Van Cleef Asset Management Inc decreased its position in shares of Alphabet Inc. (NASDAQ:GOOG – Free Report) by 6.9% during the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The fund owned 77,299 shares of the information services provider’s stock after selling 5,769 shares during the quarter. Alphabet comprises approximately 2.8% of Van Cleef Asset Management Inc’s investment portfolio, making the stock its 9th biggest holding. Van Cleef Asset Management Inc’s holdings in Alphabet were worth $27,312,000 at the end of the most recent reporting period.
Other institutional investors have also recently bought and sold shares of the company. Imprint Wealth LLC acquired a new stake in Alphabet in the third quarter worth $31,000. Nvest Wealth Strategies Inc. acquired a new position in shares of Alphabet in the 4th quarter valued at $38,000. Lifetime Wealth Management P.C. acquired a new position in shares of Alphabet in the 4th quarter valued at $38,000. Bard Associates Inc. bought a new stake in shares of Alphabet in the 4th quarter valued at $41,000. Finally, Towne Trust Company N.A increased its position in shares of Alphabet by 34.0% in the 4th quarter. Towne Trust Company N.A now owns 134 shares of the information services provider’s stock valued at $42,000 after buying an additional 34 shares in the last quarter. Institutional investors and hedge funds own 27.26% of the company’s stock.
Alphabet News Roundup
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Berkshire Hathaway significantly increased its Alphabet position. Berkshire owned approximately 106 million shares worth $37.9 billion at the end of June after raising its stake by 83% during the second quarter. Alphabet is now Berkshire’s third-largest U.S.-listed equity holding, a notable vote of confidence under CEO Greg Abel. Berkshire Hathaway boosts Alphabet to a top three holding
- Positive Sentiment: Digital advertising estimates improved. July advertiser spending exceeded consensus expectations, supporting the outlook for Alphabet’s core advertising business. Alphabet also launched Gemini 3.7 Flash for coding and automated business workflows, potentially expanding monetization opportunities in enterprise AI. Internet stock advertising estimate revisions
- Positive Sentiment: Alphabet’s SpaceX investment has become a major unrealized asset. The company disclosed that its roughly $900 million investment in SpaceX is now worth about $94 billion, highlighting the value of Alphabet’s venture portfolio, although the gain does not directly represent operating revenue or cash flow. Alphabet’s SpaceX bet grows 100-fold
- Positive Sentiment: Other institutions also added exposure. UniSuper increased its GOOG and GOOGL holdings, while several major funds reported purchases, reinforcing the perception that Alphabet remains attractively valued after its recent pullback.
- Neutral Sentiment: Google expanded Gemini access in schools and introduced tools allowing users to remove visible watermarks from AI-generated content while retaining invisible SynthID protections. These moves could improve adoption but have uncertain near-term financial effects. Google turns on Gemini AI for students
- Negative Sentiment: Gemini lost chatbot-visit share to ChatGPT in July. Although Gemini surpassed one billion monthly active users, its share of chatbot visits fell to 28.8%, raising concerns about competitive momentum in consumer AI.
- Negative Sentiment: AI investment is pressuring cash flow. Analysts continue to flag Alphabet’s very high data-center and chip spending, with some estimates showing weaker free-cash-flow generation than Microsoft and Meta in 2027.
- Negative Sentiment: Several funds reduced Alphabet positions. Barclays, Franklin Resources, Magellan and other managers reported trimming GOOG or GOOGL holdings, partially offsetting Berkshire’s large purchase. Alphabet also faces reputational risk from a reported Google-ad phishing scam and a law-firm investigation of investor claims.
Alphabet Price Performance
Alphabet (NASDAQ:GOOG – Get Free Report) last announced its earnings results on Thursday, July 23rd. The information services provider reported $9.11 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $2.87 by $6.24. Alphabet had a return on equity of 51.32% and a net margin of 54.77%.The business had revenue of $119.80 billion for the quarter, compared to analyst estimates of $116.53 billion. During the same quarter last year, the firm earned $2.31 EPS. Alphabet’s revenue for the quarter was up 24.2% compared to the same quarter last year. On average, sell-side analysts anticipate that Alphabet Inc. will post 20.51 earnings per share for the current fiscal year.
Alphabet Dividend Announcement
The firm also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Stockholders of record on Monday, September 7th will be paid a dividend of $0.22 per share. This represents a $0.88 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend is Friday, September 4th. Alphabet’s dividend payout ratio (DPR) is currently 4.42%.
Insider Buying and Selling at Alphabet
In other news, CAO Marsida Saraci sold 449 shares of Alphabet stock in a transaction that occurred on Wednesday, July 29th. The shares were sold at an average price of $333.20, for a total value of $149,606.80. Following the sale, the chief accounting officer directly owned 27,386 shares in the company, valued at $9,125,015.20. This trade represents a 1.61% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, major shareholder 2019 Gp L.L.C. Gv sold 196,931 shares of the business’s stock in a transaction on Monday, July 27th. The stock was sold at an average price of $19.46, for a total transaction of $3,832,277.26. The disclosure for this sale is available in the SEC filing. Insiders sold 451,945 shares of company stock valued at $12,382,714 over the last quarter. Insiders own 12.99% of the company’s stock.
Analyst Upgrades and Downgrades
Several analysts recently commented on the company. Freedom Capital raised Alphabet from a “hold” rating to a “strong-buy” rating in a research note on Thursday, July 23rd. Rosenblatt Securities set a $393.00 target price on Alphabet in a research note on Thursday, July 23rd. Truist Financial lowered their price target on Alphabet from $430.00 to $420.00 and set a “buy” rating for the company in a report on Thursday, July 23rd. Wedbush started coverage on Alphabet in a research report on Thursday, July 16th. They set an “outperform” rating and a $445.00 price target on the stock. Finally, Citigroup reiterated a “market outperform” rating on shares of Alphabet in a report on Friday. Six analysts have rated the stock with a Strong Buy rating, twenty-nine have issued a Buy rating and four have issued a Hold rating to the company’s stock. Based on data from MarketBeat, Alphabet currently has an average rating of “Buy” and a consensus price target of $415.55.
About Alphabet
Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.
Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.
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