TCM Advisors LLC Invests $739,000 in Harley-Davidson, Inc. $HOG

TCM Advisors LLC purchased a new position in shares of Harley-Davidson, Inc. (NYSE:HOG) in the 2nd quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm purchased 30,218 shares of the company’s stock, valued at approximately $739,000.

A number of other institutional investors and hedge funds have also recently added to or reduced their stakes in HOG. Cibc World Market Inc. acquired a new position in Harley-Davidson in the 2nd quarter valued at approximately $409,000. Connor Clark & Lunn Investment Management Ltd. purchased a new stake in Harley-Davidson in the 2nd quarter worth approximately $5,205,000. Pinnacle Holdings LLC acquired a new stake in shares of Harley-Davidson during the 2nd quarter valued at $36,000. Commerce Bank acquired a new stake in shares of Harley-Davidson during the 2nd quarter valued at $200,000. Finally, Northwestern Mutual Wealth Management Co. purchased a new position in shares of Harley-Davidson during the 2nd quarter valued at $123,000. 85.10% of the stock is owned by hedge funds and other institutional investors.

Harley-Davidson Stock Performance

Shares of NYSE HOG opened at $28.22 on Monday. The business’s 50-day simple moving average is $25.93 and its 200-day simple moving average is $23.18. The company has a debt-to-equity ratio of 0.36, a quick ratio of 1.70 and a current ratio of 1.90. Harley-Davidson, Inc. has a 52 week low of $17.09 and a 52 week high of $31.25. The firm has a market cap of $2.94 billion, a price-to-earnings ratio of 17.31, a P/E/G ratio of 17.42 and a beta of 1.27.

Harley-Davidson (NYSE:HOG) last posted its earnings results on Thursday, July 23rd. The company reported $0.75 earnings per share for the quarter, topping the consensus estimate of $0.65 by $0.10. The firm had revenue of $1.23 billion during the quarter, compared to analyst estimates of $1.17 billion. Harley-Davidson had a return on equity of 6.28% and a net margin of 4.78%.The company’s revenue for the quarter was down 5.9% on a year-over-year basis. During the same period in the previous year, the company earned $0.88 EPS. As a group, equities research analysts expect that Harley-Davidson, Inc. will post 0.56 earnings per share for the current fiscal year.

Analyst Upgrades and Downgrades

HOG has been the topic of a number of research reports. Robert W. Baird upped their price target on shares of Harley-Davidson from $28.00 to $30.00 and gave the stock a “neutral” rating in a research note on Friday, July 24th. Loop Capital raised Harley-Davidson from a “hold” rating to a “buy” rating and set a $32.00 price objective for the company in a research report on Monday, July 20th. Wells Fargo & Company boosted their target price on Harley-Davidson from $15.00 to $19.00 and gave the company an “underweight” rating in a research note on Wednesday, May 6th. UBS Group upped their target price on Harley-Davidson from $19.00 to $26.00 and gave the stock a “neutral” rating in a research report on Monday, May 11th. Finally, Zacks Research raised Harley-Davidson from a “strong sell” rating to a “hold” rating in a research report on Monday, April 27th. One equities research analyst has rated the stock with a Strong Buy rating, four have assigned a Buy rating, five have assigned a Hold rating and two have issued a Sell rating to the company’s stock. Based on data from MarketBeat, the company presently has a consensus rating of “Hold” and a consensus price target of $26.78.

Insider Activity

In other news, CFO Jonathan R. Root sold 1,554 shares of the business’s stock in a transaction on Monday, August 3rd. The shares were sold at an average price of $24.88, for a total value of $38,663.52. Following the completion of the sale, the chief financial officer directly owned 27,846 shares in the company, valued at approximately $692,808.48. The trade was a 5.29% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Daniel J. Nova acquired 40,000 shares of the firm’s stock in a transaction that occurred on Friday, July 31st. The shares were purchased at an average cost of $24.57 per share, with a total value of $982,800.00. Following the completion of the acquisition, the director owned 47,605 shares in the company, valued at $1,169,654.85. This trade represents a 525.97% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. In the last ninety days, insiders purchased 57,500 shares of company stock worth $1,439,550. 0.97% of the stock is owned by company insiders.

About Harley-Davidson

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.