ServiceNow (NYSE:NOW) Stock Price Up 1.5% – Should You Buy?

ServiceNow, Inc. (NYSE:NOW) rose 1.5% during trading on Monday . The company traded as high as $111.08 and last traded at $109.5850. Approximately 14,616,134 shares changed hands during mid-day trading, a decline of 27% from the average daily volume of 19,973,379 shares. The stock had previously closed at $108.01.

ServiceNow News Roundup

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow unveiled AI-powered Autonomous Workforce and EmployeeWorks platforms to automate complex enterprise workflows and expanded into customer-facing telecom operations — a strategic move that widens TAM and monetization paths for NOW. ServiceNow AI Push Targets Workflow Automation And Telecom Roaming Growth
• Positive Sentiment: NTT DOCOMO and StarHub announced live deployments using ServiceNow CRM for autonomous roaming resolution — a tangible customer win that validates the telecom use case cited in ServiceNow’s product launch and can drive near‑term revenue and referenceability. NTT DOCOMO, StarHub, and ServiceNow keep travelers connected with autonomous roaming resolution using ServiceNow CRM
• Positive Sentiment: HCLTech was named 2026 ServiceNow Partner of the Year, strengthening the partner ecosystem that drives implementation scale and upsell opportunities for NOW. Partnership awards tend to support adoption and long‑term ARR growth. HCLTech named 2026 ServiceNow Partner of the Year
• Neutral Sentiment: Analyst and bullish commentaries (Seeking Alpha piece) argue ServiceNow is well positioned to benefit from enterprise AI adoption and sticky revenues — supportive for sentiment but not immediate catalysts. ServiceNow: Excellent Risk To Reward Among ‘SaaSpocolypse’ Fears
• Neutral Sentiment: Broader software‑sector weakness (e.g., the IGV ETF pullback) and ongoing market scrutiny of AI winners/losers remain headwinds that can pressure multiples even as ServiceNow posts product and customer momentum. The Speculation That AI Will Eat Software Companies, Let’s Clear It Up: ServiceNow CEO Pushes Back on IGV’s 23% Collapse
• Neutral Sentiment: Sector data showing higher enterprise software spending and other vendor earnings (e.g., MongoDB results) create a mixed macro backdrop — good for long‑term demand but variable near‑term positioning. Enterprises Are Spending 15% More on Software in 2026, Thanks to AI. Here’s How to Profit.

Wall Street Analyst Weigh In

Several equities analysts have commented on the stock. Capital One Financial decreased their target price on shares of ServiceNow from $188.00 to $161.00 and set an “overweight” rating on the stock in a report on Friday, January 16th. Mizuho reduced their price target on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating on the stock in a research report on Wednesday, January 21st. DA Davidson restated a “buy” rating and set a $220.00 price objective on shares of ServiceNow in a research report on Thursday, January 29th. Weiss Ratings restated a “hold (c)” rating on shares of ServiceNow in a research note on Thursday, January 22nd. Finally, The Goldman Sachs Group set a $216.00 price target on ServiceNow in a research note on Monday, February 2nd. Three equities research analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, six have assigned a Hold rating and two have issued a Sell rating to the stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average target price of $192.06.

ServiceNow Stock Up 1.5%

The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.12. The company has a market capitalization of $114.63 billion, a P/E ratio of 65.70, a PEG ratio of 1.82 and a beta of 0.99. The stock has a 50 day moving average price of $126.64 and a 200 day moving average price of $159.27.

ServiceNow (NYSE:NOW) last issued its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. The business had revenue of $3.57 billion for the quarter, compared to analyst estimates of $3.53 billion. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.ServiceNow’s quarterly revenue was up 20.7% compared to the same quarter last year. During the same quarter in the previous year, the company posted $0.73 EPS. On average, research analysts anticipate that ServiceNow, Inc. will post 8.93 earnings per share for the current fiscal year.

Insider Transactions at ServiceNow

In other ServiceNow news, insider Paul Fipps sold 9,641 shares of the company’s stock in a transaction that occurred on Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total value of $1,021,271.13. Following the completion of the transaction, the insider directly owned 11,757 shares in the company, valued at approximately $1,245,419.01. This represents a 45.06% decrease in their position. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link. Also, Director Paul Edward Chamberlain sold 1,500 shares of ServiceNow stock in a transaction on Thursday, February 12th. The stock was sold at an average price of $101.17, for a total transaction of $151,755.00. Following the transaction, the director owned 46,430 shares in the company, valued at approximately $4,697,323.10. This trade represents a 3.13% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last ninety days, insiders sold 18,312 shares of company stock worth $2,049,912. 0.34% of the stock is owned by corporate insiders.

Institutional Inflows and Outflows

Several large investors have recently bought and sold shares of NOW. Sivia Capital Partners LLC raised its holdings in shares of ServiceNow by 4.2% in the second quarter. Sivia Capital Partners LLC now owns 837 shares of the information technology services provider’s stock valued at $861,000 after purchasing an additional 34 shares during the last quarter. Brighton Jones LLC boosted its holdings in ServiceNow by 1.1% during the fourth quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider’s stock worth $2,919,000 after purchasing an additional 30 shares during the last quarter. Scott Marsh Financial LLC bought a new stake in ServiceNow in the 2nd quarter worth about $2,169,000. Brevan Howard Capital Management LP purchased a new stake in ServiceNow in the 2nd quarter valued at about $339,000. Finally, Select Equity Group L.P. bought a new position in shares of ServiceNow during the 2nd quarter worth approximately $37,176,000. 87.18% of the stock is owned by institutional investors.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.