Roku (NASDAQ:ROKU) Insider Charles Collier Sells 1,715 Shares

Roku, Inc. (NASDAQ:ROKU) insider Charles Collier sold 1,715 shares of the company’s stock in a transaction that occurred on Tuesday, March 3rd. The shares were sold at an average price of $95.57, for a total value of $163,902.55. Following the sale, the insider owned 12,846 shares in the company, valued at approximately $1,227,692.22. This trade represents a 11.78% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link.

Roku Trading Up 3.7%

Shares of ROKU stock traded up $3.44 during trading hours on Wednesday, reaching $97.51. 4,590,856 shares of the stock were exchanged, compared to its average volume of 4,606,452. The firm has a market capitalization of $14.38 billion, a price-to-earnings ratio of 171.07 and a beta of 1.98. Roku, Inc. has a 12-month low of $52.43 and a 12-month high of $116.66. The company’s 50-day moving average price is $99.72 and its 200-day moving average price is $99.44.

Roku (NASDAQ:ROKU) last announced its earnings results on Thursday, February 12th. The company reported $0.53 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.28 by $0.25. The business had revenue of $1.39 billion during the quarter, compared to analyst estimates of $1.35 billion. Roku had a return on equity of 3.40% and a net margin of 1.87%.The company’s revenue for the quarter was up 16.1% compared to the same quarter last year. During the same quarter in the previous year, the business earned ($0.24) earnings per share. On average, sell-side analysts expect that Roku, Inc. will post -0.3 EPS for the current year.

Hedge Funds Weigh In On Roku

Large investors have recently bought and sold shares of the business. Apollon Wealth Management LLC lifted its position in shares of Roku by 1.5% during the 4th quarter. Apollon Wealth Management LLC now owns 6,450 shares of the company’s stock valued at $700,000 after buying an additional 96 shares in the last quarter. GAMMA Investing LLC raised its position in Roku by 9.5% during the third quarter. GAMMA Investing LLC now owns 1,114 shares of the company’s stock worth $112,000 after acquiring an additional 97 shares during the period. Cornerstone Wealth Management LLC lifted its holdings in Roku by 3.8% during the third quarter. Cornerstone Wealth Management LLC now owns 2,728 shares of the company’s stock valued at $273,000 after purchasing an additional 100 shares in the last quarter. Thoroughbred Financial Services LLC lifted its holdings in Roku by 1.0% during the third quarter. Thoroughbred Financial Services LLC now owns 9,945 shares of the company’s stock valued at $995,000 after purchasing an additional 100 shares in the last quarter. Finally, Aviance Capital Partners LLC increased its stake in shares of Roku by 2.6% during the third quarter. Aviance Capital Partners LLC now owns 4,172 shares of the company’s stock worth $418,000 after purchasing an additional 106 shares in the last quarter. Institutional investors and hedge funds own 86.30% of the company’s stock.

Key Headlines Impacting Roku

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Apple TV is now available as a Premium Subscription on The Roku Channel in the U.S., letting Roku users subscribe and manage Apple TV via their Roku accounts. That deal should increase subscription options on Roku, keep viewers inside Roku’s ecosystem longer, and expand ad and subscription monetization opportunities. Roku Adds Apple TV to Premium Subscriptions (Business Wire)
• Positive Sentiment: High-profile endorsement: Jim Cramer publicly said Roku is “a very smart…thing to buy,” highlighting Roku’s targeted advertising business as a core strength — a sentiment that can drive investor interest and short-term inflows. Jim Cramer on Roku (Yahoo Finance)
• Positive Sentiment: Roku’s Streaming Stick HD is heavily discounted (nearly 50% off in promotions), which can boost unit sales, expand the active user base, and increase future ad inventory and subscription attach rates — supportive for long‑term growth even if near-term device margins are thinner. Roku Streaming Stick HD Discount (Kotaku)
• Neutral Sentiment: Consumer/brand buzz: a light human-interest piece on a hidden “Punch the Monkey” easter-egg in Roku screensavers may increase brand engagement and social sharing but is unlikely to move fundamentals materially. Punch the Monkey in Roku Screensavers (MSN)

Analyst Ratings Changes

Several equities analysts have recently commented on ROKU shares. Arete Research set a $132.00 price target on Roku and gave the company a “buy” rating in a research note on Monday, January 5th. Wells Fargo & Company upped their price target on shares of Roku from $116.00 to $137.00 and gave the stock an “overweight” rating in a research report on Friday, February 13th. Bank of America raised their price objective on Roku from $115.00 to $140.00 and gave the company a “buy” rating in a research report on Monday, January 12th. UBS Group reissued a “neutral” rating and issued a $110.00 price objective on shares of Roku in a research report on Friday, February 13th. Finally, Wedbush upped their target price on Roku from $130.00 to $140.00 and gave the company an “outperform” rating in a research report on Friday, February 13th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-three have issued a Buy rating and four have assigned a Hold rating to the company. Based on data from MarketBeat.com, Roku currently has an average rating of “Moderate Buy” and an average target price of $125.40.

Roku Company Profile

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.