Analysts Set BlackBerry Limited (NYSE:BB) Price Target at $8.92

BlackBerry Limited (NYSE:BB) has been given an average recommendation of “Hold” by the eleven ratings firms that are presently covering the stock, Marketbeat.com reports. One investment analyst has rated the stock with a sell rating, eight have issued a hold rating and two have given a buy rating to the company. The average 1 year target price among brokers that have issued ratings on the stock in the last year is $8.9222.

Several research firms have recently issued reports on BB. Canadian Imperial Bank of Commerce boosted their target price on BlackBerry from $10.00 to $13.00 and gave the company an “outperformer” rating in a research note on Friday, June 26th. Wall Street Zen raised BlackBerry from a “hold” rating to a “buy” rating in a research note on Monday, June 8th. Stifel Nicolaus started coverage on shares of BlackBerry in a report on Wednesday, June 24th. They issued a “buy” rating and a $12.00 price target on the stock. TD boosted their price objective on shares of BlackBerry from $5.00 to $8.00 and gave the company a “hold” rating in a research report on Friday, June 26th. Finally, Weiss Ratings lowered shares of BlackBerry from a “hold (c)” rating to a “sell (d+)” rating in a report on Tuesday, July 7th.

BlackBerry Stock Up 2.9%

NYSE BB opened at $11.02 on Friday. BlackBerry has a 1 year low of $3.12 and a 1 year high of $13.59. The stock has a market capitalization of $6.46 billion, a PE ratio of 122.48 and a beta of 2.20. The company has a debt-to-equity ratio of 0.26, a current ratio of 2.20 and a quick ratio of 2.20. The business’s 50-day moving average is $9.03 and its 200 day moving average is $5.64.

BlackBerry (NYSE:BB) last released its quarterly earnings results on Thursday, June 25th. The company reported $0.04 EPS for the quarter, beating analysts’ consensus estimates of $0.03 by $0.01. BlackBerry had a return on equity of 11.66% and a net margin of 10.31%.The business had revenue of $152.90 million during the quarter, compared to analyst estimates of $136.10 million. During the same quarter in the prior year, the company posted $0.02 EPS. BlackBerry’s quarterly revenue was up 25.6% compared to the same quarter last year. BlackBerry has set its FY 2027 guidance at 0.160-0.200 EPS and its Q2 2027 guidance at 0.030-0.040 EPS. Sell-side analysts forecast that BlackBerry will post 0.13 earnings per share for the current year.

Insider Activity at BlackBerry

In related news, SVP Jennifer Armstrong-Owen sold 3,296 shares of the business’s stock in a transaction dated Thursday, July 9th. The shares were sold at an average price of $10.92, for a total transaction of $35,992.32. Following the transaction, the senior vice president owned 106,091 shares in the company, valued at $1,158,513.72. The trade was a 3.01% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, insider Philip S. Kurtz sold 6,414 shares of the firm’s stock in a transaction dated Thursday, July 9th. The stock was sold at an average price of $11.07, for a total transaction of $71,002.98. Following the completion of the sale, the insider owned 125,158 shares of the company’s stock, valued at $1,385,499.06. This trade represents a 4.87% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last quarter, insiders sold 355,858 shares of company stock worth $4,012,270. 0.51% of the stock is currently owned by company insiders.

Institutional Inflows and Outflows

Several institutional investors have recently made changes to their positions in the company. General American Investors Co. Inc. bought a new stake in BlackBerry during the fourth quarter worth about $3,892,000. Havemeyer Place LP bought a new position in shares of BlackBerry during the fourth quarter valued at approximately $1,349,000. Hsbc Holdings PLC increased its stake in shares of BlackBerry by 1,501.9% during the fourth quarter. Hsbc Holdings PLC now owns 1,890,023 shares of the company’s stock valued at $7,116,000 after purchasing an additional 1,772,039 shares in the last quarter. TD Asset Management Inc lifted its holdings in shares of BlackBerry by 3.4% during the fourth quarter. TD Asset Management Inc now owns 1,809,320 shares of the company’s stock valued at $6,837,000 after purchasing an additional 60,320 shares during the last quarter. Finally, SG Americas Securities LLC purchased a new position in shares of BlackBerry during the first quarter valued at approximately $178,000. Institutional investors own 54.48% of the company’s stock.

About BlackBerry

BlackBerry Limited, formerly known as Research In Motion (RIM), is a Canadian enterprise software and cybersecurity company based in Waterloo, Ontario. Since its founding in 1984, the firm has evolved from a pioneer in mobile devices into a specialist in secure communications, endpoint management, and embedded systems software. BlackBerry’s core mission today centers on delivering security-first solutions that protect critical data and infrastructure across diverse industries.

At the heart of BlackBerry’s offerings is the BlackBerry Spark® platform, which combines unified endpoint management (UEM), secure communications, and artificial intelligence–driven threat detection into a single framework.