Timothy Vanderhook Sells 4,704 Shares of Viant Technology (NASDAQ:DSP) Stock

Viant Technology Inc. (NASDAQ:DSP) CEO Timothy Vanderhook sold 4,704 shares of the stock in a transaction that occurred on Tuesday, April 21st. The shares were sold at an average price of $10.91, for a total value of $51,320.64. Following the completion of the sale, the chief executive officer directly owned 2,796 shares of the company’s stock, valued at approximately $30,504.36. This represents a 62.72% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Timothy Vanderhook also recently made the following trade(s):

• On Wednesday, April 22nd, Timothy Vanderhook sold 2,796 shares of Viant Technology stock. The stock was sold at an average price of $10.74, for a total value of $30,029.04.
• On Monday, April 20th, Timothy Vanderhook sold 5,000 shares of Viant Technology stock. The stock was sold at an average price of $11.12, for a total value of $55,600.00.
• On Thursday, January 22nd, Timothy Vanderhook sold 2,574 shares of Viant Technology stock. The stock was sold at an average price of $12.87, for a total value of $33,127.38.

Viant Technology Stock Down 5.7%

DSP stock opened at $10.17 on Friday. The business has a fifty day moving average of $10.62 and a two-hundred day moving average of $10.62. The stock has a market cap of $644.27 million, a price-to-earnings ratio of 31.78 and a beta of 0.94. Viant Technology Inc. has a 52-week low of $8.11 and a 52-week high of $16.25.

Institutional Investors Weigh In On Viant Technology

Institutional investors have recently modified their holdings of the company. Russell Investments Group Ltd. grew its stake in shares of Viant Technology by 86.9% in the fourth quarter. Russell Investments Group Ltd. now owns 2,641 shares of the company’s stock valued at $32,000 after buying an additional 1,228 shares in the last quarter. CWM LLC grew its stake in shares of Viant Technology by 431.0% in the fourth quarter. CWM LLC now owns 2,793 shares of the company’s stock valued at $34,000 after buying an additional 2,267 shares in the last quarter. Caitong International Asset Management Co. Ltd grew its stake in shares of Viant Technology by 620.8% in the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,883 shares of the company’s stock valued at $35,000 after buying an additional 2,483 shares in the last quarter. Farther Finance Advisors LLC acquired a new stake in shares of Viant Technology in the third quarter valued at $31,000. Finally, State of Alaska Department of Revenue acquired a new stake in shares of Viant Technology in the fourth quarter valued at $64,000. 11.38% of the stock is owned by institutional investors and hedge funds.

More Viant Technology News

Here are the key news stories impacting Viant Technology this week:

• Positive Sentiment: Brokerages maintain a bullish stance on DSP with a consensus “Buy” and above‑current average price targets, supporting upside expectations and providing a valuation anchor for the stock. Brokerage Consensus Article
• Neutral Sentiment: CEO Timothy Vanderhook executed a pre‑arranged Rule 10b5‑1 plan and sold multiple tranches (total ~12,500 shares across Apr. 20–22 at prices ~$11.12–$10.74, proceeds ≈ $137K). Because these were planned trades, they are less informative about management’s near‑term view, but they increase share supply. CEO Form 4 Filing
• Negative Sentiment: Major shareholder Capital V LLC sold a material block of shares (total 37,500 shares across Apr. 20–22, proceeds ≈ $410–$411K), cutting its stake substantially. Even though reported under a Rule 10b5‑1 plan, the size and pace of these reductions can be perceived negatively and likely weigh on short‑term liquidity and sentiment. Capital V LLC Form 4 Filing

Analyst Upgrades and Downgrades

Several equities research analysts have issued reports on DSP shares. Loop Capital set a $14.50 target price on Viant Technology in a research note on Tuesday, March 10th. Wall Street Zen raised Viant Technology from a “hold” rating to a “buy” rating in a research note on Saturday, March 14th. Rosenblatt Securities reissued a “buy” rating and set a $20.00 target price on shares of Viant Technology in a research note on Thursday, April 16th. Freedom Capital raised Viant Technology to a “strong-buy” rating in a research note on Tuesday, March 10th. Finally, DA Davidson raised their target price on Viant Technology from $15.50 to $16.00 and gave the stock a “buy” rating in a research note on Thursday, April 16th. Two investment analysts have rated the stock with a Strong Buy rating, six have given a Buy rating and one has issued a Hold rating to the company’s stock. Based on data from MarketBeat, Viant Technology has a consensus rating of “Buy” and an average price target of $17.79.

About Viant Technology

Viant Technology Inc (Nasdaq: DSP) is a software-as-a-service (SaaS) advertising technology company that delivers data-driven solutions to marketers and agencies. Its core offering, Adelphic, is a programmatic demand-side platform (DSP) that empowers clients to plan, execute and optimize digital ad campaigns across desktop, mobile, connected TV and other emerging channels.

Complementing its DSP, Viant offers PeopleCloud, a people-based data management platform (DMP) that aggregates and normalizes first- and third-party audience data.