Mastercraft Boat (NASDAQ:MCFT – Get Free Report) and Panasonic (OTCMKTS:PCRFY – Get Free Report) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, risk, analyst recommendations, profitability, earnings, institutional ownership and valuation.
Volatility & Risk
Mastercraft Boat has a beta of 1.11, meaning that its stock price is 11% more volatile than the S&P 500. Comparatively, Panasonic has a beta of 1.03, meaning that its stock price is 3% more volatile than the S&P 500.
Insider and Institutional Ownership
97.6% of Mastercraft Boat shares are owned by institutional investors. Comparatively, 9.4% of Panasonic shares are owned by institutional investors. 2.5% of Mastercraft Boat shares are owned by company insiders. Comparatively, 1.0% of Panasonic shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Earnings and Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Mastercraft Boat | $348.90 million | 1.35 | -$1.66 million | ($0.02) | -970.50 |
| Panasonic | $62.02 billion | 0.35 | $1.96 billion | $1.54 | 6.08 |
Panasonic has higher revenue and earnings than Mastercraft Boat. Mastercraft Boat is trading at a lower price-to-earnings ratio than Panasonic, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a summary of recent ratings and target prices for Mastercraft Boat and Panasonic, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Mastercraft Boat | 2 | 4 | 0 | 0 | 1.67 |
| Panasonic | 0 | 1 | 0 | 0 | 2.00 |
Mastercraft Boat currently has a consensus price target of $24.25, indicating a potential upside of 24.94%. Given Mastercraft Boat’s higher possible upside, research analysts clearly believe Mastercraft Boat is more favorable than Panasonic.
Profitability
This table compares Mastercraft Boat and Panasonic’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Mastercraft Boat | -0.48% | 11.08% | 8.08% |
| Panasonic | 5.96% | 12.00% | 5.82% |
Summary
Panasonic beats Mastercraft Boat on 7 of the 13 factors compared between the two stocks.
About Mastercraft Boat
MasterCraft Boat Holdings, Inc., through its subsidiaries, designs, manufactures, and markets recreational powerboats. It operates through MasterCraft, Crest, and Aviara segments. The MasterCraft segment produces premium recreational performance sport boats primarily used for water skiing, wakeboarding, wake surfing, and general recreational boating. Crest segment provides pontoon boats for use in general recreational boating. The Aviara segment produces luxury day boats for use in general recreational boating. The company also offers ski/wake, outboard, and sterndrive boats, as well as various accessories, including trailers and aftermarket parts. It sells its boats under the MasterCraft, Crest, and Aviara brands through a network of independent dealers in North America and internationally. The company was formerly known as MCBC Holdings, Inc. and changed its name to MasterCraft Boat Holdings, Inc. in November 2018. MasterCraft Boat Holdings, Inc. was incorporated in 2000 and is headquartered in Vonore, Tennessee.
About Panasonic
Panasonic Holdings Corporation, together with its subsidiaries, research, develops, manufactures, sells, and services various electrical and electronic products worldwide. It operates through five segments: Lifestyle, Automotive, Connect, Industry, and Energy. The Lifestyle segment offers refrigerators, microwave ovens, rice cookers, washing machines, lighting fixtures, vacuum cleaners, air-conditioners, air to water heat pump system, air purifiers/sterilizers, and freezing or refrigerating showcases, as well as ventilation and perflation equipment. This segment also provides personal-care products; lamps, wiring devices, solar photovoltaic systems, fuel cells, and compressors; bicycles; and nursing care services. The Automotive segment offers infotainment systems, head-up displays, automotive speakers and switches, advanced driver assistance systems, and related devices, as well as systems and devices for xEVs and interior rearview mirrors. The Connect segment provides aircraft in-flight entertainment systems and communications services; electronic components-mounting machines; welding equipment; projectors; professional AV systems; PCs and tablets; solutions for various industries; installation/operation/ maintenance services; and supply chain management software. The Industry segment offers relays, switches, power supply products, touch panels, motors, sensors, laser markers, capacitors, inductors, resistors, circuit board materials, semiconductor device materials, molding compounds, and LCD panels. The Energy segment provides dry, primary/secondary lithium, nickel-metal hydride, and lithium-ion batteries; and cylindrical lithium-ion batteries for in-vehicle use, as well as storage battery modules and systems. It also offers digital cameras, video and audio equipment, television, telephones, and intercoms. The company was formerly known as Panasonic Corporation. Panasonic Holdings Corporation was founded in 1918 and is headquartered in Kadoma, Japan.
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