Comparing Viking (VIK) & The Competition

Viking (NYSE:VIK) is one of 382 publicly-traded companies in the “Hotels, Restaurants & Leisure” industry, but how does it contrast to its competitors? We will compare Viking to similar companies based on the strength of its earnings, profitability, institutional ownership, analyst recommendations, dividends, valuation and risk.

Earnings & Valuation

This table compares Viking and its competitors gross revenue, earnings per share and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
Viking	$6.50 billion	$1.15 billion	29.06
Viking Competitors	$3.31 billion	$247.14 million	-148.55

Viking has higher revenue and earnings than its competitors. Viking is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Institutional and Insider Ownership

98.8% of Viking shares are held by institutional investors. Comparatively, 48.6% of shares of all “Hotels, Restaurants & Leisure” companies are held by institutional investors. 22.2% of shares of all “Hotels, Restaurants & Leisure” companies are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Volatility and Risk

Viking has a beta of 1.47, suggesting that its share price is 47% more volatile than the S&P 500. Comparatively, Viking’s competitors have a beta of 1.63, suggesting that their average share price is 63% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent ratings for Viking and its competitors, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Viking	1	3	15	1	2.80
Viking Competitors	3789	17180	25454	901	2.50

Viking currently has a consensus price target of $108.00, indicating a potential upside of 23.49%. As a group, “Hotels, Restaurants & Leisure” companies have a potential upside of 60.62%. Given Viking’s competitors higher possible upside, analysts clearly believe Viking has less favorable growth aspects than its competitors.

Profitability

This table compares Viking and its competitors’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Viking	19.33%	117.98%	10.80%
Viking Competitors	2.33%	-40.13%	2.12%

Summary

Viking beats its competitors on 10 of the 13 factors compared.

About Viking

Viking Holdings Ltd engages in the passenger shipping and other forms of passenger transport in North America, the United Kingdom, and internationally. It operates through River and Ocean segments. The company also operates as a tour entrepreneur for passengers and related activities in tourism. As of December 31, 2023, it operated a fleet of 92 ships, including 81 river vessels comprising 58 Longships, 10 smaller classes based on the Longship design, 11 other river vessels, and 1 river vessel charter and the Viking Mississippi; 9 ocean ships; and 2 expedition ships. The company was founded in 1997 and is based in Pembroke, Bermuda.