Salesforce (NYSE:CRM – Get Free Report)‘s stock had its “buy” rating reiterated by investment analysts at Canaccord Genuity Group in a report issued on Tuesday,Benzinga reports. They presently have a $225.00 price objective on the CRM provider’s stock. Canaccord Genuity Group’s price target indicates a potential upside of 38.59% from the company’s previous close.
Other equities research analysts also recently issued research reports about the stock. Morgan Stanley reduced their price objective on shares of Salesforce from $398.00 to $287.00 and set an “overweight” rating for the company in a report on Monday, February 23rd. Sanford C. Bernstein dropped their price target on shares of Salesforce from $194.00 to $173.00 and set an “underperform” rating on the stock in a research report on Thursday, May 28th. Mizuho dropped their price target on shares of Salesforce from $280.00 to $265.00 and set an “outperform” rating on the stock in a research report on Thursday, February 26th. Wedbush reiterated an “outperform” rating and issued a $325.00 price target on shares of Salesforce in a research report on Thursday, May 28th. Finally, JPMorgan Chase & Co. dropped their price target on shares of Salesforce from $365.00 to $320.00 and set an “overweight” rating on the stock in a research report on Thursday, February 26th. One analyst has rated the stock with a Strong Buy rating, twenty-seven have assigned a Buy rating, nine have issued a Hold rating and two have issued a Sell rating to the stock. According to MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and an average target price of $259.26.
View Our Latest Research Report on Salesforce
Salesforce Price Performance
Salesforce (NYSE:CRM – Get Free Report) last posted its quarterly earnings data on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share for the quarter, topping the consensus estimate of $3.13 by $0.75. The business had revenue of $11.13 billion during the quarter, compared to the consensus estimate of $11.05 billion. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The company’s quarterly revenue was up 13.3% compared to the same quarter last year. During the same quarter in the prior year, the company posted $2.58 earnings per share. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. As a group, research analysts predict that Salesforce will post 10.29 earnings per share for the current year.
Salesforce announced that its board has initiated a stock buyback program on Monday, March 16th that authorizes the company to buyback $25.00 billion in outstanding shares. This buyback authorization authorizes the CRM provider to buy up to 14.1% of its stock through open market purchases. Stock buyback programs are often an indication that the company’s management believes its shares are undervalued.
Insider Activity
In related news, Director Laura Alber acquired 2,571 shares of the business’s stock in a transaction on Thursday, March 19th. The shares were purchased at an average price of $194.58 per share, for a total transaction of $500,265.18. Following the acquisition, the director owned 9,530 shares in the company, valued at approximately $1,854,347.40. This represents a 36.94% increase in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, Director David Blair Kirk acquired 2,570 shares of the business’s stock in a transaction on Wednesday, March 18th. The shares were bought at an average price of $194.62 per share, for a total transaction of $500,173.40. Following the acquisition, the director owned 13,689 shares in the company, valued at approximately $2,664,153.18. This trade represents a 23.11% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. 3.50% of the stock is currently owned by insiders.
Institutional Trading of Salesforce
Several institutional investors and hedge funds have recently bought and sold shares of the stock. Lombard Odier Asset Management Europe Ltd raised its holdings in Salesforce by 18.1% during the 1st quarter. Lombard Odier Asset Management Europe Ltd now owns 40,959 shares of the CRM provider’s stock worth $7,646,000 after buying an additional 6,289 shares during the period. FAS Wealth Partners Inc. increased its holdings in shares of Salesforce by 35.0% in the 1st quarter. FAS Wealth Partners Inc. now owns 3,312 shares of the CRM provider’s stock valued at $618,000 after purchasing an additional 859 shares during the period. Positano Wealth Management Ltd increased its holdings in shares of Salesforce by 234.5% in the 1st quarter. Positano Wealth Management Ltd now owns 42,146 shares of the CRM provider’s stock valued at $7,867,000 after purchasing an additional 29,546 shares during the period. Farmers National Bank increased its holdings in shares of Salesforce by 69.2% in the 1st quarter. Farmers National Bank now owns 4,060 shares of the CRM provider’s stock valued at $758,000 after purchasing an additional 1,660 shares during the period. Finally, Wealthquest Corp increased its holdings in shares of Salesforce by 32.2% in the 1st quarter. Wealthquest Corp now owns 1,190 shares of the CRM provider’s stock valued at $222,000 after purchasing an additional 290 shares during the period. Institutional investors and hedge funds own 80.43% of the company’s stock.
Salesforce News Roundup
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Salesforce agreed to buy AI customer-service platform Fin for about $3.6 billion, a move that should strengthen its Agentforce and broader autonomous AI offerings. Investors are viewing the deal as a way to deepen Salesforce’s customer engagement capabilities and improve its competitive position in enterprise software. Reuters: Salesforce to buy Fin for about $3.6 billion
- Positive Sentiment: Analysts and market commentary say Salesforce’s record cash generation, improving margins, and large buyback plan give it flexibility to reward shareholders while still investing in growth. Zacks: Can CRM’s Record Cash Generation Support Robust Shareholder Returns?
- Positive Sentiment: Some analysts see Salesforce as undervalued, with Cantor Fitzgerald reaffirming a Buy rating and a $250 target, implying meaningful upside from current levels. Insider Monkey: This Analyst Believes Salesforce (CRM) Stock Is Trading At A 52% Discount
- Neutral Sentiment: Salesforce has also been praised for continued AI investment and strong fundamentals, with commentary pointing to revenue growth, margin expansion, and potential second-half acceleration tied to Agentforce adoption. Seeking Alpha: Salesforce Is Consuming Everything Between AI And Itself
- Negative Sentiment: Despite the upbeat AI deal news, Salesforce’s shares have been in a strong downtrend this year, with the stock hovering near its lowest levels since 2023 and the company’s market value sharply reduced from prior highs. Invezz: Salesforce stock wipeout hits $212B as acquisition spree backfires
Salesforce Company Profile
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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