Brokerages Set Procter & Gamble Company (The) (NYSE:PG) Price Target at $168.33

Shares of Procter & Gamble Company (The) (NYSE:PG) have earned a consensus recommendation of “Moderate Buy” from the twenty-one research firms that are covering the firm, MarketBeat.com reports. Seven investment analysts have rated the stock with a hold rating and fourteen have given a buy rating to the company. The average 1 year target price among brokers that have updated their coverage on the stock in the last year is $168.3333.

Several research analysts have recently weighed in on PG shares. Wells Fargo & Company reissued an “overweight” rating and set a $177.00 price target on shares of Procter & Gamble in a research report on Tuesday, February 17th. Jefferies Financial Group upgraded shares of Procter & Gamble from a “hold” rating to a “buy” rating and raised their price objective for the stock from $156.00 to $179.00 in a research report on Tuesday, December 16th. BNP Paribas Exane decreased their target price on shares of Procter & Gamble from $172.00 to $164.00 and set an “outperform” rating on the stock in a report on Friday, January 16th. Rothschild & Co Redburn increased their price target on shares of Procter & Gamble from $155.00 to $157.00 and gave the company a “neutral” rating in a research note on Friday, January 23rd. Finally, Dbs Bank upgraded shares of Procter & Gamble from a “hold” rating to a “buy” rating in a report on Friday, January 23rd.

More Procter & Gamble News

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Multiple dividend-themed pieces reaffirm PG’s status as a Dividend King/Aristocrat, underscoring steady dividend growth and defensive appeal for income-focused investors; that support can reduce downside for long-term holders. Dividend Aristocrats in a Shaky Market
• Neutral Sentiment: Market context is jittery (rising VIX, weak consumer sentiment and still-elevated Treasury yields); that macro uncertainty is affecting broad equity flows and may amplify short-term moves in consumer staples despite PG’s defensive profile. Dividend Aristocrats in a Shaky Market
• Negative Sentiment: A recent compendium of analyst notes flags margin pressure for Procter & Gamble, creating concern about near-term profitability and earnings leverage. That negative analyst tone can weigh on the stock. Top Research Reports for Procter & Gamble, American Express & TJX
• Negative Sentiment: Reports show PG shares have recently fallen more steeply than the broader market, indicating stronger selling pressure in short-term trading sessions. That price action can feed momentum-driven outflows. Procter & Gamble (PG) Falls More Steeply Than Broader Market
• Negative Sentiment: Insider selling was reported recently, which investors often view as a near-term negative signal and can amplify caution among holders and prospective buyers. Procter & Gamble (NYSE:PG) Shares Down 2.3% Following Insider Selling

Insider Buying and Selling

In other news, CEO Ma. Fatima Francisco sold 5,549 shares of the company’s stock in a transaction on Friday, February 27th. The stock was sold at an average price of $165.29, for a total value of $917,194.21. Following the transaction, the chief executive officer owned 1,029 shares of the company’s stock, valued at $170,083.41. This represents a 84.36% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, insider Susan Street Whaley sold 1,809 shares of the stock in a transaction on Thursday, February 19th. The stock was sold at an average price of $159.46, for a total value of $288,463.14. Following the transaction, the insider owned 30,215 shares of the company’s stock, valued at approximately $4,818,083.90. This represents a 5.65% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last three months, insiders have sold 348,618 shares of company stock valued at $55,462,643. 0.20% of the stock is currently owned by company insiders.

Institutional Investors Weigh In On Procter & Gamble

Institutional investors and hedge funds have recently made changes to their positions in the stock. Czech National Bank lifted its position in Procter & Gamble by 3.8% during the third quarter. Czech National Bank now owns 594,914 shares of the company’s stock valued at $91,409,000 after buying an additional 21,825 shares in the last quarter. Westerkirk Capital Inc. purchased a new position in shares of Procter & Gamble in the 2nd quarter valued at $4,796,000. Vega Investment Solutions lifted its holdings in shares of Procter & Gamble by 1.3% during the 2nd quarter. Vega Investment Solutions now owns 638,400 shares of the company’s stock valued at $101,710,000 after acquiring an additional 8,500 shares in the last quarter. Triodos Investment Management BV lifted its holdings in shares of Procter & Gamble by 7.3% during the 3rd quarter. Triodos Investment Management BV now owns 255,095 shares of the company’s stock valued at $39,195,000 after acquiring an additional 17,400 shares in the last quarter. Finally, Jump Financial LLC purchased a new stake in Procter & Gamble during the 2nd quarter worth $7,891,000. 65.77% of the stock is owned by hedge funds and other institutional investors.

Procter & Gamble Price Performance

PG stock opened at $153.80 on Tuesday. Procter & Gamble has a 1 year low of $137.62 and a 1 year high of $179.99. The company has a debt-to-equity ratio of 0.49, a current ratio of 0.72 and a quick ratio of 0.51. The firm has a market capitalization of $357.43 billion, a PE ratio of 22.79, a price-to-earnings-growth ratio of 5.13 and a beta of 0.37. The business has a 50 day simple moving average of $152.35 and a 200-day simple moving average of $151.16.

Procter & Gamble (NYSE:PG) last released its quarterly earnings data on Thursday, January 22nd. The company reported $1.88 earnings per share for the quarter, topping analysts’ consensus estimates of $1.86 by $0.02. The company had revenue of $22.21 billion for the quarter, compared to analyst estimates of $22.36 billion. Procter & Gamble had a return on equity of 32.21% and a net margin of 19.30%.The firm’s revenue for the quarter was up 1.5% compared to the same quarter last year. During the same quarter in the previous year, the company posted $1.88 earnings per share. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. Equities research analysts anticipate that Procter & Gamble will post 6.91 earnings per share for the current fiscal year.

Procter & Gamble Announces Dividend

The firm also recently announced a quarterly dividend, which was paid on Tuesday, February 17th. Shareholders of record on Friday, January 23rd were paid a dividend of $1.0568 per share. The ex-dividend date of this dividend was Friday, January 23rd. This represents a $4.23 annualized dividend and a yield of 2.7%. Procter & Gamble’s dividend payout ratio (DPR) is 62.52%.

About Procter & Gamble

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.