Snap Inc. (NYSE:SNAP) Receives $7.23 Consensus Target Price from Analysts

Shares of Snap Inc. (NYSE:SNAP) have earned a consensus rating of “Hold” from the thirty-six brokerages that are presently covering the stock, MarketBeat Ratings reports. Two equities research analysts have rated the stock with a sell rating, twenty-five have issued a hold rating, eight have assigned a buy rating and one has given a strong buy rating to the company. The average 12-month target price among brokerages that have covered the stock in the last year is $7.2482.

A number of research analysts have issued reports on the stock. Canaccord Genuity Group reduced their target price on shares of Snap from $7.00 to $6.00 and set a “hold” rating on the stock in a report on Tuesday, April 14th. Stifel Nicolaus lifted their price target on shares of Snap from $4.50 to $5.25 and gave the stock a “hold” rating in a report on Tuesday, April 21st. Wells Fargo & Company cut their price objective on shares of Snap from $7.00 to $5.00 and set an “equal weight” rating for the company in a research report on Tuesday, July 7th. Tigress Financial started coverage on shares of Snap in a research note on Monday, April 27th. They set a “buy” rating on the stock. Finally, HSBC lowered shares of Snap from a “hold” rating to a “hold” rating in a research report on Monday, April 27th.

Insider Activity at Snap

In other news, CTO Robert C. Murphy sold 2,000,000 shares of the firm’s stock in a transaction on Wednesday, May 13th. The stock was sold at an average price of $5.44, for a total transaction of $10,880,000.00. Following the sale, the chief technology officer owned 47,012,324 shares in the company, valued at $255,747,042.56. This trade represents a 4.08% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. Also, CFO Douglas Hott sold 124,209 shares of Snap stock in a transaction on Monday, May 18th. The shares were sold at an average price of $5.60, for a total value of $695,570.40. Following the completion of the sale, the chief financial officer directly owned 2,571,149 shares of the company’s stock, valued at approximately $14,398,434.40. This represents a 4.61% decrease in their position. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Over the last quarter, insiders have sold 2,868,059 shares of company stock worth $15,855,631.

Institutional Trading of Snap

Hedge funds and other institutional investors have recently added to or reduced their stakes in the business. Vanguard Group Inc. boosted its position in shares of Snap by 0.6% in the fourth quarter. Vanguard Group Inc. now owns 101,251,557 shares of the company’s stock worth $817,100,000 after acquiring an additional 641,271 shares during the last quarter. Capital World Investors increased its position in Snap by 1.4% during the fourth quarter. Capital World Investors now owns 88,452,006 shares of the company’s stock worth $713,808,000 after purchasing an additional 1,179,543 shares during the last quarter. Alyeska Investment Group L.P. acquired a new position in Snap during the third quarter worth approximately $176,697,000. Geode Capital Management LLC raised its stake in Snap by 3.6% during the fourth quarter. Geode Capital Management LLC now owns 13,525,119 shares of the company’s stock worth $108,711,000 after purchasing an additional 469,795 shares during the period. Finally, Voloridge Investment Management LLC raised its stake in Snap by 53.3% during the third quarter. Voloridge Investment Management LLC now owns 10,300,911 shares of the company’s stock worth $79,420,000 after purchasing an additional 3,582,223 shares during the period. Hedge funds and other institutional investors own 47.52% of the company’s stock.

Snap Stock Performance

NYSE SNAP opened at $5.05 on Thursday. The company has a quick ratio of 3.53, a current ratio of 3.53 and a debt-to-equity ratio of 1.67. Snap has a fifty-two week low of $3.81 and a fifty-two week high of $9.55. The business has a fifty day moving average of $4.96 and a 200-day moving average of $5.34. The stock has a market cap of $8.53 billion, a price-to-earnings ratio of -21.04 and a beta of 1.03.

Snap (NYSE:SNAP) last posted its quarterly earnings data on Monday, August 3rd. The company reported ($0.10) EPS for the quarter, beating analysts’ consensus estimates of ($0.12) by $0.02. The business had revenue of $1.60 billion for the quarter, compared to analyst estimates of $1.54 billion. Snap had a negative return on equity of 18.92% and a negative net margin of 6.72%.The business’s revenue for the quarter was up 18.9% compared to the same quarter last year. During the same quarter last year, the company earned ($0.16) earnings per share. As a group, analysts predict that Snap will post -0.07 earnings per share for the current fiscal year.

Snap News Roundup

Here are the key news stories impacting Snap this week:

• Positive Sentiment: Q2 revenue and earnings beat expectations. Revenue increased 18.9% year over year to $1.60 billion, ahead of Wall Street estimates, while the $0.10 GAAP loss per share was narrower than the expected $0.12 loss. Snap Surprises With Strong Q2 CY2026
• Positive Sentiment: Advertising and profitability trends improved. Management said advertising performance gained momentum, margins expanded and Snap generated positive free cash flow. The company also highlighted rapid growth in its direct-revenue business, supporting investor confidence in its core operations. Snap Announces Second Quarter 2026 Financial Results
• Positive Sentiment: Q3 sales guidance was broadly in line with expectations. Snap forecast third-quarter revenue of approximately $1.7 billion, matching the consensus estimate and reinforcing expectations for continued year-over-year growth. Snap Stock Jumps on Earnings Beat and Strong Sales Forecast
• Neutral Sentiment: Investors are watching user growth and regulatory exposure. Daily active users remain an important metric as some countries introduce restrictions on teen social-media use, which could affect engagement and future advertising reach. Snap Earnings Are Up Next
• Neutral Sentiment: Specs smart-glasses demand remains unclear. CEO Evan Spiegel avoided providing details on pre-order demand for the upcoming Specs device ahead of its September launch, leaving investors without a clear read on its near-term commercial potential. Snap CEO Sidesteps Specs Pre-Order Questions

About Snap

Snap Inc is a camera and social media company best known for developing and operating Snapchat, a multimedia messaging application that allows users to send photos, videos and messages that disappear after being viewed. In addition to its core messaging service, Snap offers a suite of augmented reality (AR) tools, including custom Lenses and Filters, that enable users and third-party developers to create interactive and immersive experiences. The company also provides advertising solutions that allow brands to engage audiences through Snap Ads, Sponsored Lenses and Discover content on the platform.

Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has continually focused on innovation in camera technology and AR.