boohoo group (OTCMKTS:BHHOF – Get Free Report) and Coupang (NYSE:CPNG – Get Free Report) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, risk, profitability, institutional ownership, analyst recommendations, dividends and earnings.
Valuation & Earnings
This table compares boohoo group and Coupang”s revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| boohoo group | N/A | N/A | N/A | N/A | N/A |
| Coupang | $35.46 billion | 0.83 | $208.00 million | ($0.43) | -38.36 |
Profitability
This table compares boohoo group and Coupang’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| boohoo group | N/A | N/A | N/A |
| Coupang | -2.16% | -8.77% | -2.00% |
Insider & Institutional Ownership
83.7% of Coupang shares are owned by institutional investors. 12.8% of Coupang shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Analyst Recommendations
This is a breakdown of recent ratings and target prices for boohoo group and Coupang, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| boohoo group | 0 | 0 | 0 | 0 | 0.00 |
| Coupang | 2 | 4 | 6 | 0 | 2.33 |
Coupang has a consensus target price of $25.39, indicating a potential upside of 53.94%. Given Coupang’s stronger consensus rating and higher probable upside, analysts plainly believe Coupang is more favorable than boohoo group.
Summary
Coupang beats boohoo group on 6 of the 9 factors compared between the two stocks.
About boohoo group
boohoo group plc, through its subsidiaries, operates as an online clothing retailer in the United Kingdom, rest of Europe, the United States, and internationally. The company designs, sources, markets, and sells fashion clothing, home and beauty products, shoes, and accessories for 16-to-60+ year age customers. It provides its products under the boohoo, boohooMAN, PrettyLittleThing, Nasty Gal, MissPap, Karen Millen, coast, Oasis, Warehouse, Dorothy Perkins, Wallis, Burton, and Debenhams brands. boohoo group plc was founded in 2006 and is headquartered in Manchester, the United Kingdom.
About Coupang
Coupang, Inc., together with its subsidiaries owns and operates retail business through its mobile applications and Internet websites primarily in South Korea. The company operates through Product Commerce and Developing Offerings segments. It sells various products and services in the categories of home goods and décor products, apparel, beauty products, fresh food and groceries, sporting goods, electronics, and everyday consumables, as well as travel, and restaurant order and delivery services. In addition, the company offers Rocket Fresh, which offers fresh groceries; Coupang Eats, a restaurant ordering and delivery services; and Coupang Play, an online content streaming services, as well as advertising products. It also performs operations and support services in the United States, South Korea, Taiwan, Singapore, China, Japan, and India. Coupang, Inc. was incorporated in 2010 and is headquartered in Seattle, Washington.
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