Starbucks Corporation (NASDAQ:SBUX – Get Free Report) CEO Brady Brewer sold 1,641 shares of the company’s stock in a transaction dated Thursday, March 5th. The stock was sold at an average price of $97.12, for a total value of $159,373.92. Following the transaction, the chief executive officer directly owned 86,605 shares of the company’s stock, valued at approximately $8,411,077.60. This represents a 1.86% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through this link.
Starbucks Stock Performance
Shares of NASDAQ SBUX opened at $99.77 on Tuesday. The stock’s 50-day simple moving average is $94.00 and its 200-day simple moving average is $87.95. The firm has a market capitalization of $113.67 billion, a PE ratio of 82.45, a price-to-earnings-growth ratio of 2.21 and a beta of 0.93. Starbucks Corporation has a fifty-two week low of $75.50 and a fifty-two week high of $106.00.
Starbucks (NASDAQ:SBUX – Get Free Report) last announced its quarterly earnings results on Wednesday, January 28th. The coffee company reported $0.56 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.59 by ($0.03). The business had revenue of $9.92 billion during the quarter, compared to analyst estimates of $9.62 billion. Starbucks had a net margin of 3.63% and a negative return on equity of 28.66%. The business’s revenue for the quarter was up 5.5% compared to the same quarter last year. During the same period last year, the company earned $0.69 earnings per share. Starbucks has set its FY 2026 guidance at 2.150-2.400 EPS. On average, sell-side analysts forecast that Starbucks Corporation will post 2.99 earnings per share for the current fiscal year.
Institutional Trading of Starbucks
Wall Street Analyst Weigh In
A number of research analysts recently commented on the stock. Mizuho increased their target price on shares of Starbucks from $86.00 to $95.00 and gave the company a “neutral” rating in a research report on Monday, January 26th. TD Cowen restated a “hold” rating and issued a $89.00 price objective (up from $84.00) on shares of Starbucks in a research note on Friday, January 30th. Royal Bank Of Canada reaffirmed an “outperform” rating and set a $105.00 price objective on shares of Starbucks in a report on Thursday, January 29th. Piper Sandler reiterated an “overweight” rating and set a $103.00 target price (up from $100.00) on shares of Starbucks in a research report on Friday, January 30th. Finally, William Blair raised Starbucks from a “market perform” rating to an “outperform” rating in a report on Thursday, January 22nd. Seventeen investment analysts have rated the stock with a Buy rating, eleven have issued a Hold rating and two have issued a Sell rating to the company’s stock. According to MarketBeat.com, Starbucks presently has a consensus rating of “Moderate Buy” and a consensus price target of $104.22.
Read Our Latest Report on Starbucks
Key Headlines Impacting Starbucks
Here are the key news stories impacting Starbucks this week:
- Positive Sentiment: New Nashville supply‑chain hub — Management’s opening of a supply‑chain and corporate hub in Nashville (with some Seattle staff relocation and local hiring) could lower distribution costs, improve store inventory flow and support new product rollouts, boosting margins over time. Starbucks’ New Nashville Supply Chain Hub Could Be A Game Changer For Starbucks (SBUX)
- Positive Sentiment: U.S. transactions rising — Zacks notes U.S. transactions increased for the first time in eight quarters, lifting comps and signaling improving customer traffic, which supports revenue recovery risk/reward. The Zacks Analyst Blog Starbucks, McDonald’s and Dutch Bros
- Neutral Sentiment: New coverage from DA Davidson — Additional analyst coverage can increase liquidity and attention but doesn’t signal a directional view by itself. Starbucks (NASDAQ:SBUX) Research Coverage Started at DA Davidson
- Neutral Sentiment: Valuation/price context — Recent commentary on whether the current share price is “fair” highlights mixed short‑term performance and that investors are reassessing long‑term growth vs. elevated multiples. Is Starbucks (SBUX) Pricing Fair After Recent Mixed Share Price Performance?
- Negative Sentiment: Wolfe Research downgrade — Wolfe Research cut SBUX to Peer Perform (from Outperform), warning Starbucks is early in a multi‑year turnaround and faces high execution risk; analyst skepticism can pressure sentiment and cap multiple expansion. Starbucks downgraded at Wolfe Research as execution risk remains high
- Negative Sentiment: Competitive/sector criticism — Commentary urging investors to buy a different coffee stock and coverage pieces highlighting competition add downward pressure on conviction for SBUX as a growth play. Don’t Buy Starbucks Stock (SBUX), Says Wolfe Research. Buy This Coffee Company Instead
- Negative Sentiment: Brand backlash risk — A government health official’s public criticism about sugar in seasonal drinks could dent brand perception and invite regulatory or PR headwinds around product formulation and marketing. Starbucks Balances Nashville Supply Chain Push With Sugar Backlash Questions
About Starbucks
Starbucks Corporation is a global coffeehouse chain and roaster that operates, licenses and franchises coffee shops and related retail businesses. Founded in Seattle, Washington in 1971 by Jerry Baldwin, Zev Siegl and Gordon Bowker, the company grew from a single store focused on whole-bean coffee and equipment into a broad consumer-facing brand. Howard Schultz, who joined the company later and served in senior leadership roles, is widely credited with transforming Starbucks into a mass-market specialty coffee retailer and expanding its footprint internationally.
Starbucks’ core activities center on the retail sale of hot and cold specialty beverages, whole-bean and packaged coffees, teas and ready-to-drink products, along with complementary food items and merchandise such as mugs and brewing equipment.
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