ASOS (LON:ASC) Stock Price Passes Above Two Hundred Day Moving Average – Time to Sell?

Shares of ASOS Plc (LON:ASC) crossed above its two hundred day moving average during trading on Friday . The stock has a two hundred day moving average of GBX 280.17 and traded as high as GBX 334.50. ASOS shares last traded at GBX 330.50, with a volume of 139,338 shares.

Analyst Ratings Changes

A number of research firms recently commented on ASC. Peel Hunt reiterated an “add” rating and issued a GBX 335 target price on shares of ASOS in a research note on Thursday, November 13th. Deutsche Bank Aktiengesellschaft lowered their price objective on shares of ASOS from GBX 440 to GBX 375 and set a “buy” rating for the company in a research note on Friday, November 21st. JPMorgan Chase & Co. dropped their target price on ASOS from GBX 270 to GBX 240 and set a “neutral” rating on the stock in a research report on Monday, November 24th. Berenberg Bank restated a “buy” rating and set a GBX 600 price objective on shares of ASOS in a research note on Thursday, November 13th. Finally, Shore Capital reiterated a “buy” rating and issued a GBX 400 price objective on shares of ASOS in a research note on Thursday, December 4th. Four equities research analysts have rated the stock with a Buy rating and two have given a Hold rating to the company. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of GBX 383.33.

ASOS Stock Up 0.8%

The company has a debt-to-equity ratio of 187.55, a quick ratio of 0.39 and a current ratio of 1.61. The business has a 50 day simple moving average of GBX 277.67 and a 200-day simple moving average of GBX 279.83. The firm has a market capitalization of £394.75 million, a price-to-earnings ratio of -1.32, a P/E/G ratio of -1.26 and a beta of 2.86.

ASOS (LON:ASC) last announced its earnings results on Friday, November 21st. The company reported GBX (250.10) earnings per share for the quarter. ASOS had a negative return on equity of 59.37% and a negative net margin of 11.66%. On average, equities analysts expect that ASOS Plc will post 12.4165252 EPS for the current year.

Insider Activity at ASOS

In other ASOS news, insider José Antonio Ramos Calamonte sold 13,061 shares of the business’s stock in a transaction on Monday, November 24th. The shares were sold at an average price of GBX 219, for a total value of £28,603.59. Also, insider William Barker acquired 132,455 shares of the business’s stock in a transaction on Tuesday, January 20th. The shares were purchased at an average price of GBX 381 per share, with a total value of £504,653.55. Insiders purchased a total of 223,531 shares of company stock valued at $76,003,437 over the last ninety days. Insiders own 18.03% of the company’s stock.

ASOS Company Profile

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.