JPMorgan Chase & Co. Has Lowered Expectations for Equifax (NYSE:EFX) Stock Price

Equifax (NYSE:EFX) had its target price lowered by research analysts at JPMorgan Chase & Co. from $260.00 to $230.00 in a research note issued on Thursday,Benzinga reports. The brokerage currently has an “overweight” rating on the credit services provider’s stock. JPMorgan Chase & Co.‘s target price indicates a potential upside of 20.68% from the company’s previous close.

Several other brokerages have also recently issued reports on EFX. Stifel Nicolaus dropped their target price on Equifax from $253.00 to $235.00 and set a “buy” rating for the company in a report on Thursday. Weiss Ratings reaffirmed a “hold (c)” rating on shares of Equifax in a research report on Monday, December 29th. Wells Fargo & Company decreased their price objective on shares of Equifax from $265.00 to $240.00 and set an “overweight” rating for the company in a research report on Thursday. Barclays reduced their price objective on shares of Equifax from $240.00 to $215.00 and set an “equal weight” rating for the company in a research report on Thursday. Finally, Royal Bank Of Canada set a $220.00 price objective on shares of Equifax in a research report on Thursday. One analyst has rated the stock with a Strong Buy rating, eleven have issued a Buy rating and six have assigned a Hold rating to the stock. Based on data from MarketBeat.com, the stock has a consensus rating of “Moderate Buy” and an average target price of $242.64.

Equifax Trading Up 5.3%

NYSE:EFX traded up $9.55 during midday trading on Thursday, hitting $190.59. The stock had a trading volume of 4,495,872 shares, compared to its average volume of 2,093,081. The company has a quick ratio of 0.74, a current ratio of 0.74 and a debt-to-equity ratio of 0.82. The stock has a 50-day moving average of $213.55 and a 200 day moving average of $228.29. Equifax has a one year low of $166.02 and a one year high of $281.03. The company has a market capitalization of $23.33 billion, a price-to-earnings ratio of 36.17, a PEG ratio of 1.78 and a beta of 1.55.

Equifax (NYSE:EFX) last announced its earnings results on Wednesday, February 4th. The credit services provider reported $2.09 earnings per share for the quarter, topping the consensus estimate of $2.05 by $0.04. Equifax had a return on equity of 19.28% and a net margin of 11.08%.The firm had revenue of $1.55 billion for the quarter, compared to the consensus estimate of $1.53 billion. During the same period in the previous year, the business earned $2.12 EPS. The firm’s revenue for the quarter was up 9.3% on a year-over-year basis. Equifax has set its FY 2026 guidance at 8.300-8.700 EPS and its Q1 2026 guidance at 1.630-1.730 EPS. As a group, sell-side analysts forecast that Equifax will post 7.58 EPS for the current year.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently modified their holdings of EFX. Vanguard Group Inc. raised its position in shares of Equifax by 2.1% in the 3rd quarter. Vanguard Group Inc. now owns 15,282,951 shares of the credit services provider’s stock worth $3,920,535,000 after acquiring an additional 316,048 shares in the last quarter. State Street Corp boosted its stake in shares of Equifax by 0.4% during the 3rd quarter. State Street Corp now owns 4,990,152 shares of the credit services provider’s stock worth $1,280,124,000 after acquiring an additional 21,255 shares during the last quarter. Massachusetts Financial Services Co. MA increased its holdings in Equifax by 35.8% in the 4th quarter. Massachusetts Financial Services Co. MA now owns 4,344,531 shares of the credit services provider’s stock worth $942,676,000 after acquiring an additional 1,145,921 shares in the last quarter. Geode Capital Management LLC boosted its holdings in Equifax by 2.5% in the 2nd quarter. Geode Capital Management LLC now owns 3,142,763 shares of the credit services provider’s stock worth $811,650,000 after buying an additional 75,627 shares during the period. Finally, Generation Investment Management LLP boosted its position in shares of Equifax by 6.3% during the third quarter. Generation Investment Management LLP now owns 2,736,467 shares of the credit services provider’s stock worth $701,986,000 after acquiring an additional 163,375 shares during the last quarter. 96.20% of the stock is owned by institutional investors.

Equifax News Summary

Here are the key news stories impacting Equifax this week:

• Positive Sentiment: Q4 results beat and revenue growth — Equifax reported Q4 EPS of $2.09 (above estimates) and revenue of $1.55B, up ~9% y/y, driven by Workforce and USIS growth; this beat is the primary near‑term catalyst supporting the stock’s rise. Reuters: Equifax projects 2026 profit above estimates
• Positive Sentiment: Product/strategy tailwinds — Management cited strong traction for VantageScore, AI-driven product innovation and broad cloud migration (90% of revenue on new Equifax Cloud), signaling durable revenue levers and efficiency gains. MSN: VantageScore traction
• Positive Sentiment: Strategic partnerships and segment recovery — New partnership expansions and signs of a rebounding government segment were highlighted on the call, supporting medium‑term growth expectations. TMCNET: Gen and Equifax partnership
• Neutral Sentiment: Analysts trim targets but keep buy/overweight stances — Multiple firms (Needham, Wells Fargo, RBC, Morgan Stanley) lowered price targets after results but maintained positive ratings, leaving meaningful upside percentages despite the cuts; this reduces upside magnitude but signals continued analyst confidence. Benzinga: Analyst price target changes
• Negative Sentiment: Softer Q1 EPS guide — Equifax set Q1 2026 EPS guidance of $1.63–1.73 vs. consensus ~1.78, and signaled some margin pressure; the lower near‑term guide is a headwind for sentiment. Seeking Alpha: Q4 earnings call transcript
• Negative Sentiment: Regulatory/PR risk — Senators publicly accused Equifax of “price‑gouging” on Medicaid data services, creating political and regulatory uncertainty that pressured shares in earlier trading. This is the main near‑term downside risk to monitor. NYT: Senators accuse Equifax of price‑gouging

About Equifax

Equifax Inc (NYSE: EFX) is a global data, analytics and technology company that specializes in consumer and commercial credit reporting, decisioning tools and identity solutions. Headquartered in Atlanta, Georgia, Equifax is one of the three major consumer credit reporting agencies in the United States and provides credit information and related services to lenders, employers, governments and consumers worldwide.

The company’s offerings include consumer credit reports and scores, credit monitoring and identity protection services, and a range of business-oriented products for risk management, fraud detection and compliance.