Xcel Wealth Management LLC Purchases 16,680 Shares of ServiceNow, Inc. $NOW

Xcel Wealth Management LLC boosted its position in ServiceNow, Inc. (NYSE:NOW) by 368.2% during the 4th quarter, Holdings Channel.com reports. The fund owned 21,210 shares of the information technology services provider’s stock after buying an additional 16,680 shares during the quarter. ServiceNow comprises 0.8% of Xcel Wealth Management LLC’s investment portfolio, making the stock its 27th largest holding. Xcel Wealth Management LLC’s holdings in ServiceNow were worth $3,249,000 at the end of the most recent quarter.

Several other hedge funds have also added to or reduced their stakes in NOW. Brighton Jones LLC boosted its holdings in ServiceNow by 1.1% in the fourth quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider’s stock valued at $2,919,000 after acquiring an additional 30 shares during the last quarter. Sivia Capital Partners LLC boosted its holdings in ServiceNow by 4.2% in the second quarter. Sivia Capital Partners LLC now owns 837 shares of the information technology services provider’s stock valued at $861,000 after acquiring an additional 34 shares during the last quarter. United Bank boosted its holdings in ServiceNow by 15.5% in the second quarter. United Bank now owns 1,519 shares of the information technology services provider’s stock valued at $1,562,000 after acquiring an additional 204 shares during the last quarter. Riggs Asset Managment Co. Inc. boosted its holdings in ServiceNow by 2.2% during the second quarter. Riggs Asset Managment Co. Inc. now owns 1,922 shares of the information technology services provider’s stock worth $1,976,000 after buying an additional 42 shares during the last quarter. Finally, Nebula Research & Development LLC boosted its holdings in ServiceNow by 205.1% during the second quarter. Nebula Research & Development LLC now owns 906 shares of the information technology services provider’s stock worth $931,000 after buying an additional 609 shares during the last quarter. Institutional investors own 87.18% of the company’s stock.

Insider Activity

In other news, Director Paul Edward Chamberlain sold 1,500 shares of ServiceNow stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $101.17, for a total transaction of $151,755.00. Following the transaction, the director owned 46,430 shares in the company, valued at $4,697,323.10. The trade was a 3.13% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, insider Paul Fipps sold 9,641 shares of ServiceNow stock in a transaction dated Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total value of $1,021,271.13. Following the transaction, the insider owned 11,757 shares in the company, valued at $1,245,419.01. This trade represents a 45.06% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold 16,237 shares of company stock worth $1,697,162 in the last 90 days. Corporate insiders own 0.34% of the company’s stock.

ServiceNow Trading Up 2.4%

NYSE:NOW opened at $96.43 on Friday. ServiceNow, Inc. has a fifty-two week low of $81.24 and a fifty-two week high of $211.48. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00. The stock has a market capitalization of $99.91 billion, a PE ratio of 57.81, a price-to-earnings-growth ratio of 1.58 and a beta of 1.01. The business’s 50-day simple moving average is $105.80 and its 200-day simple moving average is $141.47.

ServiceNow (NYSE:NOW) last released its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, beating the consensus estimate of $0.89 by $0.03. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The business had revenue of $3.57 billion for the quarter, compared to analysts’ expectations of $3.53 billion. During the same quarter in the previous year, the business posted $0.73 EPS. ServiceNow’s revenue for the quarter was up 20.7% on a year-over-year basis. Sell-side analysts expect that ServiceNow, Inc. will post 8.93 earnings per share for the current fiscal year.

Analysts Set New Price Targets

A number of brokerages have issued reports on NOW. Sanford C. Bernstein restated an “outperform” rating on shares of ServiceNow in a report on Thursday, January 29th. Cantor Fitzgerald restated an “overweight” rating and set a $200.00 target price on shares of ServiceNow in a report on Thursday, January 29th. Canaccord Genuity Group set a $200.00 target price on ServiceNow in a report on Thursday, January 29th. KeyCorp reduced their target price on ServiceNow from $155.00 to $115.00 and set an “underweight” rating on the stock in a report on Thursday, January 29th. Finally, Wall Street Zen cut ServiceNow from a “buy” rating to a “hold” rating in a report on Saturday, February 28th. Three equities research analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating, six have issued a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat, ServiceNow has an average rating of “Moderate Buy” and a consensus target price of $173.46.

Key Stories Impacting ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Momentum/upside drivers: market risk‑on, bullish media commentary and AI demand expectations that have helped lift the stock despite prior weakness. Analysts and commentators cite early signs of AI-driven demand and a modest expected Q1 beat, and Jim Cramer said the name “can go higher.” ServiceNow Seen Delivering Modest Q1 Beat Jim Cramer on ServiceNow
• Positive Sentiment: Product/partner news: ComplianceCow announced an integration with ServiceNow’s Integrated Risk Management to automate continuous control monitoring — a small but direct enterprise-sales and ecosystem signal for GRC/AI use cases. ComplianceCow Integration
• Positive Sentiment: Geographic expansion: ServiceNow expanded AI Workflow Hub infrastructure in Brazil with new data centers as it targets enterprise adoption in Latin America — supports longer‑term revenue growth prospects outside the U.S. Brazil expansion article
• Neutral Sentiment: Sector context: Q4 reviews and sector commentary compare ServiceNow to automation/enterprise peers; useful for relative valuation but not company‑specific catalysts. Automation Software Q4 Review
• Negative Sentiment: Big headwinds — multiple analysts cut price targets today and this week (HSBC to $171, Deutsche Bank to $135, Capital One to $113, TD Cowen to $140, Robert W. Baird to $125, BMO to $120, Citi previously trimmed targets). While many firms left positive ratings, the cuts signal lower near‑term expectations and add selling pressure. HSBC target cut Deutsche Bank target cut Capital One target cut
• Negative Sentiment: Negative narratives gaining traction: pieces arguing ServiceNow is a main victim of a broader “SaaSpocalypse” or “death of software” / “AI seat contraction” narratives increase investor skepticism on growth sustainability and justify multiple compression. Seeking Alpha SaaSpocalypse MSN narrative piece

ServiceNow Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.