Head to Head Comparison: Asos Pls (OTCMKTS:ASOMY) vs. Levi Strauss & Co. (NYSE:LEVI)

Levi Strauss & Co. (NYSE:LEVI) and Asos Pls (OTCMKTS:ASOMY) are both retail/wholesale companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, analyst recommendations, risk, institutional ownership, valuation, dividends and profitability.

Earnings and Valuation

This table compares Levi Strauss & Co. and Asos Pls”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Levi Strauss & Co.	$6.61 billion	1.43	$578.10 million	$1.62	15.15
Asos Pls	$3.23 billion	0.17	-$388.99 million	N/A	N/A

Levi Strauss & Co. has higher revenue and earnings than Asos Pls.

Analyst Ratings

This is a breakdown of recent recommendations for Levi Strauss & Co. and Asos Pls, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Levi Strauss & Co.	0	3	12	0	2.80
Asos Pls	0	0	0	2	4.00

Levi Strauss & Co. currently has a consensus target price of $27.46, indicating a potential upside of 11.91%. Given Levi Strauss & Co.’s higher probable upside, equities analysts clearly believe Levi Strauss & Co. is more favorable than Asos Pls.

Profitability

This table compares Levi Strauss & Co. and Asos Pls’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Levi Strauss & Co.	9.66%	25.79%	8.61%
Asos Pls	N/A	N/A	N/A

Insider and Institutional Ownership

69.1% of Levi Strauss & Co. shares are owned by institutional investors. 1.1% of Levi Strauss & Co. shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Risk & Volatility

Levi Strauss & Co. has a beta of 1.33, meaning that its stock price is 33% more volatile than the S&P 500. Comparatively, Asos Pls has a beta of 2.23, meaning that its stock price is 123% more volatile than the S&P 500.

Summary

Levi Strauss & Co. beats Asos Pls on 10 of the 13 factors compared between the two stocks.

About Levi Strauss & Co.

Levi Strauss & Co. engages in the design, marketing, and sale of apparel products. The company offers jeans, casual and dress pants, tops, shorts, skirts, jackets, footwear, and related accessories. It operates through the following geographical segments: Americas, Europe, and Asia. The company was founded by Levi Strauss in 1853 and is headquartered in San Francisco, CA.

About Asos Pls

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands. It is also involved in the employer of marketing staff and payment processing businesses, as well as acts as a vehicle for issue of convertible bonds. ASOS Plc was incorporated in 2000 and is headquartered in London, the United Kingdom.