Craig Hallum Reiterates Buy Rating for The Rubicon Project (RUBI)

Craig Hallum reaffirmed their buy rating on shares of The Rubicon Project (NYSE:RUBI) in a research note issued to investors on Friday.

A number of other equities analysts have also weighed in on RUBI. Zacks Investment Research raised The Rubicon Project from a sell rating to a hold rating in a research report on Thursday, September 20th. SunTrust Banks reaffirmed a buy rating and set a $4.00 target price on shares of The Rubicon Project in a research report on Thursday, August 2nd. One equities research analyst has rated the stock with a sell rating, four have issued a hold rating and two have assigned a buy rating to the company’s stock. The company has an average rating of Hold and an average target price of $3.33.

Shares of NYSE:RUBI traded up $0.25 during trading on Friday, reaching $3.31. 448,853 shares of the stock were exchanged, compared to its average volume of 545,823. The Rubicon Project has a 1-year low of $1.48 and a 1-year high of $4.20. The firm has a market capitalization of $182.70 million, a price-to-earnings ratio of -2.98 and a beta of 1.35.

The Rubicon Project (NYSE:RUBI) last issued its earnings results on Wednesday, August 1st. The software maker reported ($0.27) earnings per share for the quarter, topping analysts’ consensus estimates of ($0.33) by $0.06. The Rubicon Project had a negative return on equity of 42.04% and a negative net margin of 144.16%. The company had revenue of $28.65 million for the quarter, compared to analyst estimates of $27.86 million. As a group, research analysts anticipate that The Rubicon Project will post -1.21 EPS for the current year.

In other news, insider Michael G. Barrett bought 100,000 shares of the stock in a transaction dated Tuesday, August 7th. The shares were bought at an average cost of $3.42 per share, with a total value of $342,000.00. The acquisition was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. 12.70% of the stock is owned by corporate insiders.

Hedge funds and other institutional investors have recently added to or reduced their stakes in the stock. Hartford Investment Management Co. purchased a new stake in The Rubicon Project in the 2nd quarter valued at $335,000. B. Riley Financial Inc. raised its position in The Rubicon Project by 1,952.4% in the 2nd quarter. B. Riley Financial Inc. now owns 2,052,398 shares of the software maker’s stock valued at $5,849,000 after buying an additional 1,952,398 shares during the last quarter. Engineers Gate Manager LP purchased a new stake in The Rubicon Project in the 2nd quarter valued at $196,000. Ariel Investments LLC purchased a new stake in The Rubicon Project in the 2nd quarter valued at $1,767,000. Finally, California Public Employees Retirement System purchased a new stake in The Rubicon Project in the 1st quarter valued at $174,000. 57.21% of the stock is owned by institutional investors and hedge funds.

The Rubicon Project Company Profile

The Rubicon Project, Inc provides technology solutions to automate the purchase and sale of digital advertising inventory for buyers and sellers in the United States and internationally. It offers applications and services for digital advertising inventory sellers, including Websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, such as advertisers, agencies, agency trading desks, and demand side platforms, to buy advertising inventory; and a marketplace over which such transactions are executed.

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Analyst Recommendations for The Rubicon Project (NYSE:RUBI)

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