Zacks Research Cuts Earnings Estimates for Harley-Davidson

Harley-Davidson, Inc. (NYSE:HOG) – Investment analysts at Zacks Research reduced their Q1 2027 earnings estimates for shares of Harley-Davidson in a research report issued to clients and investors on Friday, March 13th. Zacks Research analyst Team now expects that the company will post earnings of $1.42 per share for the quarter, down from their prior estimate of $1.45. Zacks Research currently has a “Strong Sell” rating on the stock. The consensus estimate for Harley-Davidson’s current full-year earnings is $3.44 per share. Zacks Research also issued estimates for Harley-Davidson’s Q2 2027 earnings at $1.07 EPS, FY2027 earnings at $2.02 EPS and FY2028 earnings at $2.50 EPS.

Other equities analysts have also issued research reports about the company. Loop Capital initiated coverage on Harley-Davidson in a research note on Tuesday, November 25th. They set a “hold” rating and a $21.00 target price on the stock. Morgan Stanley reaffirmed an “underweight” rating and issued a $12.00 target price on shares of Harley-Davidson in a research report on Tuesday, February 17th. DA Davidson cut their price target on shares of Harley-Davidson from $30.00 to $25.00 and set a “buy” rating on the stock in a research note on Thursday, February 12th. Wall Street Zen cut shares of Harley-Davidson from a “hold” rating to a “sell” rating in a research report on Saturday, March 7th. Finally, Robert W. Baird set a $22.00 price objective on shares of Harley-Davidson in a research note on Wednesday, February 11th. One research analyst has rated the stock with a Strong Buy rating, two have given a Buy rating, four have assigned a Hold rating and four have assigned a Sell rating to the stock. According to data from MarketBeat, the company currently has a consensus rating of “Hold” and an average target price of $21.67.

Harley-Davidson Trading Up 1.2%

Shares of NYSE HOG opened at $17.84 on Monday. Harley-Davidson has a twelve month low of $17.11 and a twelve month high of $31.25. The company has a current ratio of 2.10, a quick ratio of 1.83 and a debt-to-equity ratio of 0.52. The stock has a fifty day simple moving average of $19.84 and a 200-day simple moving average of $23.59. The stock has a market capitalization of $1.99 billion, a PE ratio of 6.83 and a beta of 1.42.

Harley-Davidson (NYSE:HOG) last posted its quarterly earnings data on Tuesday, February 10th. The company reported ($2.44) earnings per share for the quarter, missing analysts’ consensus estimates of ($0.92) by ($1.52). Harley-Davidson had a return on equity of 10.27% and a net margin of 8.03%.The company had revenue of $496.16 million for the quarter, compared to analysts’ expectations of $482.21 million. During the same period in the previous year, the business posted ($0.93) EPS. The business’s revenue for the quarter was down 9.8% on a year-over-year basis.

Harley-Davidson Increases Dividend

The business also recently announced a quarterly dividend, which will be paid on Tuesday, March 17th. Investors of record on Monday, March 2nd will be paid a dividend of $0.1875 per share. This represents a $0.75 annualized dividend and a yield of 4.2%. The ex-dividend date of this dividend is Monday, March 2nd. This is a positive change from Harley-Davidson’s previous quarterly dividend of $0.18. Harley-Davidson’s payout ratio is presently 28.74%.

Insider Activity

In other Harley-Davidson news, Director James D. Farley, Jr. sold 6,454 shares of the stock in a transaction dated Wednesday, February 25th. The stock was sold at an average price of $18.71, for a total value of $120,754.34. Following the sale, the director owned 16,205 shares of the company’s stock, valued at $303,195.55. This trade represents a 28.48% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, Director Rafeh Masood acquired 2,775 shares of the firm’s stock in a transaction dated Friday, February 27th. The stock was bought at an average price of $18.00 per share, with a total value of $49,950.00. Following the purchase, the director directly owned 7,480 shares in the company, valued at approximately $134,640. This trade represents a 58.98% increase in their position. The disclosure for this purchase is available in the SEC filing. 0.93% of the stock is owned by corporate insiders.

Institutional Inflows and Outflows

A number of institutional investors have recently added to or reduced their stakes in HOG. EverSource Wealth Advisors LLC raised its holdings in shares of Harley-Davidson by 139.0% in the 3rd quarter. EverSource Wealth Advisors LLC now owns 944 shares of the company’s stock valued at $26,000 after purchasing an additional 549 shares in the last quarter. Pinnacle Holdings LLC acquired a new position in shares of Harley-Davidson during the fourth quarter worth $30,000. Fifth Third Bancorp increased its holdings in Harley-Davidson by 48.9% in the fourth quarter. Fifth Third Bancorp now owns 1,764 shares of the company’s stock valued at $36,000 after buying an additional 579 shares during the last quarter. Geneos Wealth Management Inc. increased its holdings in Harley-Davidson by 153.8% in the first quarter. Geneos Wealth Management Inc. now owns 2,109 shares of the company’s stock valued at $53,000 after buying an additional 1,278 shares during the last quarter. Finally, Westfuller Advisors LLC acquired a new stake in Harley-Davidson in the third quarter valued at $67,000. Hedge funds and other institutional investors own 85.10% of the company’s stock.

Harley-Davidson Company Profile

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.