Apple (NASDAQ:AAPL) Price Target Raised to $315.00 at JPMorgan Chase & Co.

Apple (NASDAQ:AAPL) had its price target lifted by stock analysts at JPMorgan Chase & Co. from $305.00 to $315.00 in a report released on Monday, Marketbeat Ratings reports. The firm presently has an “overweight” rating on the iPhone maker’s stock. JPMorgan Chase & Co.‘s price target would indicate a potential upside of 23.67% from the stock’s current price.

A number of other equities analysts have also recently commented on the company. Argus set a $325.00 target price on Apple and gave the stock a “buy” rating in a report on Friday, October 31st. Raymond James Financial reaffirmed a “market perform” rating on shares of Apple in a research note on Friday, January 2nd. Sanford C. Bernstein set a $325.00 price objective on shares of Apple in a research report on Monday, November 3rd. UBS Group restated a “neutral” rating on shares of Apple in a report on Tuesday, January 6th. Finally, Monness Crespi & Hardt lifted their price target on shares of Apple from $270.00 to $300.00 and gave the stock a “buy” rating in a research note on Friday, October 31st. One investment analyst has rated the stock with a Strong Buy rating, twenty have given a Buy rating, twelve have assigned a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat.com, Apple currently has a consensus rating of “Moderate Buy” and an average target price of $281.80.

Apple Price Performance

Shares of Apple stock traded up $6.67 during trading hours on Monday, reaching $254.71. The company’s stock had a trading volume of 15,932,588 shares, compared to its average volume of 46,680,738. The firm has a 50 day moving average price of $269.45 and a 200-day moving average price of $250.35. The company has a debt-to-equity ratio of 1.06, a current ratio of 0.89 and a quick ratio of 0.86. The stock has a market cap of $3.74 trillion, a P/E ratio of 34.10, a P/E/G ratio of 2.31 and a beta of 1.09. Apple has a one year low of $169.21 and a one year high of $288.62.

Apple (NASDAQ:AAPL) last announced its quarterly earnings results on Thursday, October 30th. The iPhone maker reported $1.85 EPS for the quarter, beating analysts’ consensus estimates of $1.74 by $0.11. Apple had a net margin of 26.92% and a return on equity of 164.05%. The firm had revenue of $102.47 billion during the quarter, compared to the consensus estimate of $101.65 billion. During the same quarter last year, the firm earned $1.64 EPS. The firm’s revenue for the quarter was up 8.7% compared to the same quarter last year. On average, analysts predict that Apple will post 7.28 EPS for the current year.

Insider Activity

In related news, insider Chris Kondo sold 3,752 shares of the business’s stock in a transaction that occurred on Friday, November 7th. The stock was sold at an average price of $271.23, for a total value of $1,017,654.96. Following the completion of the sale, the insider owned 15,098 shares in the company, valued at approximately $4,095,030.54. The trade was a 19.90% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Insiders own 0.06% of the company’s stock.

Institutional Trading of Apple

Hedge funds have recently bought and sold shares of the stock. Sellwood Investment Partners LLC lifted its position in Apple by 110.9% during the third quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker’s stock valued at $34,000 after acquiring an additional 71 shares during the last quarter. ROSS JOHNSON & Associates LLC increased its position in shares of Apple by 1,800.0% during the first quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker’s stock worth $42,000 after purchasing an additional 180 shares in the last quarter. Nexus Investment Management ULC increased its position in shares of Apple by 333.3% during the second quarter. Nexus Investment Management ULC now owns 260 shares of the iPhone maker’s stock worth $53,000 after purchasing an additional 200 shares in the last quarter. LSV Asset Management purchased a new stake in shares of Apple during the 4th quarter valued at $65,000. Finally, PayPay Securities Corp boosted its position in shares of Apple by 52.1% in the 4th quarter. PayPay Securities Corp now owns 365 shares of the iPhone maker’s stock worth $99,000 after purchasing an additional 125 shares in the last quarter. Hedge funds and other institutional investors own 67.73% of the company’s stock.

Key Headlines Impacting Apple

Here are the key news stories impacting Apple this week:

• Positive Sentiment: JPMorgan raised its AAPL price target to $315 and says the stock has ~27% upside, citing strong iPhone demand even as memory costs and App Store growth present headwinds. This upgrade supports upside expectations ahead of earnings. Apple Has 27% Upside, JPMorgan Says, Even As Memory Costs Surge And App Store Growth Slows
• Positive Sentiment: Goldman Sachs reiterated a Buy on AAPL with a $320 target, framing the recent pullback as a buying opportunity based on multi-year iPhone strength and services mix — another bullish vote from a major shop. Goldman Sticks With Apple (AAPL) Buy Rating Despite Early-2026 Weakness
• Positive Sentiment: Apple is set to unveil a Gemini-powered Siri in February and is reportedly developing an AI-driven health coach subscription — product and AI momentum that could support longer-term revenue diversification. Apple will reportedly unveil its Gemini-powered Siri assistant in February
• Positive Sentiment: Apple plans expanded App Store ad opportunities for developers in March, which could lift Services advertising revenue if adoption is strong. Apple’s Expanded Ad Opportunities For Developers Coming in March
• Neutral Sentiment: Several pieces caution the near-term outlook: Seeking Alpha argues Q1 results could trigger a price reversal even as the stock remains a buy for longer-term investors — signalling earnings-driven volatility. Apple: Q1 Results Could Trigger A Price Reversal, But Buy Regardless
• Neutral Sentiment: Markets are braced for a busy week (Fed decision + Magnificent Seven earnings), which is elevating option volatility and could amplify AAPL moves around its report. Nasdaq futures in the red ahead of big week, with Fed call, Mag 7 earnings
• Negative Sentiment: Nvidia is poised to overtake Apple as TSMC’s largest customer, highlighting a chip-market share shift that could weigh on Apple’s foundry leverage and supplier dynamics. Nvidia set to supplant Apple as TSMC’s largest customer
• Negative Sentiment: Retail investors have been rotating out of Apple into AI growth names (NVDA, TSLA), producing net outflows that pressure sentiment even amid analyst upgrades. Retail Investors Dump Apple Stock While Nvidia, Tesla See Massive Inflows
• Negative Sentiment: Legal/privacy settlements reported with other big tech (combined ~$163M) and ongoing regulatory scrutiny add headline risk, though direct financial impact appears limited. Google, Apple to pay combined $163M to settle bombshell lawsuits

About Apple

Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.