Madison Asset Management LLC Sells 9,917 Shares of Amazon.com, Inc. $AMZN

Madison Asset Management LLC decreased its position in Amazon.com, Inc. (NASDAQ:AMZN) by 1.3% during the 3rd quarter, according to its most recent filing with the SEC. The institutional investor owned 736,150 shares of the e-commerce giant’s stock after selling 9,917 shares during the period. Amazon.com comprises 1.8% of Madison Asset Management LLC’s portfolio, making the stock its 11th biggest position. Madison Asset Management LLC’s holdings in Amazon.com were worth $161,636,000 at the end of the most recent reporting period.

A number of other large investors have also recently bought and sold shares of the company. Vision Financial Markets LLC increased its holdings in Amazon.com by 0.3% during the third quarter. Vision Financial Markets LLC now owns 19,536 shares of the e-commerce giant’s stock worth $4,290,000 after buying an additional 53 shares during the last quarter. ABC Arbitrage SA acquired a new position in shares of Amazon.com during the 3rd quarter worth about $1,118,000. Magnolia Private Wealth LLC raised its holdings in shares of Amazon.com by 1.5% in the 3rd quarter. Magnolia Private Wealth LLC now owns 3,725 shares of the e-commerce giant’s stock valued at $818,000 after purchasing an additional 56 shares during the period. Signet Investment Advisory Group Inc. lifted its stake in Amazon.com by 11.2% in the 3rd quarter. Signet Investment Advisory Group Inc. now owns 14,754 shares of the e-commerce giant’s stock valued at $3,240,000 after purchasing an additional 1,486 shares during the last quarter. Finally, Center for Financial Planning Inc. lifted its stake in Amazon.com by 4.0% in the 3rd quarter. Center for Financial Planning Inc. now owns 25,374 shares of the e-commerce giant’s stock valued at $5,571,000 after purchasing an additional 985 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Insider Activity

In other Amazon.com news, CEO Andrew R. Jassy sold 19,872 shares of the company’s stock in a transaction dated Monday, February 23rd. The stock was sold at an average price of $205.18, for a total value of $4,077,336.96. Following the sale, the chief executive officer owned 2,238,118 shares in the company, valued at approximately $459,217,051.24. The trade was a 0.88% decrease in their position. The transaction was disclosed in a filing with the SEC, which is accessible through this link. Also, SVP David Zapolsky sold 10,649 shares of the stock in a transaction dated Tuesday, February 24th. The shares were sold at an average price of $205.43, for a total value of $2,187,624.07. Following the completion of the sale, the senior vice president directly owned 41,190 shares of the company’s stock, valued at approximately $8,461,661.70. The trade was a 20.54% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last three months, insiders sold 71,686 shares of company stock worth $14,688,739. 9.70% of the stock is owned by corporate insiders.

Amazon.com Stock Up 3.9%

NASDAQ AMZN opened at $216.82 on Thursday. The business has a fifty day moving average price of $225.48 and a two-hundred day moving average price of $227.39. The stock has a market capitalization of $2.33 trillion, a PE ratio of 30.24, a PEG ratio of 1.56 and a beta of 1.40. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). The business had revenue of $213.39 billion for the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.Amazon.com’s quarterly revenue was up 13.6% on a year-over-year basis. During the same period last year, the firm posted $1.86 EPS. Equities analysts expect that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Analyst Upgrades and Downgrades

AMZN has been the topic of several research analyst reports. President Capital dropped their price objective on Amazon.com from $320.00 to $296.00 and set a “buy” rating on the stock in a research note on Tuesday, February 10th. Oppenheimer set a $260.00 price target on Amazon.com and gave the company an “outperform” rating in a research note on Friday, February 6th. Citigroup reduced their price objective on shares of Amazon.com from $320.00 to $265.00 and set a “buy” rating for the company in a research report on Monday, February 9th. Argus reiterated a “buy” rating and issued a $325.00 price objective on shares of Amazon.com in a report on Friday, February 6th. Finally, Needham & Company LLC restated a “buy” rating and set a $265.00 target price on shares of Amazon.com in a research note on Friday, February 6th. One investment analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, the company presently has an average rating of “Moderate Buy” and an average target price of $287.29.

Key Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: OpenAI strategic partnership validates AWS AI demand — Amazon’s multi‑year deal with OpenAI (including an initial tranche and a potential investment of up to $50B plus large workload commitments) reassures investors that high capex is backed by long‑duration customer demand. Amazon’s OpenAI tie-up ‘positive proof’ for AI growth
• Positive Sentiment: Expansion of AI infrastructure — Amazon is buying a Virginia campus (~$427M) and continuing large data‑center investments to host AI workloads, supporting long‑term AWS revenue growth. Amazon invests $427M in new AI data hub
• Positive Sentiment: Wall Street support and high price targets — Many analysts remain bullish (numerous Buy/Outperform ratings and a median price target well above current levels), which provides technical and sentiment support for a rebound. Analyst commentary and price targets
• Neutral Sentiment: Pledge to self‑power AI data centers — Amazon joined other big tech firms in a White House pledge to provide their own power for AI data centers; helpful for long‑run grid resilience but vague on sourcing and near‑term impact. Top tech companies sign Trump’s pledge
• Neutral Sentiment: Operational expansion in retail markets — Initiatives like 15‑minute delivery rollout in Brazil signal growth initiatives in international commerce, but they are incremental vs. the AWS/AI story. Amazon deploys 15-minute delivery in Brazil
• Negative Sentiment: Drone strikes damaged Middle East AWS facilities — Physical damage and prolonged outages in UAE and Bahrain introduce operational risk, customer disruption and potential remediation costs; these headlines have weighed on sentiment periodically. Amazon’s Bahrain data center targeted by Iran
• Negative Sentiment: Job cuts and robotics scaling back — Recent layoffs in the robotics unit and reports of reduced robot deployments are a reminder of near‑term cost pressures and restructuring that can hurt execution narratives. Amazon cuts more jobs in robotics unit
• Negative Sentiment: Insider selling — A CEO Form 4 shows a small sale (1,000 shares); while modest in size, continued insider sales across the company are watched by investors as a negative signal. SEC filing: insider sale

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.