Aviva (OTCMKTS:AVVIY) Shares Gap Down – What’s Next?

Shares of Aviva PLC (OTCMKTS:AVVIY) gapped down prior to trading on Friday . The stock had previously closed at $17.99, but opened at $17.27. Aviva shares last traded at $17.19, with a volume of 11,443 shares trading hands.

Analyst Upgrades and Downgrades

Several research analysts have issued reports on AVVIY shares. Keefe, Bruyette & Woods cut shares of Aviva from a “hold” rating to a “moderate sell” rating in a report on Thursday, October 9th. Zacks Research downgraded shares of Aviva from a “hold” rating to a “strong sell” rating in a research note on Friday, November 28th. Royal Bank Of Canada raised shares of Aviva to a “moderate buy” rating in a report on Monday, October 13th. Finally, Wall Street Zen upgraded Aviva from a “hold” rating to a “buy” rating in a report on Monday, December 22nd. One research analyst has rated the stock with a Buy rating, two have issued a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat, the stock presently has an average rating of “Hold”.

Aviva Stock Performance

The stock’s 50-day moving average is $18.01 and its 200 day moving average is $18.03.

About Aviva

Aviva plc (OTCMKTS:AVVIY) is a UK-based multinational insurance company headquartered in London that provides a broad range of life and general insurance products, retirement solutions and investment management services. The company operates a diversified insurance business that includes individual and group life protection, health and income protection, home and motor insurance, workplace benefits, pensions and savings products. Aviva also offers asset management services through its investment arm, which manages assets on behalf of its insurance businesses and third-party clients.

Aviva traces its identity to a series of mergers and the consolidation of longstanding insurers, and it uses the Aviva brand across its operating markets.