eBay Inc. (NASDAQ:EBAY) Given Consensus Recommendation of “Hold” by Brokerages

eBay Inc. (NASDAQ:EBAY) has earned an average rating of “Hold” from the thirty-four analysts that are currently covering the company, MarketBeat Ratings reports. Two research analysts have rated the stock with a sell rating, seventeen have assigned a hold rating, fourteen have given a buy rating and one has assigned a strong buy rating to the company. The average 12 month target price among analysts that have updated their coverage on the stock in the last year is $117.2424.

EBAY has been the topic of several research analyst reports. Jefferies Financial Group set a $145.00 target price on eBay in a research note on Thursday, August 6th. Wedbush raised their price target on eBay from $135.00 to $137.00 and gave the stock an “outperform” rating in a research note on Thursday, August 20th. Robert W. Baird set a $126.00 price target on shares of eBay in a report on Thursday, August 6th. Barclays boosted their price objective on shares of eBay from $114.00 to $123.00 and gave the company an “overweight” rating in a research report on Thursday, August 6th. Finally, Benchmark upped their price objective on shares of eBay from $115.00 to $134.00 and gave the stock a “buy” rating in a report on Thursday, August 6th.

eBay Stock Up 1.5%

NASDAQ EBAY opened at $105.03 on Friday. The company has a debt-to-equity ratio of 1.10, a current ratio of 1.02 and a quick ratio of 1.02. The stock has a market capitalization of $46.74 billion, a PE ratio of 21.75, a PEG ratio of 2.75 and a beta of 1.34. eBay has a 1 year low of $78.03 and a 1 year high of $119.31. The business’s 50-day moving average is $108.83 and its 200 day moving average is $104.33.

eBay (NASDAQ:EBAY) last announced its quarterly earnings results on Wednesday, August 5th. The e-commerce company reported $1.60 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.50 by $0.10. eBay had a return on equity of 47.88% and a net margin of 18.50%.The company had revenue of $3.13 billion for the quarter, compared to the consensus estimate of $3.01 billion. During the same quarter in the previous year, the business earned $1.37 EPS. eBay’s revenue was up 14.8% compared to the same quarter last year. eBay has set its Q3 2026 guidance at 1.360-1.420 EPS. Sell-side analysts forecast that eBay will post 4.86 earnings per share for the current year.

eBay Announces Dividend

The business also recently declared a quarterly dividend, which will be paid on Friday, September 11th. Investors of record on Friday, August 28th will be given a dividend of $0.31 per share. The ex-dividend date is Friday, August 28th. This represents a $1.24 annualized dividend and a dividend yield of 1.2%. eBay’s payout ratio is currently 25.67%.

Insider Buying and Selling

In other eBay news, SVP Jordan Sweetnam sold 1,014 shares of the company’s stock in a transaction that occurred on Tuesday, August 18th. The stock was sold at an average price of $101.39, for a total transaction of $102,809.46. Following the transaction, the senior vice president owned 35,546 shares in the company, valued at approximately $3,604,008.94. This represents a 2.77% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Jamie Iannone sold 11,110 shares of the stock in a transaction that occurred on Wednesday, August 5th. The stock was sold at an average price of $108.55, for a total value of $1,205,990.50. Following the completion of the transaction, the chief executive officer directly owned 253,211 shares of the company’s stock, valued at $27,486,054.05. This represents a 4.20% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 37,126 shares of company stock valued at $4,007,449 over the last three months. Corporate insiders own 0.67% of the company’s stock.

Institutional Investors Weigh In On eBay

Several hedge funds have recently made changes to their positions in EBAY. Spire Wealth Management grew its stake in shares of eBay by 29.7% in the second quarter. Spire Wealth Management now owns 489 shares of the e-commerce company’s stock valued at $55,000 after buying an additional 112 shares in the last quarter. B. Riley Wealth Advisors Inc. lifted its position in eBay by 4.6% during the 2nd quarter. B. Riley Wealth Advisors Inc. now owns 2,818 shares of the e-commerce company’s stock worth $312,000 after acquiring an additional 125 shares in the last quarter. Capital Asset Advisory Services LLC lifted its position in eBay by 3.3% during the 1st quarter. Capital Asset Advisory Services LLC now owns 4,035 shares of the e-commerce company’s stock worth $367,000 after acquiring an additional 129 shares in the last quarter. Harfst & Associates Inc. boosted its holdings in eBay by 0.6% in the 4th quarter. Harfst & Associates Inc. now owns 22,461 shares of the e-commerce company’s stock worth $1,956,000 after acquiring an additional 131 shares during the period. Finally, Commerce Bank boosted its holdings in eBay by 0.5% in the 4th quarter. Commerce Bank now owns 28,313 shares of the e-commerce company’s stock worth $2,466,000 after acquiring an additional 132 shares during the period. 87.48% of the stock is currently owned by institutional investors.

eBay News Summary

Here are the key news stories impacting eBay this week:

• Positive Sentiment: Analysts continue to favor eBay over GameStop. Commentary highlighting eBay’s stronger profitability and cleaner investment profile is supportive, particularly as GameStop reported a nearly 20% year-over-year revenue decline despite growth in collectibles. Reports that GameStop may abandon its potential bid for eBay could also reduce uncertainty surrounding eBay’s strategic outlook. GameStop’s Comeback Case Is Getting Interesting, But eBay Still Looks Stronger
• Positive Sentiment: Fashion Month activity may support marketplace engagement. eBay launched a major international fashion campaign, potentially increasing visibility, buyer traffic and seller activity in one of its important categories. eBay Kicks Off Major International Activity for Fashion Month
• Neutral Sentiment: Reported short-interest data provides no actionable signal. The update shows zero reported shares sold short and a zero-day short-interest ratio, suggesting either minimal short positioning or a data-reporting issue.
• Neutral Sentiment: Articles discussing the purchase of existing eBay seller accounts are primarily informational and do not appear to represent a new corporate development. However, they underscore the importance of eBay’s account-integrity and fraud controls. Find an eBay Seller Account for Sale That Fits Your Needs
• Negative Sentiment: Safety and regulatory scrutiny remain potential overhangs. eBay banned airbag sales after the National Highway Traffic Safety Administration confirmed an 11th death linked to a counterfeit inflator. The action may reduce future exposure, but the incident highlights counterfeit-product, liability and compliance risks. eBay Bans Airbag Sales as NHTSA Confirms 11th Death Tied to Counterfeit Inflator
• Negative Sentiment: eBay is investigating how banned gender-test kits appeared in listings in India and has removed the products. The removal limits ongoing exposure, but the episode adds to concerns about marketplace monitoring and regulatory compliance. eBay Probes Banned Gender-Test Kits in India

eBay Company Profile

eBay Inc (NASDAQ: EBAY) operates a global online marketplace that connects buyers and sellers. Its platform supports the sale of new, used, refurbished and collectible products across categories including electronics, apparel, footwear, home and garden, automotive parts, accessories and trading cards.

The company generates revenue primarily through seller fees and related services, including payments, advertising and shipping solutions. eBay also offers specialized experiences such as eBay Motors and authentication programs designed to help verify eligible luxury goods, sneakers, watches, handbags and collectibles.

Founded in 1995 by Pierre Omidyar, eBay serves customers and sellers in markets around the world.