Shopify (NASDAQ:SHOP) Price Target Cut to $145.00 by Analysts at UBS Group

Shopify (NASDAQ:SHOP) (TSE:SHOP) had its price objective dropped by stock analysts at UBS Group from $165.00 to $145.00 in a research note issued to investors on Thursday,Benzinga reports. The brokerage presently has a “neutral” rating on the software maker’s stock. UBS Group’s price objective suggests a potential upside of 34.81% from the stock’s current price.

SHOP has been the topic of several other research reports. Stifel Nicolaus set a $115.00 price target on Shopify in a report on Wednesday. Royal Bank Of Canada set a $170.00 price objective on shares of Shopify in a report on Thursday. Canadian Imperial Bank of Commerce reaffirmed an “outperform” rating on shares of Shopify in a research report on Wednesday, November 5th. Scotiabank raised Shopify from a “sector perform” rating to an “outperform” rating and increased their target price for the company from $165.00 to $200.00 in a report on Thursday, January 8th. Finally, Atb Cormark Cm upgraded Shopify from a “hold” rating to a “moderate buy” rating in a research note on Tuesday. Twenty-nine analysts have rated the stock with a Buy rating and fifteen have given a Hold rating to the company’s stock. According to MarketBeat.com, Shopify presently has a consensus rating of “Moderate Buy” and an average target price of $162.16.

Shopify Price Performance

Shares of SHOP stock traded down $11.15 during trading on Thursday, reaching $107.56. The company’s stock had a trading volume of 23,034,441 shares, compared to its average volume of 12,781,254. Shopify has a 1-year low of $69.84 and a 1-year high of $182.19. The stock’s 50-day moving average price is $152.31 and its 200 day moving average price is $151.02. The company has a market capitalization of $140.03 billion, a price-to-earnings ratio of 79.67, a P/E/G ratio of 3.75 and a beta of 2.83.

Institutional Trading of Shopify

A number of large investors have recently made changes to their positions in the company. Norges Bank acquired a new stake in Shopify in the fourth quarter valued at about $2,611,797,000. Jennison Associates LLC increased its position in Shopify by 64.3% during the 3rd quarter. Jennison Associates LLC now owns 18,923,431 shares of the software maker’s stock worth $2,812,211,000 after purchasing an additional 7,403,821 shares during the period. Brown Advisory Inc. raised its stake in shares of Shopify by 5,193.6% during the 2nd quarter. Brown Advisory Inc. now owns 2,066,884 shares of the software maker’s stock worth $238,419,000 after buying an additional 2,027,839 shares in the last quarter. Geode Capital Management LLC lifted its holdings in shares of Shopify by 19.9% in the 2nd quarter. Geode Capital Management LLC now owns 10,731,795 shares of the software maker’s stock valued at $1,247,007,000 after buying an additional 1,781,530 shares during the period. Finally, Picton Mahoney Asset Management boosted its stake in shares of Shopify by 246,359.0% in the second quarter. Picton Mahoney Asset Management now owns 1,759,717 shares of the software maker’s stock valued at $202,146,000 after buying an additional 1,759,003 shares in the last quarter. 69.27% of the stock is owned by institutional investors and hedge funds.

Trending Headlines about Shopify

Here are the key news stories impacting Shopify this week:

• Positive Sentiment: Company beat on revenue and reported robust growth (Q4 revenue +31%, GMV +31%) and issued first‑quarter revenue guidance above Street estimates — a clear fundamental growth signal. Shopify forecasts quarterly revenue above estimates on strong demand (Reuters)
• Positive Sentiment: Management authorized a $2 billion share buyback, supporting buyback-driven demand and signaling confidence in cash flow generation. Shopify’s Standout 2025: The Launchpad for a New Era of Commerce in 2026 (Newsfile)
• Positive Sentiment: Underlying merchant metrics and cash flow remain strong (Merchant Solutions growth, improving free‑cash‑flow margin), supporting the long‑term story. Shopify Defies Logic: AI Disruption Is a Good Thing (MarketBeat)
• Positive Sentiment: Some sell‑side support remains — Needham reaffirmed a buy rating with a $180 target, and other upbeat analysts have highlighted AI tailwinds for the platform. Needham & Company reaffirmation (Benzinga)
• Neutral Sentiment: Short interest has declined materially in January (fewer shares short), reducing one source of near‑term downside pressure but not eliminating volatility.
• Negative Sentiment: Q4 EPS missed consensus (small miss) even as revenue beat — investors penalized the earnings miss and focused on margin headwinds from AI‑driven investments. Shopify Misses Q4 Earnings Estimates (Zacks)
• Negative Sentiment: Several analysts trimmed price targets (Citizens/JMP and Wedbush to $160) and Truist cut its target to $110 — these downgrades/target cuts add downward pressure on sentiment. Analyst price‑target changes (Benzinga)
• Negative Sentiment: Market reaction: shares fell despite the strong top line and buyback as some investors weigh valuation, execution risk on AI investments, and buyback execution/cash‑use concerns. Shopify stock drops despite revenue beat, $2 billion buyback (CNBC)
• Negative Sentiment: Analyst and market caution pieces — TipRanks, BMO and others flagged buyback execution risk and issued cautious forecasts, contributing to today’s selling pressure. Buyback risks flagged (TipRanks) BMO pessimistic forecast (AmericanBankingNews)

Shopify Company Profile

Shopify is a Canadian commerce technology company that provides a cloud-based platform for businesses to create, manage and scale online and physical retail stores. Its core offering is a software-as-a-service e-commerce platform that enables merchants to build customizable storefronts, manage product catalogs, process orders, and handle inventory. Shopify also supports omnichannel selling through integrated point-of-sale (POS) systems for in-person transactions.

Beyond storefront software, Shopify offers a range of merchant services and tools designed to simplify commerce operations.