Honda Motor (NYSE:HMC – Get Free Report) and Aston Martin Lagonda Global (OTCMKTS:ARGGD – Get Free Report) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their profitability, dividends, earnings, risk, valuation, analyst recommendations and institutional ownership.
Analyst Recommendations
This is a summary of current ratings and price targets for Honda Motor and Aston Martin Lagonda Global, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Honda Motor | 2 | 2 | 0 | 1 | 2.00 |
| Aston Martin Lagonda Global | 0 | 0 | 0 | 0 | 0.00 |
Honda Motor presently has a consensus price target of $25.00, indicating a potential downside of 20.78%. Given Honda Motor’s stronger consensus rating and higher possible upside, analysts clearly believe Honda Motor is more favorable than Aston Martin Lagonda Global.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| Honda Motor | -0.73% | -1.30% | -0.49% |
| Aston Martin Lagonda Global | N/A | N/A | N/A |
Earnings and Valuation
This table compares Honda Motor and Aston Martin Lagonda Global”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Honda Motor | $144.79 billion | 0.34 | -$2.80 billion | ($0.70) | -45.08 |
| Aston Martin Lagonda Global | N/A | N/A | N/A | N/A | N/A |
Aston Martin Lagonda Global has lower revenue, but higher earnings than Honda Motor.
Institutional and Insider Ownership
5.3% of Honda Motor shares are owned by institutional investors. 0.0% of Honda Motor shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Summary
Honda Motor beats Aston Martin Lagonda Global on 6 of the 9 factors compared between the two stocks.
About Honda Motor
Honda Motor Co., Ltd. develops, manufactures, and distributes motorcycles, automobiles, power, and other products in Japan, North America, Europe, Asia, and internationally. It operates through four segments: Motorcycle Business, Automobile Business, Financial Services Business, and Power Product and Other Businesses. The Motorcycle Business segment produces motorcycles, including sports, business, and commuter models; and various off-road vehicles, such as all-terrain vehicles and side-by-sides. The Automobile Business segment offers passenger cars, light trucks, and mini vehicles. The Financial Services Business segment provides various financial services, including retail lending and leasing services to customers, as well as wholesale financing services to dealers. The Power Product and Other Businesses manufactures and sells power products, such as general purpose engines, lawn mowers, generators, water pumps, brush cutters, tillers, outboard marine engines, and snow throwers. This segment also offers HondaJet aircraft. The company also sells spare parts; and provides after-sale services through retail dealers directly, as well as through independent distributors and licensees. Honda Motor Co., Ltd. was founded in 1946 and is headquartered in Tokyo, Japan.
About Aston Martin Lagonda Global
Aston Martin Lagonda Global Holdings plc designs, develops, manufactures, markets, and sells luxury sports cars under the Aston Martin and Lagonda brands in the United Kingdom, the Americas, the Rest of Europe, the Middle East, Africa, and the Asia Pacific. It also engages in the sale of parts; and motor sport activities. The company sells its vehicles through a network of dealers. Aston Martin Lagonda Global Holdings plc was incorporated in 2018 and is headquartered in Gaydon, the United Kingdom.
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