Head-To-Head Contrast: AppFolio (NASDAQ:APPF) versus ODDITY Tech (NASDAQ:ODD)

AppFolio (NASDAQ:APPF) and ODDITY Tech (NASDAQ:ODD) are both computer and technology companies, but which is the better business? We will compare the two companies based on the strength of their institutional ownership, profitability, analyst recommendations, valuation, earnings, risk and dividends.

Institutional and Insider Ownership

85.2% of AppFolio shares are owned by institutional investors. Comparatively, 35.9% of ODDITY Tech shares are owned by institutional investors. 1.6% of AppFolio shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares AppFolio and ODDITY Tech’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
AppFolio	15.27%	32.35%	25.69%
ODDITY Tech	13.68%	29.84%	11.22%

Earnings & Valuation

This table compares AppFolio and ODDITY Tech”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AppFolio	$995.33 million	5.81	$140.92 million	$4.20	38.96
ODDITY Tech	$809.84 million	0.88	$110.75 million	$1.80	6.87

AppFolio has higher revenue and earnings than ODDITY Tech. ODDITY Tech is trading at a lower price-to-earnings ratio than AppFolio, indicating that it is currently the more affordable of the two stocks.

Analyst Recommendations

This is a summary of current ratings and price targets for AppFolio and ODDITY Tech, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AppFolio	0	1	9	0	2.90
ODDITY Tech	3	9	1	0	1.85

AppFolio currently has a consensus price target of $252.29, indicating a potential upside of 54.20%. ODDITY Tech has a consensus price target of $31.36, indicating a potential upside of 153.81%. Given ODDITY Tech’s higher possible upside, analysts clearly believe ODDITY Tech is more favorable than AppFolio.

Risk and Volatility

AppFolio has a beta of 0.82, suggesting that its stock price is 18% less volatile than the S&P 500. Comparatively, ODDITY Tech has a beta of 2.58, suggesting that its stock price is 158% more volatile than the S&P 500.

Summary

AppFolio beats ODDITY Tech on 12 of the 14 factors compared between the two stocks.

About AppFolio

AppFolio, Inc., together with its subsidiaries, provides cloud business management solutions for the real estate industry in the United States. The company provides a cloud-based platform that enables users to automate and optimize common workflows; tools that assist with leasing, maintenance, and accounting; and other technology and services offered by third parties. It offers AppFolio Property Manager Core, a platform that provides the basic functionalities required to operate a property management business, as well as serves as a system of record; AppFolio Property Manager Plus, which offers housing management, student housing management, complex accounting, leasing insights, large-scale operations support, role-based permissions, stack integrations, and enhanced customer support services; AppFolio Property Manager Max offers customer relationship management functionality, field customization, customer database functionality, and customer success management services; and AppFolio Investment Manager, a software that provides investment management, asset management, and relationship management solutions. The company also provides value-added services that are designed to enhance, automate, and streamline processes and workflows for property management businesses, such as electronic payment, tenant screening, and insurance services. AppFolio, Inc. was incorporated in 2006 and is headquartered in Santa Barbara, California.

About ODDITY Tech

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States and internationally. It serves consumers worldwide through its AI-driven online platform, which uses data science, machine learning, and computer vision capabilities to identify consumer needs, and develop solutions in the form of beauty and wellness products. The company sells beauty, hair, and skin products under the IL MAKIAGE and SpoiledChild brands. In addition, it operates ODDITY LABS, a biotechnology center, which develops various ingredients, including novel molecules, probiotics, and peptides for beauty and wellness products. Oddity Tech Ltd. was incorporated in 2013 and is headquartered in Tel Aviv, Israel.