RFG Advisory LLC Has $50.15 Million Stock Holdings in Apple Inc. $AAPL

RFG Advisory LLC reduced its stake in shares of Apple Inc. (NASDAQ:AAPL) by 8.4% during the 3rd quarter, HoldingsChannel.com reports. The firm owned 196,937 shares of the iPhone maker’s stock after selling 17,970 shares during the period. Apple makes up 1.0% of RFG Advisory LLC’s investment portfolio, making the stock its 12th biggest position. RFG Advisory LLC’s holdings in Apple were worth $50,146,000 at the end of the most recent reporting period.

A number of other hedge funds also recently modified their holdings of AAPL. Vanguard Group Inc. raised its position in shares of Apple by 1.1% in the 2nd quarter. Vanguard Group Inc. now owns 1,415,932,804 shares of the iPhone maker’s stock valued at $290,506,933,000 after buying an additional 15,141,995 shares in the last quarter. State Street Corp increased its stake in Apple by 0.9% in the second quarter. State Street Corp now owns 601,249,995 shares of the iPhone maker’s stock valued at $123,358,461,000 after acquiring an additional 5,224,229 shares during the last quarter. Geode Capital Management LLC increased its stake in Apple by 1.4% in the second quarter. Geode Capital Management LLC now owns 354,749,794 shares of the iPhone maker’s stock valued at $72,506,336,000 after acquiring an additional 4,942,638 shares during the last quarter. Norges Bank acquired a new position in Apple during the second quarter valued at approximately $38,942,255,000. Finally, Northern Trust Corp lifted its stake in Apple by 13.3% during the fourth quarter. Northern Trust Corp now owns 171,385,531 shares of the iPhone maker’s stock worth $42,918,365,000 after purchasing an additional 20,079,472 shares during the last quarter. Institutional investors own 67.73% of the company’s stock.

Analyst Ratings Changes

Several brokerages have recently issued reports on AAPL. Weiss Ratings reiterated a “buy (b-)” rating on shares of Apple in a research note on Monday, December 29th. JPMorgan Chase & Co. lifted their target price on Apple from $315.00 to $325.00 and gave the company an “overweight” rating in a research report on Friday, January 30th. Moffett Nathanson boosted their target price on Apple from $241.00 to $270.00 and gave the stock a “neutral” rating in a research note on Wednesday, February 25th. The Goldman Sachs Group reissued a “buy” rating on shares of Apple in a report on Monday. Finally, Monness Crespi & Hardt lifted their price target on shares of Apple from $300.00 to $315.00 and gave the company a “buy” rating in a report on Friday, January 30th. One investment analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, twelve have given a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and a consensus target price of $297.58.

Key Apple News

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Product blitz strengthens long-term revenue/AI thesis — Apple unveiled the low‑cost MacBook Neo ($599), iPhone 17e and AI-focused Macs, which analysts say could kickstart an AI-driven upgrade cycle and broaden Apple’s addressable market (students/price‑sensitive buyers). This supports bullish price targets and the idea of a hardware-led revenue catalyst. Apple debuts $599 MacBook Neo to challenge Chromebooks, Windows PCs
• Positive Sentiment: Bullish analyst support — Wedbush and other brokers reiterated high targets (e.g., $350) and framed the new lineup as validation of Apple’s AI hardware strategy, giving investors confidence in multi‑quarter upside if an upgrade cycle materializes. Apple’s AI Hardware Blitz Could Send The Stock 33% Higher
• Positive Sentiment: Addressable‑market lift from low‑price models — Analysts (e.g., Gene Munster) argue the MacBook Neo and iPhone 17e could incrementally boost revenues and help Apple gain share in education/entry segments. Apple’s $599 MacBook Neo May Boost Revenue By 0.5%
• Neutral Sentiment: Mixed analyst moves — some firms nudged targets or maintained ratings (Rosenblatt raised to $268, Barclays updated targets), producing no clear consensus; investors must decide whether upgrades justify current valuation multiples. Benzinga (analyst updates)
• Neutral Sentiment: Short‑interest/market data noise — published short‑interest figures in the feed are clearly faulty (zeros/NaN), so they’re not a reliable driver of today’s move.
• Negative Sentiment: Market‑wide volatility & geopolitical risk — broader tech weakness tied to Iran tensions and risk‑off flows is pressuring high‑beta mega caps, contributing to Apple’s pullback despite product news. Magnificent 7 Stock Report: Apple Leads, NVIDIA Fades, Microsoft Crashes
• Negative Sentiment: Concerns about low‑end push and technicals — some commentary frames the cheap‑product strategy as a sign of weaker demand or margin pressure, and technical analysts flagged bearish crossovers that could spur further selling if confirmed. Apple stock flashes ‘worst bearish cross’

Apple Stock Performance

Apple stock opened at $260.29 on Friday. The business has a 50 day moving average of $263.88 and a 200-day moving average of $260.07. The company has a market capitalization of $3.82 trillion, a P/E ratio of 32.91, a P/E/G ratio of 2.34 and a beta of 1.10. Apple Inc. has a 1 year low of $169.21 and a 1 year high of $288.62. The company has a debt-to-equity ratio of 0.87, a current ratio of 0.97 and a quick ratio of 0.94.

Apple (NASDAQ:AAPL) last posted its earnings results on Thursday, January 29th. The iPhone maker reported $2.84 earnings per share for the quarter, topping analysts’ consensus estimates of $2.67 by $0.17. The firm had revenue of $143.76 billion for the quarter, compared to analyst estimates of $138.25 billion. Apple had a net margin of 27.04% and a return on equity of 159.94%. The company’s revenue for the quarter was up 15.7% compared to the same quarter last year. During the same period in the previous year, the firm posted $2.40 EPS. On average, equities research analysts predict that Apple Inc. will post 7.28 earnings per share for the current year.

Apple Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, February 12th. Investors of record on Monday, February 9th were issued a $0.26 dividend. This represents a $1.04 dividend on an annualized basis and a yield of 0.4%. The ex-dividend date was Monday, February 9th. Apple’s dividend payout ratio is presently 13.15%.

Apple Company Profile

Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.