Reviewing dotdigital Group (OTCMKTS:DOTDF) & BlackBerry (NYSE:BB)

dotdigital Group (OTCMKTS:DOTDF) and BlackBerry (NYSE:BB) are both computer and technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, profitability, institutional ownership, earnings, valuation, dividends and analyst recommendations.

Valuation & Earnings

This table compares dotdigital Group and BlackBerry”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
dotdigital Group	N/A	N/A	N/A	N/A	N/A
BlackBerry	$549.10 million	6.42	$53.20 million	$0.08	75.06

BlackBerry has higher revenue and earnings than dotdigital Group.

Insider and Institutional Ownership

47.4% of dotdigital Group shares are owned by institutional investors. Comparatively, 54.5% of BlackBerry shares are owned by institutional investors. 0.4% of BlackBerry shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Profitability

This table compares dotdigital Group and BlackBerry’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
dotdigital Group	N/A	N/A	N/A
BlackBerry	9.69%	10.09%	6.10%

Analyst Recommendations

This is a summary of recent ratings and price targets for dotdigital Group and BlackBerry, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
dotdigital Group	0	0	0	0	0.00
BlackBerry	0	7	1	0	2.13

BlackBerry has a consensus price target of $4.88, suggesting a potential downside of 18.73%. Given BlackBerry’s stronger consensus rating and higher probable upside, analysts clearly believe BlackBerry is more favorable than dotdigital Group.

Summary

BlackBerry beats dotdigital Group on 9 of the 9 factors compared between the two stocks.

About dotdigital Group

dotdigital Group Plc engages in the provision of intuitive software as a service (SaaS) and managed services to digital marketing professionals worldwide. It offers Dotdigital, a SaaS-based an all-in-one customer experience and data platform that breaks down data siloes to create a centralized data hub that delivers actionable insights and enables companies to create, test, and send data-driven automated campaigns through various channels, such as web, email, SMS, WhatsApp, chat, push, social, ads, and others. The company was founded in 1999 and is headquartered in London, the United Kingdom.

About BlackBerry

BlackBerry Limited provides intelligent security software and services to enterprises and governments worldwide. The company operates through three segments: Cybersecurity, IoT, and Licensing and Other. The company offers CylanceENDPOINT, an integrated endpoint security solution; CylanceGUARD, a managed detection and response solution; CylanceEDGE, an AI-powered continuous authentication zero trust network access solution; CylanceINTELLIGENCE, a contextual cyber threat intelligence service; BlackBerry Dynamics offers a development platform and secure container for mobile applications; BlackBerry Workspaces a secure Enterprise File Sync and Share (EFSS) solution; BlackBerry Messenger (BBM) Enterprise, an enterprise-grade secure instant messaging solution for messaging, voice and video; BlackBerry SecuSUITE is a certified, multi-OS voice and text messaging solution; BlackBerry AtHoc, a secure networked critical event management solution; and BlackBerry unified endpoint management (UEM) solutions. It also provides BlackBerry Technology Solutions (BTS); BlackBerry Certicom, a patented elliptic curve cryptography, which provides device security, anti-counterfeiting and product authentication solutions; BlackBerry Radar offers monitoring and telematics solutions; BlackBerry Professional; and cyber security consulting services. In addition, the company is involved in the patent licensing and legacy service access fees business. The company was formerly known as Research In Motion Limited and changed its name to BlackBerry Limited in July 2013. BlackBerry Limited was incorporated in 1984 and is headquartered in Waterloo, Canada.