Insider Selling: Serve Robotics (NASDAQ:SERV) CFO Sells $16,754.01 in Stock

Serve Robotics Inc. (NASDAQ:SERV) CFO Brian Read sold 1,547 shares of Serve Robotics stock in a transaction that occurred on Tuesday, February 3rd. The stock was sold at an average price of $10.83, for a total transaction of $16,754.01. Following the completion of the transaction, the chief financial officer owned 329,041 shares in the company, valued at approximately $3,563,514.03. This trade represents a 0.47% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link.

Brian Read also recently made the following trade(s):

• On Wednesday, February 4th, Brian Read sold 3,185 shares of Serve Robotics stock. The stock was sold at an average price of $10.33, for a total transaction of $32,901.05.
• On Thursday, January 8th, Brian Read sold 4,748 shares of Serve Robotics stock. The shares were sold at an average price of $15.81, for a total value of $75,065.88.
• On Wednesday, December 31st, Brian Read sold 1,863 shares of Serve Robotics stock. The stock was sold at an average price of $10.37, for a total transaction of $19,319.31.
• On Friday, December 12th, Brian Read sold 6,700 shares of Serve Robotics stock. The shares were sold at an average price of $13.15, for a total value of $88,105.00.
• On Thursday, December 11th, Brian Read sold 371 shares of Serve Robotics stock. The shares were sold at an average price of $11.87, for a total transaction of $4,403.77.
• On Thursday, December 4th, Brian Read sold 7,500 shares of Serve Robotics stock. The stock was sold at an average price of $13.05, for a total value of $97,875.00.
• On Tuesday, December 2nd, Brian Read sold 2,057 shares of Serve Robotics stock. The shares were sold at an average price of $9.82, for a total transaction of $20,199.74.

Serve Robotics Stock Performance

Serve Robotics stock opened at $10.68 on Friday. The business’s 50-day simple moving average is $11.98 and its 200-day simple moving average is $11.75. The firm has a market capitalization of $795.45 million, a PE ratio of -7.17 and a beta of 0.33. Serve Robotics Inc. has a 52 week low of $4.66 and a 52 week high of $23.10.

Serve Robotics (NASDAQ:SERV) last posted its quarterly earnings data on Wednesday, November 12th. The company reported ($0.54) earnings per share (EPS) for the quarter, missing the consensus estimate of ($0.37) by ($0.17). The company had revenue of $0.69 million for the quarter, compared to the consensus estimate of $0.69 million. Serve Robotics had a negative return on equity of 38.52% and a negative net margin of 4,121.58%. Research analysts forecast that Serve Robotics Inc. will post -0.98 earnings per share for the current year.

Analyst Upgrades and Downgrades

A number of research firms recently issued reports on SERV. Freedom Capital raised Serve Robotics to a “strong-buy” rating in a report on Wednesday, December 31st. Oppenheimer started coverage on shares of Serve Robotics in a report on Thursday, December 18th. They set an “outperform” rating and a $20.00 target price for the company. Northland Securities restated an “outperform” rating and set a $26.00 target price on shares of Serve Robotics in a research report on Friday, January 2nd. Citigroup reissued an “outperform” rating on shares of Serve Robotics in a report on Monday, October 13th. Finally, Loop Capital set a $16.00 price objective on Serve Robotics in a research report on Wednesday, December 31st. Two equities research analysts have rated the stock with a Strong Buy rating, five have issued a Buy rating and one has issued a Sell rating to the stock. According to data from MarketBeat, Serve Robotics presently has a consensus rating of “Buy” and an average price target of $18.80.

Serve Robotics News Summary

Here are the key news stories impacting Serve Robotics this week:

• Positive Sentiment: City-level expansion potential — North Vancouver is set to consider permitting food-delivery robots, which could open an incremental deployment market and support revenue growth if adopted by more municipalities and partners. City of North Vancouver to consider food delivery robots
• Positive Sentiment: Analyst sentiment remains constructive — Multiple firms maintain Buy/Strong Buy ratings and MarketBeat shows a consensus price target (about $18.80), which supports upside potential relative to the current share price. MarketBeat: SERV stock page
• Neutral Sentiment: Insiders still retain substantial stakes — Executives including the CEO, COO and CFO have completed sales but continue to hold large multi‑hundred‑thousand to multi‑million share positions, suggesting these trades may be partial liquidity rather than full loss of conviction. SEC filing example (CEO sale)
• Negative Sentiment: Clustered insider selling — Several senior executives (CEO, CFO, COO, GC and others) sold shares on Feb 3–4, totaling roughly ~28,000 shares and about $290k at ~ $10.33. Concentrated sales by leadership can create downward pressure and prompt investor questions about timing/intent. SEC filing example (CEO sale)
• Negative Sentiment: Viral PR incident raises reputational risk — A widely shared video of a Serve delivery robot allegedly sidestepping a homeless person in Miami drew ~3M views and criticism; negative publicity can accelerate calls for restrictions and hurt partner relations. “Robot sidesteps homeless man” article
• Negative Sentiment: Local backlash story underscores deployment headwinds — Coverage on neighborhood pushback (Fast Company) highlights potential regulatory and permitting obstacles that could slow rollouts and increase compliance costs. Fast Company: neighborhood pushback on delivery robots

Institutional Inflows and Outflows

A number of institutional investors have recently made changes to their positions in SERV. Goldman Sachs Group Inc. boosted its holdings in shares of Serve Robotics by 280.4% during the 1st quarter. Goldman Sachs Group Inc. now owns 297,138 shares of the company’s stock worth $1,709,000 after buying an additional 219,018 shares during the period. Vontobel Holding Ltd. acquired a new stake in shares of Serve Robotics in the second quarter valued at approximately $240,000. Bogart Wealth LLC raised its holdings in Serve Robotics by 1,230.6% in the 2nd quarter. Bogart Wealth LLC now owns 11,975 shares of the company’s stock valued at $137,000 after acquiring an additional 11,075 shares in the last quarter. Next Capital Management LLC acquired a new position in Serve Robotics in the second quarter valued at about $188,000. Finally, Allworth Financial LP increased its holdings in Serve Robotics by 316.7% in the 2nd quarter. Allworth Financial LP now owns 3,900 shares of the company’s stock valued at $45,000 after buying an additional 2,964 shares during the period.

Serve Robotics Company Profile

Serve Robotics develops and operates autonomous sidewalk delivery robots designed to transform last-mile logistics for restaurants, retailers and grocery brands. By combining proprietary hardware, sensor suites and dispatch software, the company enables on-demand deliveries of food, beverages and consumer goods while minimizing reliance on traditional vehicle fleets.

The core Serve robot integrates four-wheeled mobility, LiDAR and vision cameras with AI-driven navigation algorithms to detect obstacles, traverse urban sidewalks and interact safely with pedestrians.