Thoroughbred Financial Services LLC increased its holdings in shares of Netflix, Inc. (NASDAQ:NFLX – Free Report) by 303.1% during the 4th quarter, HoldingsChannel.com reports. The institutional investor owned 22,587 shares of the Internet television network’s stock after purchasing an additional 16,984 shares during the quarter. Thoroughbred Financial Services LLC’s holdings in Netflix were worth $2,117,000 at the end of the most recent quarter.
Several other large investors have also recently added to or reduced their stakes in NFLX. Vanguard Group Inc. grew its position in shares of Netflix by 0.4% in the 3rd quarter. Vanguard Group Inc. now owns 38,521,322 shares of the Internet television network’s stock worth $46,183,983,000 after acquiring an additional 142,238 shares in the last quarter. Checchi Capital Advisers LLC grew its position in shares of Netflix by 875.7% in the 4th quarter. Checchi Capital Advisers LLC now owns 31,143 shares of the Internet television network’s stock worth $2,920,000 after acquiring an additional 27,951 shares in the last quarter. Contravisory Investment Management Inc. grew its position in shares of Netflix by 837.2% in the 4th quarter. Contravisory Investment Management Inc. now owns 111,380 shares of the Internet television network’s stock worth $10,443,000 after acquiring an additional 99,496 shares in the last quarter. BNC Wealth Management LLC grew its position in shares of Netflix by 991.3% in the 4th quarter. BNC Wealth Management LLC now owns 41,229 shares of the Internet television network’s stock worth $3,866,000 after acquiring an additional 37,451 shares in the last quarter. Finally, Crew Capital Management Ltd grew its position in shares of Netflix by 1,021.9% in the 4th quarter. Crew Capital Management Ltd now owns 9,031 shares of the Internet television network’s stock worth $847,000 after acquiring an additional 8,226 shares in the last quarter. 80.93% of the stock is currently owned by hedge funds and other institutional investors.
Key Headlines Impacting Netflix
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Multiple analyst-style pieces argue that Netflix’s ad business is becoming a major growth driver, with 2026 ad revenue projections around $3 billion and new formats, live events, and ad-tech tools expanding monetization. Article Title
- Positive Sentiment: Several bullish writeups say Netflix could be in the early stages of a comeback, citing upside from advertising scale and stronger cash generation, with one piece raising a 12-month target far above current levels. Article Title
- Positive Sentiment: Another bullish note says Netflix’s ad empire story is “too good to ignore,” highlighting the scalability of the ad tier, higher ARPU, and the potential for ad revenue to become a meaningful share of total sales. Article Title
- Positive Sentiment: Netflix is also getting support from reports tied to the AI/content-efficiency narrative, including a $600 million deal involving Ben Affleck’s AI company and claims that Netflix could save billions over time through production efficiencies. Article Title
- Neutral Sentiment: Netflix-related mentions in broader entertainment coverage, including a new “60 Minutes” head who previously worked with Netflix projects, are not likely to have a direct material impact on the stock. Article Title
- Negative Sentiment: Some recent coverage still points out that NFLX has been trading well below its 52-week high and has had a difficult year, which keeps valuation concerns and skepticism alive. Article Title
Netflix Trading Down 1.1%
Netflix (NASDAQ:NFLX – Get Free Report) last released its quarterly earnings data on Thursday, April 16th. The Internet television network reported $1.23 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.76 by $0.47. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The business had revenue of $12.25 billion during the quarter, compared to analyst estimates of $12.17 billion. During the same quarter in the previous year, the firm posted $6.61 EPS. The business’s revenue for the quarter was up 16.2% compared to the same quarter last year. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. Equities research analysts predict that Netflix, Inc. will post 3.6 EPS for the current year.
Wall Street Analysts Forecast Growth
Several research analysts have recently commented on NFLX shares. Raymond James Financial reiterated a “market perform” rating on shares of Netflix in a research report on Thursday, May 14th. China Renaissance lifted their target price on Netflix from $90.00 to $100.00 and gave the stock a “hold” rating in a research report on Friday, April 17th. Pivotal Research set a $96.00 target price on Netflix and gave the stock a “hold” rating in a research report on Friday, April 17th. TD Cowen reiterated a “buy” rating on shares of Netflix in a research report on Thursday, May 14th. Finally, Cfra upgraded Netflix from a “hold” rating to a “buy” rating and set a $115.00 target price for the company in a research report on Friday, March 6th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating and sixteen have given a Hold rating to the company. According to MarketBeat, the company has an average rating of “Moderate Buy” and an average target price of $114.82.
Get Our Latest Research Report on Netflix
Insider Activity
In other Netflix news, insider David A. Hyman sold 5,722 shares of Netflix stock in a transaction on Tuesday, May 5th. The stock was sold at an average price of $88.08, for a total transaction of $503,993.76. Following the sale, the insider owned 316,100 shares of the company’s stock, valued at $27,842,088. The trade was a 1.78% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CEO Theodore A. Sarandos sold 27,312 shares of Netflix stock in a transaction on Tuesday, May 5th. The shares were sold at an average price of $87.97, for a total value of $2,402,636.64. Following the sale, the chief executive officer directly owned 284,804 shares in the company, valued at $25,054,207.88. The trade was a 8.75% decrease in their position. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 1,365,509 shares of company stock worth $129,675,743 over the last ninety days. 1.24% of the stock is currently owned by company insiders.
About Netflix
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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Want to see what other hedge funds are holding NFLX? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Netflix, Inc. (NASDAQ:NFLX – Free Report).
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