $300.00. They now have an “outperform” rating on the stock.
• 10/20/2025 – Alphabet had its price target raised by analysts at Bank of America Corporation from $252.00 to $280.00. They now have a “buy” rating on the stock.

Alphabet Announces Dividend

The company also recently announced a quarterly dividend, which was paid on Monday, December 15th. Stockholders of record on Monday, December 8th were given a $0.21 dividend. The ex-dividend date was Monday, December 8th. This represents a $0.84 annualized dividend and a dividend yield of 0.3%. Alphabet’s dividend payout ratio (DPR) is presently 8.28%.

Insider Transactions at Alphabet

In other Alphabet news, CEO Sundar Pichai sold 32,500 shares of Alphabet stock in a transaction that occurred on Monday, December 15th. The stock was sold at an average price of $299.80, for a total value of $9,743,500.00. Following the completion of the transaction, the chief executive officer directly owned 2,239,619 shares in the company, valued at $671,437,776.20. The trade was a 1.43% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available at this link. Also, CAO Amie Thuener O’toole sold 2,778 shares of the company’s stock in a transaction that occurred on Monday, December 15th. The shares were sold at an average price of $312.30, for a total value of $867,569.40. Following the transaction, the chief accounting officer directly owned 8,962 shares of the company’s stock, valued at $2,798,832.60. This trade represents a 23.66% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold a total of 226,128 shares of company stock valued at $63,183,331 over the last 90 days. Insiders own 11.64% of the company’s stock.

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.