BlackBerry (NYSE:BB) Trading Down 8.9% – Here’s What Happened

BlackBerry Limited (NYSE:BB) traded down 8.9% during trading on Thursday . The stock traded as low as $9.63 and last traded at $9.6950. Approximately 4,837,227 shares were traded during mid-day trading, a decline of 76% from the average session volume of 20,224,199 shares. The stock had previously closed at $10.64.

Analyst Ratings Changes

Several equities research analysts recently weighed in on BB shares. Royal Bank Of Canada increased their price objective on shares of BlackBerry from $4.50 to $9.00 and gave the stock a “sector perform” rating in a research note on Friday, June 26th. TD lifted their target price on BlackBerry from $5.00 to $8.00 and gave the company a “hold” rating in a research note on Friday, June 26th. Raymond James Financial upped their target price on BlackBerry from $4.75 to $9.50 and gave the company a “market perform” rating in a report on Friday, June 26th. Canadian Imperial Bank of Commerce increased their price target on BlackBerry from $10.00 to $13.00 and gave the stock an “outperformer” rating in a research report on Friday, June 26th. Finally, Wall Street Zen raised BlackBerry from a “hold” rating to a “buy” rating in a report on Monday, June 8th. One equities research analyst has rated the stock with a Strong Buy rating, two have given a Buy rating, seven have assigned a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat, the company presently has an average rating of “Hold” and an average target price of $8.92.

BlackBerry Stock Performance

The firm has a market cap of $5.27 billion, a price-to-earnings ratio of 99.92 and a beta of 2.20. The stock’s fifty day moving average is $9.23 and its two-hundred day moving average is $5.75. The company has a debt-to-equity ratio of 0.26, a quick ratio of 2.20 and a current ratio of 2.20.

BlackBerry (NYSE:BB) last posted its earnings results on Thursday, June 25th. The company reported $0.04 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.03 by $0.01. BlackBerry had a net margin of 10.31% and a return on equity of 11.66%. The firm had revenue of $152.90 million during the quarter, compared to analyst estimates of $136.10 million. During the same period in the previous year, the business posted $0.02 EPS. BlackBerry’s revenue was up 25.6% on a year-over-year basis. BlackBerry has set its FY 2027 guidance at 0.160-0.200 EPS and its Q2 2027 guidance at 0.030-0.040 EPS. On average, analysts expect that BlackBerry Limited will post 0.13 earnings per share for the current fiscal year.

Insiders Place Their Bets

In related news, CEO John Joseph Giamatteo sold 152,012 shares of the firm’s stock in a transaction that occurred on Thursday, July 9th. The stock was sold at an average price of $11.35, for a total value of $1,725,336.20. Following the sale, the chief executive officer directly owned 687,246 shares in the company, valued at $7,800,242.10. This trade represents a 18.11% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, SVP Jennifer Armstrong-Owen sold 3,296 shares of the firm’s stock in a transaction that occurred on Thursday, July 9th. The shares were sold at an average price of $10.92, for a total value of $35,992.32. Following the completion of the sale, the senior vice president owned 106,091 shares in the company, valued at approximately $1,158,513.72. This represents a 3.01% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last three months, insiders sold 355,858 shares of company stock worth $4,012,270. 0.51% of the stock is currently owned by corporate insiders.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of the business. CoreCap Advisors LLC bought a new stake in shares of BlackBerry during the second quarter valued at about $31,000. Elevation Wealth Partners LLC acquired a new stake in BlackBerry in the second quarter worth about $32,000. Wealthfront Advisers LLC bought a new position in BlackBerry in the 1st quarter valued at about $34,000. Bank of New York Mellon Corp bought a new position in BlackBerry in the 1st quarter valued at about $37,000. Finally, NewEdge Advisors LLC increased its stake in BlackBerry by 2,349.1% during the 3rd quarter. NewEdge Advisors LLC now owns 11,682 shares of the company’s stock valued at $57,000 after buying an additional 11,205 shares during the period. Institutional investors own 54.48% of the company’s stock.

About BlackBerry

BlackBerry Limited, formerly known as Research In Motion (RIM), is a Canadian enterprise software and cybersecurity company based in Waterloo, Ontario. Since its founding in 1984, the firm has evolved from a pioneer in mobile devices into a specialist in secure communications, endpoint management, and embedded systems software. BlackBerry’s core mission today centers on delivering security-first solutions that protect critical data and infrastructure across diverse industries.

At the heart of BlackBerry’s offerings is the BlackBerry Spark® platform, which combines unified endpoint management (UEM), secure communications, and artificial intelligence–driven threat detection into a single framework.