Hershey (NYSE:HSY) Given New $198.00 Price Target at UBS Group

Hershey (NYSE:HSYFree Report) had its price objective lifted by UBS Group from $190.00 to $198.00 in a research report sent to investors on Friday morning,Benzinga reports. UBS Group currently has a neutral rating on the stock.

Several other research firms also recently weighed in on HSY. The Goldman Sachs Group set a $240.00 price target on shares of Hershey in a research report on Friday, May 1st. Stifel Nicolaus cut their price objective on shares of Hershey from $215.00 to $180.00 and set a “hold” rating for the company in a research report on Wednesday, July 22nd. BTIG Research began coverage on Hershey in a research note on Monday, April 13th. They issued a “neutral” rating for the company. Mizuho decreased their target price on Hershey from $195.00 to $185.00 and set a “neutral” rating on the stock in a report on Wednesday, May 20th. Finally, Deutsche Bank Aktiengesellschaft reiterated a “hold” rating and set a $191.00 target price on shares of Hershey in a research report on Friday. Seven research analysts have rated the stock with a Buy rating and sixteen have issued a Hold rating to the stock. Based on data from MarketBeat.com, the stock presently has an average rating of “Hold” and an average target price of $204.06.

Check Out Our Latest Stock Analysis on HSY

Hershey Price Performance

NYSE HSY opened at $175.46 on Friday. The company has a 50-day moving average price of $179.16 and a 200-day moving average price of $196.70. Hershey has a 52 week low of $161.43 and a 52 week high of $239.48. The company has a quick ratio of 0.77, a current ratio of 1.18 and a debt-to-equity ratio of 1.03. The firm has a market capitalization of $35.59 billion, a P/E ratio of 23.97, a PEG ratio of 1.10 and a beta of 0.11.

Hershey (NYSE:HSYGet Free Report) last posted its quarterly earnings data on Thursday, July 30th. The company reported $1.90 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.43 by $0.47. The company had revenue of $2.79 billion for the quarter, compared to the consensus estimate of $2.63 billion. Hershey had a net margin of 12.24% and a return on equity of 31.92%. The firm’s revenue was up 6.6% compared to the same quarter last year. During the same quarter last year, the firm posted $1.21 earnings per share. Hershey has set its FY 2026 guidance at 8.360-8.520 EPS. Equities research analysts anticipate that Hershey will post 8.42 earnings per share for the current year.

Hershey Dividend Announcement

The company also recently disclosed a quarterly dividend, which will be paid on Tuesday, September 15th. Stockholders of record on Friday, August 14th will be paid a $1.452 dividend. The ex-dividend date of this dividend is Friday, August 14th. This represents a $5.81 dividend on an annualized basis and a dividend yield of 3.3%. Hershey’s dividend payout ratio is 79.23%.

Insider Activity at Hershey

In related news, CFO Steven E. Voskuil sold 1,500 shares of Hershey stock in a transaction on Monday, July 20th. The shares were sold at an average price of $170.00, for a total transaction of $255,000.00. Following the transaction, the chief financial officer owned 53,195 shares in the company, valued at approximately $9,043,150. The trade was a 2.74% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. 0.08% of the stock is owned by insiders.

Institutional Inflows and Outflows

Several hedge funds have recently bought and sold shares of HSY. Bard Associates Inc. bought a new stake in Hershey during the fourth quarter valued at about $26,000. Reflection Asset Management purchased a new position in shares of Hershey in the fourth quarter valued at about $26,000. JPL Wealth Management LLC bought a new position in shares of Hershey in the third quarter worth about $26,000. Laurel Wealth Advisors LLC bought a new position in shares of Hershey in the fourth quarter worth about $27,000. Finally, GKV Capital Management Co. Inc. bought a new position in shares of Hershey in the first quarter worth about $27,000. Institutional investors own 57.96% of the company’s stock.

Hershey News Summary

Here are the key news stories impacting Hershey this week:

  • Positive Sentiment: Hershey reported second-quarter revenue of $2.79 billion, up 6.6% year over year and ahead of the $2.63 billion consensus estimate. Adjusted EPS of $1.90 exceeded expectations of $1.43 and rose sharply from $1.21 a year earlier, helped by pricing, margin recovery and supply-chain improvements. Hershey Reports Second-Quarter 2026 Financial Results
  • Positive Sentiment: Management tightened its 2026 outlook and raised the lower end of its expectations, forecasting revenue of approximately $12.2 billion to $12.3 billion and EPS of $8.36 to $8.52. Stronger salty-snack sales, including LesserEvil, and steady demand for Reese’s and Dot’s Pretzels supported the improved outlook. Hershey Reports Higher Q2 Sales and Earnings
  • Positive Sentiment: The board maintained Hershey’s quarterly dividend at $1.452 per common share, supporting an annualized yield of roughly 3.3% at the recent share price. Hershey Declares Quarterly Dividends
  • Neutral Sentiment: JPMorgan raised its price target from $191 to $193 but retained a Neutral rating, implying limited conviction despite potential upside from current levels. Brokerages overall continue to carry a consensus “Hold” recommendation.
  • Negative Sentiment: Growth was driven largely by a reported 12% increase in prices, while volumes fell approximately 8%. Investors are concerned that continued pricing could weaken consumer demand and limit future growth, particularly in North American confectionery. Hershey Stock Drops as Earnings Beat Overshadows Volume Slide
  • Negative Sentiment: Cocoa-cost volatility, supply-chain challenges in salty snacks and a cautious consumer environment remain risks. The company’s valuation also remains elevated relative to its recent earnings profile, increasing sensitivity to signs of weakening demand.

About Hershey

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The Hershey Company (NYSE: HSY) is a leading North American chocolatier and snack manufacturer headquartered in Hershey, Pennsylvania. The company develops, produces and markets a wide range of confectionery and snack products for retail, foodservice and international customers. Hershey’s business spans manufacturing, branded product marketing, packaging and distribution across grocery, convenience, mass merchant and e-commerce channels.

Hershey’s product portfolio centers on chocolate and sugar confectionery, including core brands such as Hershey’s, Reese’s, Hershey’s Kisses and Twizzlers, alongside non-chocolate snacks and confectionery brands.

Further Reading

Analyst Recommendations for Hershey (NYSE:HSY)

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