Trade Desk (NASDAQ:TTD – Get Free Report)‘s stock had its “neutral” rating reissued by equities researchers at Rosenblatt Securities in a report issued on Wednesday,Benzinga reports. They currently have a $25.00 price target on the technology company’s stock, down from their previous price target of $36.00. Rosenblatt Securities’ price target indicates a potential downside of 0.28% from the stock’s previous close.
TTD has been the topic of a number of other research reports. Loop Capital lowered shares of Trade Desk from a “buy” rating to a “hold” rating and cut their price objective for the stock from $75.00 to $25.00 in a research note on Thursday, February 26th. BNP Paribas Exane started coverage on shares of Trade Desk in a report on Wednesday, January 14th. They issued a “neutral” rating and a $40.00 price target on the stock. BMO Capital Markets reduced their price objective on Trade Desk from $98.00 to $55.00 and set an “outperform” rating for the company in a research note on Thursday, February 26th. New Street Research cut Trade Desk from a “neutral” rating to a “sell” rating and set a $17.00 price objective for the company. in a report on Thursday, February 26th. Finally, Oppenheimer lowered their target price on Trade Desk from $70.00 to $35.00 and set an “outperform” rating on the stock in a research note on Thursday, February 26th. One equities research analyst has rated the stock with a Strong Buy rating, fourteen have issued a Buy rating, eighteen have assigned a Hold rating and four have given a Sell rating to the company. Based on data from MarketBeat, Trade Desk currently has a consensus rating of “Hold” and a consensus target price of $41.94.
Read Our Latest Stock Analysis on Trade Desk
Trade Desk Stock Down 7.4%
Trade Desk (NASDAQ:TTD – Get Free Report) last issued its quarterly earnings results on Wednesday, February 25th. The technology company reported $0.59 earnings per share for the quarter, hitting the consensus estimate of $0.59. Trade Desk had a net margin of 15.31% and a return on equity of 16.89%. The company had revenue of $846.79 million for the quarter, compared to the consensus estimate of $840.56 million. During the same quarter in the prior year, the company earned $0.59 EPS. Trade Desk’s quarterly revenue was up 14.3% on a year-over-year basis. Research analysts anticipate that Trade Desk will post 1.06 EPS for the current fiscal year.
Trade Desk announced that its board has approved a stock buyback plan on Wednesday, February 25th that permits the company to buyback $350.00 million in outstanding shares. This buyback authorization permits the technology company to buy up to 2.9% of its stock through open market purchases. Stock buyback plans are typically an indication that the company’s board believes its shares are undervalued.
Insiders Place Their Bets
In other Trade Desk news, Director Kathryn E. Falberg sold 102,828 shares of Trade Desk stock in a transaction on Thursday, March 5th. The shares were sold at an average price of $30.45, for a total value of $3,131,112.60. Following the completion of the transaction, the director owned 1,946 shares of the company’s stock, valued at approximately $59,255.70. The trade was a 98.14% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Insiders own 10.00% of the company’s stock.
Institutional Investors Weigh In On Trade Desk
A number of institutional investors have recently modified their holdings of TTD. Brighton Jones LLC raised its holdings in Trade Desk by 3.8% in the 4th quarter. Brighton Jones LLC now owns 4,586 shares of the technology company’s stock worth $539,000 after purchasing an additional 169 shares during the period. M&T Bank Corp raised its stake in shares of Trade Desk by 0.7% during the 2nd quarter. M&T Bank Corp now owns 27,607 shares of the technology company’s stock worth $1,987,000 after buying an additional 194 shares during the period. HighMark Wealth Management LLC lifted its position in shares of Trade Desk by 49.2% during the 3rd quarter. HighMark Wealth Management LLC now owns 713 shares of the technology company’s stock valued at $35,000 after buying an additional 235 shares in the last quarter. Tidemark LLC lifted its position in shares of Trade Desk by 35.1% during the 3rd quarter. Tidemark LLC now owns 943 shares of the technology company’s stock valued at $46,000 after buying an additional 245 shares in the last quarter. Finally, Hollencrest Capital Management grew its stake in Trade Desk by 16.3% in the 2nd quarter. Hollencrest Capital Management now owns 1,783 shares of the technology company’s stock valued at $128,000 after acquiring an additional 250 shares during the period. 67.77% of the stock is currently owned by institutional investors and hedge funds.
Key Stories Impacting Trade Desk
Here are the key news stories impacting Trade Desk this week:
- Positive Sentiment: CEO Jeff Green’s large insider share purchase signals management confidence and has drawn investor attention as a potential support for the stock. Trade Desk (TTD) Is Down 9.4% After Publicis Audit, Kokai Concerns And CEO Share Buying – Has The Bull Case Changed?
- Positive Sentiment: Arete Research upgraded TTD from sell to neutral and set a $25 price target, providing a modest vote of confidence from a boutique shop. Trade Desk (NASDAQ:TTD) Stock Rating Upgraded by Arete Research
- Positive Sentiment: Speculation about OpenAI collaboration and TTD’s push into CTV and AI (Ventura/OpenAds/Kokai) supports longer‑term growth narratives that could restore multiple expansion if execution proves out. A Look At Trade Desk (TTD) Valuation After Insider Buying And OpenAI Partnership Speculation
- Neutral Sentiment: Management publicly denied an “audit failure” and is disputing some findings, which leaves the situation unresolved until more details or remediation plans surface. The Trade Desk denies audit failure as Publicis warns clients against platform
- Neutral Sentiment: Analyst and market pieces highlight TTD’s discounted forward P/E and CTV/AI strategy—these are constructive but hinge on execution and reputational repair. TTD Trades at a Discounted P/E: Should You Buy the Stock?
- Negative Sentiment: Publicis Groupe has distanced itself and advised clients to stop using/recommending The Trade Desk after a third‑party audit flagged issues with fees, billing and behavior of TTD’s AI tool Kokai—this is the primary catalyst for the sell‑off and could materially affect revenue if other holding groups follow suit. Publicis distances itself from The Trade Desk after audit findings
- Negative Sentiment: Stifel downgraded TTD after the Publicis dispute, reflecting heightened near‑term execution and reputational risk; multiple outlets reported sharp intraday selling and client‑loss concerns. TTD stock downgraded by Stifel after Publicis dispute — but retail and Wall Street are more optimistic
Trade Desk Company Profile
The Trade Desk, Inc (NASDAQ: TTD) is a technology company that provides a demand-side platform (DSP) for programmatic digital advertising. Its platform enables advertisers, agencies and other buyers to plan, purchase and measure ad inventory across digital channels, including display, video, mobile, audio, native and connected TV. By centralizing real‑time bidding, audience targeting and inventory access, the company aims to help clients optimize media spend and reach audiences at scale across publishers and ad exchanges.
Founded in 2009 by Jeff Green and Dave Pickles, The Trade Desk grew from a focus on programmatic display into a global ad‑tech provider.
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