Head to Head Contrast: OneWater Marine (NASDAQ:ONEW) & Xxl Asa (OTCMKTS:XXLLY)

Xxl Asa (OTCMKTS:XXLLY) and OneWater Marine (NASDAQ:ONEW) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, valuation, analyst recommendations, risk, earnings, dividends and institutional ownership.

Insider and Institutional Ownership

94.3% of OneWater Marine shares are held by institutional investors. 19.5% of OneWater Marine shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a breakdown of recent ratings and recommmendations for Xxl Asa and OneWater Marine, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Xxl Asa	0	0	0	0	0.00
OneWater Marine	1	2	2	0	2.20

OneWater Marine has a consensus target price of $13.33, suggesting a potential upside of 11.95%. Given OneWater Marine’s stronger consensus rating and higher probable upside, analysts plainly believe OneWater Marine is more favorable than Xxl Asa.

Profitability

This table compares Xxl Asa and OneWater Marine’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Xxl Asa	N/A	N/A	N/A
OneWater Marine	-6.72%	2.20%	0.44%

Valuation & Earnings

This table compares Xxl Asa and OneWater Marine”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Xxl Asa	N/A	N/A	N/A	N/A	N/A
OneWater Marine	$1.87 billion	0.11	-$114.58 million	($7.46)	-1.60

Xxl Asa has higher earnings, but lower revenue than OneWater Marine.

Summary

OneWater Marine beats Xxl Asa on 8 of the 9 factors compared between the two stocks.

About Xxl Asa

XXL ASA operates as a sports retailer in Norway, Sweden, and Finland. It offers sports equipment and sportswear for various sports, including running, football, golf, water sports, racket sports, and ice hockey; and fitness equipment, including treadmills and rowing machines, as well as food supplements and nutrition. The company also provides clothes for men, women, and children for baselayers, outerwear, casual wear, sportswear, and swimwear, as well as lifestyle and winter shoes; outdoor and hunting products for fishing, wilderness living, and camping, such as tents, lavvos, sleeping bags, backpacks, cooking equipment, and climbing gear; and hunting products, including firearms and ammunition, clothes, binoculars, optics, knives, and axes. In addition, it offers skis and ski accessories, such as shoes, poles, clothes, and other equipment for cross-country and downhill skiing, as well as snowboarding; bikes comprising hybrid, mountain, city, and electric bikes for children, women, and men; and bike equipment, such as helmets, shoes, spare parts, and clothes. Further, the company provides products that connect technology and sports/outdoor activities, including sport watches, action cameras, drones, GPS, earplugs and headphones, portable loudspeakers, sunglasses, pulse meters, power banks, and cycle computers. It also operates e-commerce websites, such as xxl.no, xxl.se, and xxl.fi. The company was founded in 2000 and is headquartered in Oslo, Norway.

About OneWater Marine

OneWater Marine Inc. operates as a recreational boat retailer in the United States. The company offers new and pre-owned recreational boats and yachts, as well as related marine products, such as parts and accessories. It provides boat repair and maintenance services. In addition, the company arranges boat financing and insurance; and other ancillary services, including indoor and outdoor storage, and marina services. Further, it provides rental of boats and personal watercraft services. OneWater Marine Inc. was founded in 2014 and is headquartered in Buford, Georgia.