Direct Digital Holdings, Inc. (NASDAQ:DRCT) Short Interest Update

Direct Digital Holdings, Inc. (NASDAQ:DRCT) saw a large decline in short interest during the month of January. As of January 15th, there was short interest totaling 55,640 shares, a decline of 97.4% from the December 31st total of 2,168,633 shares. Approximately 13.7% of the company’s shares are sold short. Based on an average daily volume of 465,968 shares, the days-to-cover ratio is currently 0.1 days. Based on an average daily volume of 465,968 shares, the days-to-cover ratio is currently 0.1 days. Approximately 13.7% of the company’s shares are sold short.

Institutional Investors Weigh In On Direct Digital

An institutional investor recently raised its position in Direct Digital stock. XTX Topco Ltd lifted its stake in shares of Direct Digital Holdings, Inc. (NASDAQ:DRCT) by 252.6% in the second quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 53,787 shares of the company’s stock after buying an additional 38,534 shares during the quarter. XTX Topco Ltd owned approximately 0.28% of Direct Digital worth $30,000 as of its most recent filing with the Securities and Exchange Commission. 4.02% of the stock is owned by institutional investors.

Direct Digital Stock Up 5.4%

Shares of DRCT traded up $0.16 on Wednesday, hitting $3.13. 487,733 shares of the stock traded hands, compared to its average volume of 8,385,453. Direct Digital has a 1 year low of $1.58 and a 1 year high of $80.30. The stock’s 50 day moving average is $4.18 and its two-hundred day moving average is $15.63. The firm has a market capitalization of $1.72 million, a P/E ratio of -0.04 and a beta of 6.00.

Direct Digital (NASDAQ:DRCT) last posted its quarterly earnings results on Wednesday, November 12th. The company reported ($13.20) earnings per share for the quarter, missing analysts’ consensus estimates of ($8.80) by ($4.40). The business had revenue of $7.98 million for the quarter, compared to the consensus estimate of $14.50 million. Research analysts forecast that Direct Digital will post -1.91 EPS for the current year.

Wall Street Analysts Forecast Growth

Several brokerages have weighed in on DRCT. Weiss Ratings reaffirmed a “sell (e+)” rating on shares of Direct Digital in a research note on Wednesday, January 21st. Wall Street Zen upgraded shares of Direct Digital to a “sell” rating in a research report on Saturday, January 17th. One equities research analyst has rated the stock with a Buy rating, one has issued a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat, the company has an average rating of “Hold” and an average target price of $330.00.

Direct Digital Company Profile

Direct Digital Holdings, Inc (NASDAQ: DRCT) is a provider of cloud-based marketing software and services tailored to mortgage lenders and real estate professionals. The company’s integrated platform is designed to help its clients generate, nurture and convert leads through customer relationship management (CRM), automated marketing campaigns, customizable websites and digital content delivery. By combining proprietary tools with expert support, Direct Digital enables users to streamline workflows, improve customer engagement and drive growth in competitive markets.

The company’s flagship offerings include a CRM system that centralizes prospect and client data, marketing automation that triggers timely email and digital campaigns, and website solutions that are optimized for lead capture and search-engine visibility.