Sunlands Technology Group (NYSE:STG – Get Free Report) and KinderCare Learning Companies (NYSE:KLC – Get Free Report) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, institutional ownership, risk, dividends, analyst recommendations, earnings and valuation.
Profitability
This table compares Sunlands Technology Group and KinderCare Learning Companies’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Sunlands Technology Group | 17.60% | 32.84% | 15.90% |
| KinderCare Learning Companies | -17.23% | 6.65% | 1.21% |
Risk and Volatility
Sunlands Technology Group has a beta of 1.28, meaning that its share price is 28% more volatile than the S&P 500. Comparatively, KinderCare Learning Companies has a beta of 3.86, meaning that its share price is 286% more volatile than the S&P 500.
Analyst Recommendations
This is a breakdown of current ratings and target prices for Sunlands Technology Group and KinderCare Learning Companies, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Sunlands Technology Group | 1 | 0 | 0 | 0 | 1.00 |
| KinderCare Learning Companies | 5 | 5 | 1 | 0 | 1.64 |
KinderCare Learning Companies has a consensus target price of $3.77, indicating a potential upside of 106.65%. Given KinderCare Learning Companies’ stronger consensus rating and higher possible upside, analysts plainly believe KinderCare Learning Companies is more favorable than Sunlands Technology Group.
Valuation and Earnings
This table compares Sunlands Technology Group and KinderCare Learning Companies”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Sunlands Technology Group | $288.84 million | 0.12 | $52.28 million | $3.48 | 0.77 |
| KinderCare Learning Companies | $2.73 billion | 0.08 | -$112.88 million | ($3.98) | -0.46 |
Sunlands Technology Group has higher earnings, but lower revenue than KinderCare Learning Companies. KinderCare Learning Companies is trading at a lower price-to-earnings ratio than Sunlands Technology Group, indicating that it is currently the more affordable of the two stocks.
Insider and Institutional Ownership
26.4% of Sunlands Technology Group shares are held by institutional investors. 59.7% of Sunlands Technology Group shares are held by insiders. Comparatively, 5.8% of KinderCare Learning Companies shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Summary
Sunlands Technology Group beats KinderCare Learning Companies on 8 of the 14 factors compared between the two stocks.
About Sunlands Technology Group
Sunlands Technology Group, through its subsidiaries, provides online education services through online and mobile platforms in the People's Republic of China. It offers various degree- and diploma-oriented post-secondary courses, including preparation courses for the self-taught higher education examination (STE) for learners pursuing associate diplomas or bachelor's degrees, as well as for the entrance examinations of Master of Business Administration programs. The company's STE courses include Chinese language and literature, law, pre-school education, marketing, English, human resource management, business administration, business management, modern corporate governance, financial management, advertising, accounting, administrative management, computer information management, finance, chain operation management, and visual communication and design and production. It also provides professional certification preparation courses in various industries and professions, such as accounting, human resources, teaching, and finance. In addition, the company offers education services through online and mobile platforms to adult students, pursuing post-secondary, and professional educations. The company was formerly known as Sunlands Online Education Group and changed its name to Sunlands Technology Group in August 2018. Sunlands Technology Group was founded in 2003 and is headquartered in Beijing, the People's Republic of China.
About KinderCare Learning Companies
KinderCare Learning Companies Inc. is a provider of high-quality early childhood education by center capacity. KinderCare Learning Companies Inc. is based in PORTLAND, Ore.
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