Etsy (NASDAQ:ETSY) Price Target Cut to $60.00 by Analysts at Morgan Stanley

Etsy (NASDAQ:ETSY) had its price objective cut by Morgan Stanley from $65.00 to $60.00 in a research report report published on Friday morning, MarketBeat.com reports. They currently have an equal weight rating on the specialty retailer’s stock.

Other equities analysts also recently issued research reports about the stock. Truist Financial upped their price objective on shares of Etsy from $75.00 to $80.00 and gave the stock a “buy” rating in a research report on Wednesday, October 29th. Piper Sandler reiterated a “neutral” rating on shares of Etsy in a research note on Wednesday, October 29th. Evercore cut shares of Etsy from a “strong-buy” rating to a “hold” rating in a report on Thursday, October 30th. Cantor Fitzgerald lowered their price objective on Etsy from $55.00 to $51.00 and set a “neutral” rating on the stock in a report on Friday. Finally, Needham & Company LLC lowered their price objective on Etsy from $76.00 to $65.00 and set a “buy” rating on the stock in a report on Friday. One investment analyst has rated the stock with a Strong Buy rating, eight have given a Buy rating, eighteen have given a Hold rating and three have given a Sell rating to the company. According to MarketBeat.com, the stock currently has a consensus rating of “Hold” and an average target price of $61.12.

Etsy Price Performance

Shares of NASDAQ ETSY opened at $52.20 on Friday. The stock has a fifty day moving average price of $55.62 and a 200 day moving average price of $59.45. Etsy has a 1-year low of $40.05 and a 1-year high of $76.51. The company has a market cap of $5.15 billion, a PE ratio of 42.10, a P/E/G ratio of 10.65 and a beta of 1.77.

Etsy announced that its board has approved a share repurchase program on Thursday, December 18th that authorizes the company to buyback $750.00 million in outstanding shares. This buyback authorization authorizes the specialty retailer to reacquire up to 14.2% of its shares through open market purchases. Shares buyback programs are typically an indication that the company’s management believes its shares are undervalued.

Insider Activity

In other Etsy news, CAO Merilee Buckley sold 5,636 shares of the stock in a transaction dated Monday, January 5th. The shares were sold at an average price of $58.45, for a total value of $329,424.20. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, insider Josh Silverman sold 86,666 shares of Etsy stock in a transaction that occurred on Friday, January 2nd. The shares were sold at an average price of $57.46, for a total transaction of $4,979,828.36. Following the sale, the insider owned 90,661 shares of the company’s stock, valued at approximately $5,209,381.06. The trade was a 48.87% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold 135,934 shares of company stock worth $7,661,068 over the last 90 days. 2.80% of the stock is currently owned by company insiders.

Institutional Trading of Etsy

A number of institutional investors have recently bought and sold shares of ETSY. Holocene Advisors LP increased its position in shares of Etsy by 697.4% in the second quarter. Holocene Advisors LP now owns 5,343,797 shares of the specialty retailer’s stock valued at $268,045,000 after buying an additional 4,673,615 shares in the last quarter. AQR Capital Management LLC grew its stake in Etsy by 40.1% in the 4th quarter. AQR Capital Management LLC now owns 4,111,639 shares of the specialty retailer’s stock valued at $227,785,000 after acquiring an additional 1,177,301 shares during the last quarter. Lone Pine Capital LLC acquired a new stake in Etsy in the 3rd quarter valued at about $257,614,000. Van ECK Associates Corp increased its holdings in Etsy by 1.1% during the 4th quarter. Van ECK Associates Corp now owns 3,734,156 shares of the specialty retailer’s stock valued at $207,022,000 after acquiring an additional 39,067 shares in the last quarter. Finally, Arrowstreet Capital Limited Partnership raised its position in Etsy by 62.3% during the second quarter. Arrowstreet Capital Limited Partnership now owns 3,692,134 shares of the specialty retailer’s stock worth $185,197,000 after acquiring an additional 1,416,772 shares during the last quarter. 99.53% of the stock is currently owned by hedge funds and other institutional investors.

Key Stories Impacting Etsy

Here are the key news stories impacting Etsy this week:

• Positive Sentiment: Sale of Depop to eBay for $1.2 billion in cash — provides >$1B of immediate liquidity, lets Etsy refocus on its core marketplace and was the main fundamental catalyst for the move higher. TechCrunch: Etsy sells Depop to eBay
• Positive Sentiment: Q4 beat on EPS and return to slight year-over-year GMS growth — Etsy topped EPS estimates and showed early stabilization in buyer engagement, helping investors look past near-term margin pressure. PR Newswire: Etsy Q4 and FY2025 results
• Positive Sentiment: Selected bullish analyst moves (Truist raise to $83, Needham buy maintained) give headline upside narratives that supported momentum for some buyers. Benzinga: analyst coverage
• Positive Sentiment: Wider market catalyst — a Supreme Court ruling that lifted e‑commerce names provided an additional short‑term bid to Etsy along with peers. CNBC: e‑commerce stocks pop after Supreme Court ruling
• Neutral Sentiment: Technical factors — elevated short interest amplified the rally (short squeeze component), so part of the move appears driven by positioning rather than new fundamentals. Benzinga: short interest note
• Neutral Sentiment: UBS and other cautious notes: some analysts view the Depop divestiture as improving profitability but still flag modest GMS growth and a valuation reset — a watch‑and‑wait stance. TipRanks: UBS commentary
• Negative Sentiment: Multiple analyst price‑target cuts and downgrades (JPMorgan, Wells Fargo, Morgan Stanley, Stifel, Cantor Fitzgerald and others) signal medium‑term caution on growth and valuation — these offsets could cap upside without clearer margin/GMS improvement. MarketScreener: analyst cuts
• Negative Sentiment: Mixed fundamentals and margin pressure — revenue roughly inline but profit and operating metrics showed strain, supporting views that a valuation reset may be underway. WSJ: profit vs revenue note
• Negative Sentiment: Insider sale disclosed (director sold 300 shares) — small in dollar terms but sometimes noted by traders as a modest negative signal. SEC Form 4: director sale

About Etsy

Etsy, Inc (NASDAQ: ETSY) operates a global e-commerce marketplace focused on handmade, vintage and unique goods. The platform connects individual artisans, small businesses and collectors with buyers seeking one-of-a-kind items, ranging from handcrafted jewelry and clothing to home décor and art supplies. Etsy’s revenue is primarily generated through listing fees, transaction fees on sales and optional seller services such as advertising and shipping labels.

Founded in 2005 and headquartered in Brooklyn, New York, Etsy has cultivated a community-driven ethos, encouraging sustainable practices and personal entrepreneurship.